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Lot78 increases its distribution with multi-brand major BEYMEN in Turkey

NEW YORK, Jan. 28, 2014 /PRNewswire/ -- Lot78 (OTCQB:LOTE) is pleased to announce that the Company has secured retail distribution with  multi-brand retailer BEYMEN, in Turkey.

"This is a great opportunity for Lot78. We are extremely excited to be launching our Spring/Summer 14 collection and increasing our exposure in a country we have not yet sold to especially with one of the largest and most respected retailers in the country. With over 30 stores this is a partner we very look forward to expanding with," said Ollie Amhurst President and CEO of Lot78.

BEYMEN: A unique sense of service combined with creativity and design know-how has placed BEYMEN at the top of Turkish ready-to-wear industry.

BEYMEN offers a lifestyle that combines the power of creative thinking with high quality. BEYMEN stores are located at strategically crucial fashion areas. These are not just spaces where items are sold, but living spaces of superior quality.

BEYMEN's customers have the opportunity to choose from world giants such as Dolce & Gabbana, Saint Laurent, Emilio Pucci, Valentino, Moschino, Stella McCartney, Bottega Veneta, Dior, Lanvin, Balenciaga, Givenchy, Chloe, Marni, Tod's, Celine, Jil Sander, Etro, Neil Barrett, Ermenegildo Zegna, Kiton, Corneliani, Canali and Paul Smith.

About Lot78, Inc. We are a trend-setting leader in the design, marketing, distribution and sale of urban apparel – retailing under the brand name "Lot78" in five continents, including: North America, Europe, Asia, Australia, and South America.  The brand has been featured in US Weekly, Elle Magazine, Financial Times, Harrods Magazine, The London Evening Standard, and Grazia Magazine as an emerging global brand.  

For more information, please visit www.lot78.com.

RELATED LINKS

www.lot78.com
www.beymen.com

Forward-Looking Statements

This news release contains "forward-looking statements," as that term is defined in Section 27A of the United States Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934.  Statements in this press release that are not purely historical are forward-looking statements and include any statements regarding beliefs, plans, expectations or intentions regarding the future.  Actual results could differ from those projected in any forward-looking statements due to numerous factors.  Such factors include, among others, Lot78's products to gain market acceptance, and the difficulties faced by an early stage retail fashion company in the competitive retail fashion industry.  These forward-looking statements are made as of the date of this news release, and the Company assumes no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those projected in the forward-looking statements.  Although the Company believes that the beliefs, plans, expectations and intentions contained in this press release are reasonable, there can be no assurance that such beliefs, plans, expectations or intentions will prove to be accurate.  Investors should consult all of the information set forth herein and should also refer to the risk factors disclosure outlined in the Company's recent current reports on Form 8-K, our annual report on Form 10-K, our quarterly reports on Form 10-Q, and other periodic and current reports filed from time to time with the Securities and Exchange Commission.

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