Click here to close now.

SYS-CON MEDIA Authors: Harry Trott, Roger Strukhoff, Pat Romanski, Elizabeth White, XebiaLabs Blog

News Feed Item

From Special Super Bowl XLVIII Bus Tour To Tailgates With NFL Legends, Courtyard Brings "Greatness on the Road™"

Courtyard culminates football season with series of unique Super Bowl Week experiences

BETHESDA, Md., Jan. 30, 2014 /PRNewswire/ -- Courtyard by Marriott, the Official Hotel of the National Football League (NFL) brings its third partnership season to a new high in New York City, hosting a series of fan and guest events throughout the week leading up to Super Bowl XLVIII.

(Photo: http://photos.prnewswire.com/prnh/20140130/NE55943-a )
(Photo: http://photos.prnewswire.com/prnh/20140130/NE55943-b )

Through its "Greatness on the Road" campaign, 12 select Courtyard hotels in the New York and New Jersey area will be fully Super Bowl branded and feature commemorative Super Bowl key cards, welcome amenities and Super Bowl pocket guides for all guests to enjoy. Courtyard has also wrapped a fleet of New York City tour buses with Super Bowl graphics equipped with Courtyard ambassadors to get visitors excited and energized throughout the week. Yesterday, Courtyard surprised a bus full of football enthusiasts with an unforgettable treat – Jerome "The Bus" Bettis driver and Rich Eisen tour guide.

True to its commitment of enhancing guest and fan experience through its alignment with the NFL, Courtyard activities this weekend include:

  • Courtyard and the NFL will announce the season winner of the "Greatness on the Road" program live at the third annual NFL Honors -- a star-studded football and entertainment event saluting the best players, performances and plays from the 2013 season. The two-hour prime time awards special from Radio City Music Hall in New York will air nationally on Feb. 1 at 8 p.m. (ET) on FOX. "Greatness on the Road" is a weekly season-long program that honors one NFL road warrior and one Courtyard guest that embodies exceptionally great road performances.
  • Courtyard will award a grant to the final winner of its season-long "Inspire Greatness" campaign with USA Football. Port Reading (N.J.) Saints president Joe Beahm will receive a $1,000 equipment grant for his local USA Football chapter, to be used toward new helmets, shoulder pads, and equipment to improve player safety. Courtyard acknowledges the hard work of coaches, referees and volunteers who inspire greatness in youth and have been honoring nationwide entrants at its tailgates throughout the season.
  • Social media fans can win one of 48 $100 Courtyard gift cards in an online photo contest. To enter, users must post a photo demonstrating their excitement for the Super Bowl. To be eligible to win, photos posted to Facebook, Instagram or Twitter must include #CYSB48 and mention the Courtyard handle @Courtyard on Facebook and @CourtyardHotels on Twitter and Instagram.
  • The new Courtyard Herald Square hotel will house the NFL's "Super Bowl Boulevard Virtual Theater" at 34th street, an eight-minute immersive 3D film with stunning visuals and a powerful soundtrack displayed on the facade of Macy's Herald Square. The Courtyard Herald Square will be the best vantage point in New York City to watch the experiential show that will play every 30 minutes from 5:00 – 9:30 p.m. for the duration of "Super Bowl Boulevard."
  • Courtyard will continue to host its "Greatness on the Road" tailgates for its Super Bowl guests. NFL anchor Rich Eisen will host the VIP invite-only events, which will feature chats with some of the NFL's top talent. Guests checking into Courtyard's Central Park and Herald Square locations can ask the front desk for more details.

"Super Bowl XLVIII in New York City offers the biggest stage imaginable to treat Courtyard's guests to our 'Greatness on the Road' program," said Janis Milham, senior vice president of Modern Essentials and Extended Stay brands at Marriott International. "From the look of our hotels, to the on-property experience, Courtyard's official NFL partnership allows us to offer an unmatched Super Bowl experience for our guests staying in our 12 area hotels."  

Courtyard by Marriott offers a refreshing environment that helps guests stay connected, productive and balanced. Intuitive services and design accommodate guests' needs for choice and control. With more than 950 locations in 38 countries and territories, Courtyard hotels participate in the award-winning Marriott Rewards® frequent travel program that allows members to earn hotel points or airline miles for every dollar spent during each stay. For more information or reservations, call the Courtyard toll-free number at 800-321-2211, visit www.courtyard.com, become a fan at www.facebook.com/courtyard or follow Courtyard at www.twitter.com/courtyardhotels.

Visit Marriott International, Inc. (NASDAQ: MAR) for company information. For more information or reservations, please visit our website at www.marriott.com, and for the latest company newsvisit www.marriottnewscenter.com.

SOURCE Courtyard by Marriott

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
The Internet of Things is not new. Historically, smart businesses have used its basic concept of leveraging data to drive better decision making and have capitalized on those insights to realize additional revenue opportunities. So, what has changed to make the Internet of Things one of the hottest topics in tech? In his session at @ThingsExpo, Chris Gray, Director, Embedded and Internet of Things, discussed the underlying factors that are driving the economics of intelligent systems. Discover ...
Containers Expo Blog covers the world of containers, as this lightweight alternative to virtual machines enables developers to work with identical dev environments and stacks. Containers Expo Blog offers top articles, news stories, and blog posts from the world's well-known experts and guarantees better exposure for its authors than any other publication. Bookmark Containers Expo Blog ▸ Here Follow new article posts on Twitter at @ContainersExpo
In their general session at 16th Cloud Expo, Michael Piccininni, Global Account Manager – Cloud SP at EMC Corporation, and Mike Dietze, Regional Director at Windstream Hosted Solutions, will review next generation cloud services, including the Windstream-EMC Tier Storage solutions, and discuss how to increase efficiencies, improve service delivery and enhance corporate cloud solution development. Speaker Bios Michael Piccininni is Global Account Manager – Cloud SP at EMC Corporation. He has b...
SYS-CON Events announced today that O'Reilly Media has been named “Media Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York City, NY. O'Reilly Media spreads the knowledge of innovators through its books, online services, magazines, and conferences. Since 1978, O'Reilly Media has been a chronicler and catalyst of cutting-edge development, homing in on the technology trends that really matter and spurring their adoption...
In a recent research, analyst firm IDC found that the average cost of a critical application failure is $500,000 to $1 million per hour and the average total cost of unplanned application downtime is $1.25 billion to $2.5 billion per year for Fortune 1000 companies. In addition to the findings on the cost of the downtime, the research also highlighted best practices for development, testing, application support, infrastructure, and operations teams.
SYS-CON Events announced today that BMC will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. BMC delivers software solutions that help IT transform digital enterprises for the ultimate competitive business advantage. BMC has worked with thousands of leading companies to create and deliver powerful IT management services. From mainframe to cloud to mobile, BMC pairs high-speed digital innovation with robust...
The OpenStack cloud operating system includes Trove, a database abstraction layer. Rather than applications connecting directly to a specific type of database, they connect to Trove, which in turn connects to one or more specific databases. One target database is Postgres Plus Cloud Database, which includes its own RESTful API. Trove was originally developed around MySQL, whose interfaces are significantly less complicated than those of the Postgres cloud database. In his session at 16th Cloud...
The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long development cycles that produce software that is obsolete at launch. DevOps may be disruptive, but it is essential. The DevOps Summit at Cloud Expo – to be held June 3-5, 2015, at the Javits Center in New York City – will expand the DevOps community, enable a wide...
EMC Corporation on Tuesday announced it has entered into a definitive agreement to acquire privately held Virtustream. When the transaction closes, Virtustream will form EMC’s new managed cloud services business. The acquisition represents a transformational element of EMC’s strategy to help customers move all applications to cloud-based IT environments. With the addition of Virtustream, EMC completes the industry’s most comprehensive hybrid cloud portfolio to support all applications, all workl...
In her General Session at 15th Cloud Expo, Anne Plese, Senior Consultant, Cloud Product Marketing, at Verizon Enterprise, focused on finding the right mix of renting vs. buying Oracle capacity to scale to meet business demands, and offer validated Oracle database TCO models for Oracle development and testing environments. Anne Plese is a marketing and technology enthusiast/realist with over 19+ years in high tech. At Verizon Enterprise, she focuses on driving growth for the Verizon Cloud platfo...
The speed of product development has increased massively in the past 10 years. At the same time our formal secure development and SDL methodologies have fallen behind. This forces product developers to choose between rapid release times and security. In his session at DevOps Summit, Michael Murray, Director of Cyber Security Consulting and Assessment at GE Healthcare, examined the problems and presented some solutions for moving security into the DevOps lifecycle to ensure that we get fast AND ...
The 5th International DevOps Summit, co-located with 17th International Cloud Expo – being held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA – announces that its Call for Papers is open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the...
Cloud Expo, Inc. has announced today that Andi Mann returns to DevOps Summit 2015 as Conference Chair. The 4th International DevOps Summit will take place on June 9-11, 2015, at the Javits Center in New York City. "DevOps is set to be one of the most profound disruptions to hit IT in decades," said Andi Mann. "It is a natural extension of cloud computing, and I have seen both firsthand and in independent research the fantastic results DevOps delivers. So I am excited to help the great team at ...
SYS-CON Events announced today that MetraTech, now part of Ericsson, has been named “Silver Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York, NY. Ericsson is the driving force behind the Networked Society- a world leader in communications infrastructure, software and services. Some 40% of the world’s mobile traffic runs through networks Ericsson has supplied, serving more than 2.5 billion subscribers.
How does one bridge the gap between traditional enterprise storage infrastructures and the private, hybrid, and public cloud? In his session at 15th Cloud Expo, Dan Pollack, Chief Architect of Storage Operations at AOL Inc., examed the workload differences and required changes to reuse existing knowledge and components when building and using a cloud infrastructure. He also looked into the operational considerations, tool requirements, and behavioral changes required for private cloud storage s...