|By PR Newswire||
|February 3, 2014 08:05 AM EST||
NEW YORK, Feb. 3, 2014 /PRNewswire/ -- S'well Bottle, the premier reusable water bottle that is thoughtfully designed to drink in style, is proud to announce its official sponsorship of the ENK International Coterie show for the second time held at the Javits Center, NYC this February 23-25th, 2014, Booth Number 3415. Buyers and sellers of leading fashion brands will meet again with top designers to present their latest collections, with S'well Bottle in tow to keep buyers and VIP press on the show floor hydrated. S'well founder and CEO, Sarah Kauss says, "We always want to stress the importance of environmental protection while urging people to stay healthy and hydrated – and we are excited ENK has given us the opportunity to do this yet again, while highlighting the style and simplicity that is S'well." The Coterie team specifically chose S'well due to its prominent partnership with WaterAid, a nonprofit organization helping to build wells and provide clean water, sanitation, and education for impoverished countries worldwide.
ENK Vice President, Joanne Mohr fondly commented, "ENK is proud to join forces with S'well, a company that has not only produced a reusable and fashionable water bottle that our retailers crave," she said, "but also one that is a charitable community member and partner of benevolent organizations such as WaterAid and American Forests."
S'well will focus this year's efforts on a prominent "Spring" theme with a pop of color and bold prints. Buyers and consumers alike should expect to see a brand new Satin Collection featuring neon brights, a highly anticipated Wood Collection where for every bottle sold, one tree will be planted by its partner, American Forests, and a Textile Collection inspired by international beachside living. With the initiation and launch of their new website, S'well will release it's very first accessory - new caps in six colors including Black Licorice, Angel Food, Rowboat Red, Violet Crush, Ocean Blue, and Mint. In addition, S'well is introducing new colors in best selling finishes, such as Onyx and Rose Quartz in the Stone Collection, Orange Sherbet in the Glitter Collection, and Angel Food in the Shimmer Collection.
Sarah Kauss founded S'well, a New York City based company, in 2010 with a mission to rid the world of plastic bottles. When designing the S'well bottle, Sarah aimed to create a beautifully crafted fashionable bottle composed of non-leaching and non-toxic 18/8 stainless steel which keeps drinks cold for 24 hours and hot for 12 while giving back to those in need. S'well is a charitable community member and proud partner of charitable organizations such as WaterAid, American Forests, and Drink Up. S'well bottles are available for purchase at www.swellbottle.com and over 1,000 retailers in the US, Canada, Europe, Australia, New Zealand, South America, the Middle East, and throughout Asia at prominent retailers, including J. Crew, GAPFit, Holt Renfrew, Nordstrom, Neiman Marcus, Fred Segal, ABC Carpet and Home, and the Container Store.
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Contact: Katie Garbis
SOURCE S'well Bottle