Click here to close now.

SYS-CON MEDIA Authors: Elizabeth White, XebiaLabs Blog, Liz McMillan, David Sprott, Carmen Gonzalez

News Feed Item

Sweet Green Fields Granted Product Patent for Highest Purity Stevia Extract

BELLINGHAM, Wash., Feb. 4, 2014 /PRNewswire/ -- Sweet Green Fields (SGF), the leading U.S. science based, natural sweetener innovator, today announced it was granted a product patent (regardless of manufacturing process) by the Canadian Intellectual Property Office (CIPO) for Rebaudioside A (Reb A) products greater than 98.6 percent purity.

(Logo: http://photos.prnewswire.com/prnh/20140204/SF59300LOGO)

"Sweet Green Fields achieved another industry first, as no other patents cover Reb A purity higher than 98.7 percent. The company's Altesse Stevia™ 99 and its newest edition, Puresse Stevia™ 100, as well as pending new steviol glycosides are covered by this patent," said Mike Quin, senior vice president of sales and marketing for Sweet Green Fields.

Puresse Stevia™ 100 is the ultimate in steviol glycoside purity. Under the management of Dr. Mel Jackson, SGF's vice president of science, the SGF team studied numerous methodologies to remove impurities and deliver an exceptional sweet taste.

With the use of SGF's unique Modified Quantitative Descriptive Analysis/Liking Test, sensory research was conducted on Puresse Stevia™ 100 in full diet and reduced sugar carbonated soft drink applications. Included in the formulation study were colas formulated with HFCS, Aspartame, and various steviol glycoside blends including Reb A and Reb D, with and without taste modulators. The research concluded that Puresse Stevia™ 100 with modifiers was the clear winner in full diet applications in all key attributes including sweetness, bitterness, and lingering.

"Sweet Green Fields has truly set a new standard for ultra-high purity stevia extract," commented Alex Woo, SGF's vice president of application and innovation. "When it comes to challenging diet beverage formulation, regardless of blends and taste modulators, starting with the purest product is always better. SGF's passion for innovation has led to uncompromised product purity delivering a consistent sweet taste, clean finish and no product variability."

The Zevia brand, which accounts for 78-percent of the naturally sweetened low/zero calorie U.S. soda market, recently reformulated to sweeten with SGF's Altesse Stevia™ 99.

"Sweet Green Fields, like Zevia, has been on a parallel path to continuously improve product taste," said Paddy Spence, Zevia CEO. "SGF works closely with our product team, providing added formulation and sensory expertise. Zevia conducted extensive consumer testing and the new formulation was overwhelmingly preferred by soda drinkers."  

In addition, SGF holds the only product patent for high purity Reb-A extract globally. Puresse Stevia™ 100 is currently covered by patents in Australia, Canada and New Zealand, with patents pending in five additional countries worldwide, including the U.S. and Europe. The Canadian patents provide Sweet Green Fields with the ability to exclusively market and sell its Puresse Stevia™ 100 and Altesse Stevia™ 99 branded sweeteners and along with other high-purity steviol glycoside products in development.

For more information visit www.sweetgreenfields.com

About Sweet Green Fields
Sweet Green Fields (SGF) is a leading producer of sweeteners derived from stevia including high-purity stevia extract. With a vertically integrated supply chain from seed to final sweetener operating in three continents, SGF markets natural sweeteners globally to food and beverage companies. SGF also provides formulation assistance with its line of sweeteners. The company has formulated diet and reduced sugar applications in beverages, dairy, baking, and confectionary. www.sweetgreenfields.com

About Rebaudioside-A (Reb-A)
Derived from the stevia plant, high purity Reb-A stevia extract is the first all-natural, zero calorie high intensity sweetener that delivers on key food and beverage formulation metrics: heat stable, pH stable, low Glycemic index, zero calories, shelf stable, non GMO, Kosher and Halal and cost competitive on a sweetening unit basis.

Media Contacts:
Mike Quin
Sweet Green Fields, SVP Sales & Marketing
360-483-4555 | [email protected]

Jessika Fernandez
Duo PR for Sweet Green Fields
206-456-3431 | [email protected]

SOURCE Sweet Green Fields

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
SYS-CON Events announced today that Creative Business Solutions will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Creative Business Solutions is the top stocking authorized HP Renew Distributor in the U.S. Based out of Long Island, NY, Creative Business Solutions offers a one-stop shop for a diverse range of products including Proliant, Blade and Industry Standard Servers, Networking, Server Options and...
WHOA.com has announced the newest addition to its data center footprint with the expansion into Equinix's newest state-of-the-art facility: DC-11 Washington, DC IBX+. Located in Ashburn, VA, this data center expands Whoa.com's presence to meet rapidly expanding customer demand for secure cloud solutions. Equinix, Inc. operates International Business Exchange™ (IBX®) data centers in 32 markets across 15 countries in the Americas, EMEA, and Asia-Pacific. Equinix is committed to operating faciliti...
SYS-CON Events announced today that FierceDevOps will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. FierceDevOps keeps software developers and IT operations personnel updated on the latest news and trends around the rapidly evolving role of the traditional IT worker.
The Open Compute Project is a collective effort by Facebook and a number of players in the datacenter industry to bring lessons learned from the social media giant's giant IT deployment to the rest of the world. Datacenters account for 3% of global electricity consumption – about the same as all of Switzerland or the Czech Republic -- according to people I met at the recent Open Compute Summit in San Jose. With increasing mobility at the edge of the cloud and vast new dataflows being pre...
GENBAND has announced that SageNet is leveraging the Nuvia platform to deliver Unified Communications as a Service (UCaaS) to its large base of retail and enterprise customers. Nuvia’s cloud-based solution provides SageNet’s customers with a full suite of business communications and collaboration tools. Two large national SageNet retail customers have recently signed up to deploy the Nuvia platform and the company will continue to sell the service to new and existing customers. Nuvia’s capabili...
SYS-CON Events announced today that Cisco, the worldwide leader in IT that transforms how people connect, communicate and collaborate, has been named “Gold Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Cisco makes amazing things happen by connecting the unconnected. Cisco has shaped the future of the Internet by becoming the worldwide leader in transforming how people connect, communicate and collaborat...
WSM International is launching a DevOps services division that offers assessment, consulting and implementation to large enterprises and organizations with complex infrastructures. This is the first independent services company to create a dedicated practice to help organizations looking to transition to the DevOps model. The concept of DevOps is to blend information technology (IT) software development with operations to optimize the computing infrastructure according to the specific needs of ...
SYS-CON Media announced today that @WebRTCSummit Blog, the largest WebRTC resource in the world, has been launched. @WebRTCSummit Blog offers top articles, news stories, and blog posts from the world's well-known experts and guarantees better exposure for its authors than any other publication. @WebRTCSummit Blog can be bookmarked ▸ Here @WebRTCSummit conference site can be bookmarked ▸ Here
SYS-CON Events announced today that robomq.io will exhibit at SYS-CON's @ThingsExpo, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. robomq.io is an interoperable and composable platform that connects any device to any application. It helps systems integrators and the solution providers build new and innovative products and service for industries requiring monitoring or intelligence from devices and sensors.
Temasys has announced senior management additions to its team. Joining are David Holloway as Vice President of Commercial and Nadine Yap as Vice President of Product. Over the past 12 months Temasys has doubled in size as it adds new customers and expands the development of its Skylink platform. Skylink leads the charge to move WebRTC, traditionally seen as a desktop, browser based technology, to become a ubiquitous web communications technology on web and mobile, as well as Internet of Things...
Modern Systems announced completion of a successful project with its new Rapid Program Modernization (eavRPMa"c) software. The eavRPMa"c technology architecturally transforms legacy applications, enabling faster feature development and reducing time-to-market for critical software updates. Working with Modern Systems, the University of California at Santa Barbara (UCSB) leveraged eavRPMa"c to transform its Student Information System from Software AG's Natural syntax to a modern application lev...
Today, IT is not just a cost center. IT is an enabler and driver of business. With the emergence of the hybrid cloud paradigm, IT now has increasingly more capabilities to create new strategic opportunities for a business. Hybrid cloud allows an organization to utilize multi-tenant public clouds, dedicated private clouds, bare metal hosting, and the associated support and services for the right use cases through an on-demand, XaaS model. This model of IT creates tremendous opportunities for busi...
Hosted PaaS providers have given independent developers and startups huge advantages in efficiency and reduced time-to-market over their more process-bound counterparts in enterprises. Software frameworks are now available that allow enterprise IT departments to provide these same advantages for developers in their own organization. In his workshop session at DevOps Summit, Troy Topnik, ActiveState’s Technical Product Manager, will show how on-prem or cloud-hosted Private PaaS can enable organ...
In today's digital world, change is the one constant. Disruptive innovations like cloud, mobility, social media, and the Internet of Things have reshaped the market and set new standards in customer expectations. To remain competitive, businesses must tap the potential of emerging technologies and markets through the rapid release of new products and services. However, the rigid and siloed structures of traditional IT platforms and processes are slowing them down – resulting in lengthy delivery ...
Business as usual for IT is evolving into a “Make or Buy” decision on a service-by-service conversation with input from the LOBs. How does your organization move forward with cloud? In his general session at 16th Cloud Expo, Paul Maravei, Regional Sales Manager, Hybrid Cloud and Managed Services at Cisco, discusses how Cisco and its partners offer a market-leading portfolio and ecosystem of cloud infrastructure and application services that allow you to uniquely and securely combine cloud busi...