|By Business Wire||
|February 5, 2014 09:01 AM EST||
Catalina, the personalized digital media company, announced today the appointment of Steven Rubinow to lead its global technology function. In his role as executive vice president and chief technology officer, Rubinow is responsible for continuously strengthening Catalina’s global enterprise architecture through technology development, implementation and operation.
Catalina Names Steven Rubinow Chief Technology Officer (Photo: Business Wire)
“Steve is widely recognized as an innovative and transformational technology leader who brings more than 30 years of relevant experience to his new role,” said Catalina CEO Jamie Egasti. “As personalization plays an increasingly powerful role in the consumer packaged goods industry, Steve will help us build new capabilities to drive lift and loyalty for leading retailers and brands by delivering content when, where and how consumers want.”
Prior to joining Catalina, Rubinow served as CIO of Thomson Reuters. Previously, he served as CIO, CTO and chief innovation officer for NYSE Euronext, the world’s largest global exchange. Rubinow also has held leadership positions with NextCard, Inc., AdKnowledge, Inc., Fidelity Investments, Budget Rent A Car, Continental Bank and Quaker Oats.
“I’m excited to work with the team to build capabilities that will further enhance Catalina’s mobile, online and in-store personalized digital media networks,” said Rubinow.
Rubinow also served as an adjunct faculty member at DePaul University, where he earned an M.S. in Computer Science. He also holds four degrees from the University of Illinois, including a Ph.D. in Chemistry, an MBA in Marketing and Finance, an M.S. in Chemistry, and a B.S. in Biological Sciences and Chemistry.
Catalina's personalized digital media drives lift and loyalty for the world’s leading CPG retailers and brands. Catalina personalizes the consumer’s path to purchase through mobile, online and in-store networks powered by the largest shopper history database in the world. Catalina is based in St. Petersburg, FL, with operations in the United States, Europe and Japan. To learn more, please visit www.Catalinamarketing.com or follow us on Twitter @Catalina.