|By RealWire News Distribution||
|February 6, 2014 01:14 AM EST||
Brainstorm Lab will provide a creative area for open discussion around innovation at Mobile World Congress
5th February 2014 - Oxygen8 Group, the global provider of integrated mobile solutions, today announces that it will be showcasing its creative hub of technical mobile innovation, Brainstorm Lab, at this year's Mobile World Congress.
Brainstorm Lab, the innovation arm of Brainstorm Mobile Solutions Ltd (an Oxygen8 Group company), is already delivering solutions to two of the world's largest MNO's and will be looking to invite other MNO's, MVNO's and representatives from sectors such as retail and financial services to the Brainstorm Lab during the event.
Provoking discussions on how businesses can improve or challenge existing mobile practices and strategies, the Brainstorm Lab aims to uncover approaches to using mobile in new and innovative ways, allowing for real-time R&D to take place.
Shane Leahy, Chief Executive Officer of the Oxygen8 Group commented: "The Brainstorm Lab is a fantastic opportunity for the Group to showcase its expertise in innovation with mobile technology and engagement solutions at Mobile World Congress. Turning our stand into an area for open discussion for a number of organisations, the Lab will open up exciting and thought provoking consultations, which will allow us to turn challenges into opportunities for innovation."
In addition to Brainstorm Lab, global player Oxygen8 Group will be exhibiting and will be available to discuss its pioneering portfolio of solutions including; intelligent mobile engagement solutions, multi channel payment solutions and its advanced voice solutions.
Ideas can be submitted to the Brainstorm Lab on Twitter; @oxygen8group or @brainstorm_ms or via brainstormlab.co.uk. The Brainstorm Lab will be on stand 7F80 at Mobile World Congress in Fira Gran Via, Barcelona from February 24-27, to book an appointment click here: http://www.oxygen8.com/uk/mwc-2014
Oxygen8 Group is a global provider of integrated mobile solutions with offices in ten countries and operations in over 20 countries.
Brainstorm Lab is the innovation arm of Brainstorm Mobile Solutions Ltd (an Oxygen8 Group company). Based in London and with a worldwide footprint, Brainstorm provides mobile engagement solutions to over 100 of the world's global brands, enterprise and MNO's.
Oxygen8 is structured into two distinct divisions:
Corporate Solutions - Enabling corporations to interact with their customers via their mobile phone, such as simple flight time reminders for brands such as Aer Lingus or complex Fraud Transaction Handling solutions for major retail banks.
Mobile Payment Solutions - Enabling consumers to pay for goods and services using their mobile phones, such as enabling drivers to pay for Toll Roads via Direct Billing to their mobile phone, removing the need for a credit card or cash to pay for a service.
Joe Johnston / Russell Lindsey
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