SYS-CON MEDIA Authors: Adine Deford, Cynthia Dunlop, Harry Trott, Xenia von Wedel, Peter Silva

News Feed Item

2013 Marked by Online Security Risks

Online Security Experts Outline What to Expect in 2014 and Beyond

LAS VEGAS, NV--(Marketwired - February 06, 2014) - 2013 was a year marked by some of the largest security breaches and data compromises in history, signaling a drastic need to dramatically shift how companies protect data, according to leading online security experts at LaunchKey. Initial reports noted that between two major online security breaches in late 2013, an estimated 80 million people were directly impacted. However, more recent reports have acknowledged that this number may be conservative, with as many as 150 million username and hashed password pairs potentially compromised in one incident alone.

"This is yet another reminder that our current model for authenticating and securing private information does not work," said LaunchKey Co-Founder and CEO Geoff Sanders. "Current authentication methods no longer provide the security and anonymity required to protect business and personal information. It is a progressive deterioration of an archaic system."

LaunchKey is among those in the online security industry leading the charge to provide a more secure and private authentication model without passwords for enterprise companies, online users and consumers. The team is evolving user online authentication and working to eliminate passwords through anonymous multi-factor authentication methods.

"The more passwords that are created, coupled with the increasing break-ins, make it even easier to uncover user information," said Sanders. "To break this cycle, we need to kill passwords. Companies need to get it, or plan for financial disaster."

Sanders projects a handful of things to expect in 2014:

• The need for secure authentication will continually rise, while the multi-factor solutions that address those cyber security needs will become increasingly technically complex and difficult for the organizations and developers that must implement them. This opens up the opportunity for secure authentication as a service.

• The virtual world and physical world will intersect through the Internet of Things (IoT) and machine-to-machine (M2M) communication. This connection to the physical world will create significant security challenges as we connect the physical objects people depend on, such as vehicles, homes and medical devices, to the wild west of the virtual world. As such, secure authentication at these critical nodes and connections will be of the upmost and ever-increasing importance. Systems must be able to provide secure authentication to the Internet of Things, and systems that authenticate to both the Internet of Things and the virtual world will have increasing value and significance.

 Biometry will have decreasing value over time as organizations and end users become aware of the privacy risks inherent in storing such uniquely personal data that can't be unassociated with a person. While biometry is useful as an inherence factor of authentication in a multi-factor environment, more responsible inherence factors like geolocation will gain broader acceptance.

• The concept of social vouching will take flight within user authentication as the value of crowdsourcing identity becomes possible through both voluntary and passive mechanisms by utilizing mobile devices, machine-to-machine communication, and data analysis.

Moving Forward into a Passwordless World

Behind the scenes, companies are grappling with how they can protect trade secrets, corporate data and consumer information from predatory IT sleuths -- many of whom are direct competitors or identity thieves. Enterprise companies are coming around, looking for new solutions to the age-old problem of protecting user privacy, anonymity and identity as they conduct business online.

"The current model for authentication allows hackers and IT pirates the opportunity to access a company's networked systems, websites, email and applications. It's so much easier than you think," said Cheryl Wilner, founder of Bethesda Advanced Solutions and security pioneer. "And as we become more connected through the Internet of Things as individuals, we become increasingly exposed."

LaunchKey is working to build platforms that offer secure and anonymous multi-factor authentication by eliminating passwords and pushing anonymous authentication to mobile devices. The company's multi-factor authentication model involves three factors: possession (device factor), inherence (geofencing) and knowledge (combo and pin lock). This new generation of secure and anonymous multi-factor authentication offers organizations, developers and individuals enhanced security, which leads to decreased corporate financial liability and personal exposure.

In September 2013, LaunchKey achieved VerAfied status; an achievement indicating the company meets or exceeds industry standards for security, reliability and compliance.

"Compliance with the highest security standards in the industry is mission critical as we move to this new authentication model," said Sanders. "It may be a long road to shift the business and individual mindset, but we are at the forefront as companies realize and address the risk that was so evident this past year."

The LaunchKey application is available for free in Google Play and the Apple App Store. For more information, visit launchkey.com.

About LaunchKey
LaunchKey is evolving user authentication and eliminating passwords with anonymous multi-factor authentication through smartphones and tablets. LaunchKey's free app enables users on websites, applications and other networked systems to securely and privately authenticate without passwords. For developers, LaunchKey provides a trustworthy alternative to password-based user authentication while reducing the liability passwords create. The founders were named to Inc. Magazine's prestigious "30 Under 30" list of entrepreneurs for 2013. For more information, visit launchkey.com.

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
"We help companies that are using a lot of Software as a Service. We help companies manage and gain visibility into what people are using inside the company and decide to secure them or use standards to lock down or to embrace the adoption of SaaS inside the company," explained Scott Kriz, Co-founder and CEO of Bitium, in this SYS-CON.tv interview at 15th Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
15th Cloud Expo, which took place Nov. 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA, expanded the conference content of @ThingsExpo, Big Data Expo, and DevOps Summit to include two developer events. IBM held a Bluemix Developer Playground on November 5 and ElasticBox held a Hackathon on November 6. Both events took place on the expo floor. The Bluemix Developer Playground, for developers of all levels, highlighted the ease of use of Bluemix, its services and functionalit...
The 4th International DevOps Summit, co-located with16th International Cloud Expo – being held June 9-11, 2015, at the Javits Center in New York City, NY – announces that its Call for Papers is now open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the world's large...
Some developers believe that monitoring is a function of the operations team. Some operations teams firmly believe that monitoring the systems they maintain is sufficient to run the business successfully. Most of them are wrong. The complexity of today's applications have gone far and beyond the capabilities of "traditional" system-level monitoring tools and approaches and requires much broader knowledge of business and applications as a whole. The goal of DevOps is to connect all aspects of app...
SAP is delivering break-through innovation combined with fantastic user experience powered by the market-leading in-memory technology, SAP HANA. In his General Session at 15th Cloud Expo, Thorsten Leiduck, VP ISVs & Digital Commerce, SAP, discussed how SAP and partners provide cloud and hybrid cloud solutions as well as real-time Big Data offerings that help companies of all sizes and industries run better. SAP launched an application challenge to award the most innovative SAP HANA and SAP HANA...
When an enterprise builds a hybrid IaaS cloud connecting its data center to one or more public clouds, security is often a major topic along with the other challenges involved. Security is closely intertwined with the networking choices made for the hybrid cloud. Traditional networking approaches for building a hybrid cloud try to kludge together the enterprise infrastructure with the public cloud. Consequently this approach requires risky, deep "surgery" including changes to firewalls, subnets...
Want to enable self-service provisioning of application environments in minutes that mirror production? Can you automatically provide rich data with code-level detail back to the developers when issues occur in production? In his session at DevOps Summit, David Tesar, Microsoft Technical Evangelist on Microsoft Azure and DevOps, will discuss how to accomplish this and more utilizing technologies such as Microsoft Azure, Visual Studio online, and Application Insights in this demo-heavy session.
DevOps is all about agility. However, you don't want to be on a high-speed bus to nowhere. The right DevOps approach controls velocity with a tight feedback loop that not only consists of operational data but also incorporates business context. With a business context in the decision making, the right business priorities are incorporated, which results in a higher value creation. In his session at DevOps Summit, Todd Rader, Solutions Architect at AppDynamics, discussed key monitoring techniques...
Cultural, regulatory, environmental, political and economic (CREPE) conditions over the past decade are creating cross-industry solution spaces that require processes and technologies from both the Internet of Things (IoT), and Data Management and Analytics (DMA). These solution spaces are evolving into Sensor Analytics Ecosystems (SAE) that represent significant new opportunities for organizations of all types. Public Utilities throughout the world, providing electricity, natural gas and water,...
The security devil is always in the details of the attack: the ones you've endured, the ones you prepare yourself to fend off, and the ones that, you fear, will catch you completely unaware and defenseless. The Internet of Things (IoT) is nothing if not an endless proliferation of details. It's the vision of a world in which continuous Internet connectivity and addressability is embedded into a growing range of human artifacts, into the natural world, and even into our smartphones, appliances, a...
How do APIs and IoT relate? The answer is not as simple as merely adding an API on top of a dumb device, but rather about understanding the architectural patterns for implementing an IoT fabric. There are typically two or three trends: Exposing the device to a management framework Exposing that management framework to a business centric logic Exposing that business layer and data to end users. This last trend is the IoT stack, which involves a new shift in the separation of what stuff happe...
The 3rd International Internet of @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that its Call for Papers is now open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than 20 years ago.
The Internet of Things is tied together with a thin strand that is known as time. Coincidentally, at the core of nearly all data analytics is a timestamp. When working with time series data there are a few core principles that everyone should consider, especially across datasets where time is the common boundary. In his session at Internet of @ThingsExpo, Jim Scott, Director of Enterprise Strategy & Architecture at MapR Technologies, discussed single-value, geo-spatial, and log time series dat...
An entirely new security model is needed for the Internet of Things, or is it? Can we save some old and tested controls for this new and different environment? In his session at @ThingsExpo, New York's at the Javits Center, Davi Ottenheimer, EMC Senior Director of Trust, reviewed hands-on lessons with IoT devices and reveal a new risk balance you might not expect. Davi Ottenheimer, EMC Senior Director of Trust, has more than nineteen years' experience managing global security operations and asse...
The Internet of Things will greatly expand the opportunities for data collection and new business models driven off of that data. In her session at @ThingsExpo, Esmeralda Swartz, CMO of MetraTech, discussed how for this to be effective you not only need to have infrastructure and operational models capable of utilizing this new phenomenon, but increasingly service providers will need to convince a skeptical public to participate. Get ready to show them the money!