|By PR Newswire||
|February 13, 2014 12:01 AM EST||
AUSTIN, Texas, Feb. 13, 2014 /PRNewswire/ -- Spredfast, the leading independent social relationship platform, today announced its entrance into Europe with the opening of its first office in the United Kingdom. Among the more than 300 enterprise brands that choose Spredfast to manage their strategic social programs, many are already running social operations on a global level. Currently the company serves customers in more than 20 different countries including British Airways, Vodafone UK, and Reed Business Information - UK. Now with a U.K. hub in London, Spredfast will be able to support the increasing demand from international brands and further its global expansion efforts.
This move comes on the heels of a record funding round for Spredfast, where the company raised $32.5 million in growth capital. In order to achieve the company's aggressive global expansion efforts, Spredfast selected the U.K. to serve as a home base for entry into the booming European market. According to Forrester Research, social media marketing spend will reach €3.2 billion in 2017, a drastic increase from the €1.4 billion spent in 2012. The amount of social network users in Europe is also expected to rise to more than 70 percent by 2017.
Oana Neumayer, vice president of EMEA, will lead Spredfast in the U.K. In this new role, Neumayer will be responsible for overall management of Spredfast's U.K. operations including sales and continued growth of the Spredfast community. Previously, Oana served as Managing Director of Syncapse EMEA and APAC, where she spearheaded the company's global expansion efforts and managed strategic partnerships with multiple Fortune 500 clients.
"Spredfast experienced unprecedented growth in 2013, as did the social media market itself -- changing from a mere broadcast medium to one that is much more targeted," said Rod Favaron, CEO of Spredfast. "With this in mind, our company is committed to providing every brand, worldwide, with the most robust, social relationship platform on the market so they can reach their customers in a highly targeted, effective way and build lasting relationships. By opening an office in the U.K. and bringing on Oana, we are taking our first step -- of many -- towards global expansion."
Through the Spredfast platform, brands are equipped with the most robust targeting options available to better reach niche audiences across major social networks, such as on Twitter where companies can directly target organic tweets by country. Spredfast's platform also provides brands with best-in-class tools to manage, engage, listen, and measure their strategic social programs.
Based in Austin, Texas, Spredfast provides a social relationship platform that empowers enterprise brands to build lasting relationships by creating great social experiences. Spredfast enables more people, in more places, to engage in more conversations from a single software platform on supported social networks like Facebook, Twitter, LinkedIn, Google+, YouTube, Foursquare, and popular blogging platforms. Some of the enterprise and agency adopters on board with Spredfast include AT&T, Warner Brothers, Whole Foods Market, AARP, AGAIN Interactive, HomeAway, and Ogilvy. For more information, visit www.spredfast.com
Spredfast Media Contact
SOASTA, the leader in performance analytics, today reported record growth of the CloudTest community, exceeding 30,000 registered users of the CloudTest platform in Q1 2015. SOASTA also announced widespread adoption of its Web and mobile testing solutions, with more than 1,600 customers completing more than 285,000 tests using CloudTest during the quarter. This rapid growth shows that DevOps-driven digital businesses are embracing a more continuous approach to testing, and CloudTest is meeting t...
Apr. 22, 2015 12:00 AM EDT Reads: 1,269
SYS-CON Events announced today that IDenticard will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. IDenticard™ is the security division of Brady Corp (NYSE: BRC), a $1.5 billion manufacturer of identification products. We have small-company values with the strength and stability of a major corporation. IDenticard offers local sales, support and service to our customers across the United States and Canada...
Apr. 22, 2015 12:00 AM EDT Reads: 5,048
Public Cloud IaaS started it's life in the developer and startup communities and has grown rapidly to a $20B+ industry, but it still pales in comparison to how much is spent worldwide on IT: $3.6 trillion. In fact, there are 8.6 million data centers worldwide, the reality is many small and medium sized business have server closets and colocation footprints filled with servers and storage gear. While on-premise environment virtualization may have peaked at 75%, the Public Cloud has lagged in ado...
Apr. 21, 2015 11:45 PM EDT Reads: 875
Recent technology advances in miniaturization has positioned the wearables as the pinnacle of technology convergence with the human body. We inquire if wearables are mere standard miniaturized devices extended with the connectivity and present our views on considerations like design, applications, performance, efficiency, interoperability, usage scenarios, human device interaction and consequent trade-offs enabling wearables to impart optimal value.
Apr. 21, 2015 09:15 PM EDT Reads: 626
Apr. 21, 2015 08:45 PM EDT Reads: 833
In this session we look at creating interactive communications via the web by adding messaging, file transfer, and group communication (group chat and audio/video conferencing) into the web experience. We will also discuss potential applications of this technology in areas including B2B, B2C, P2P, and gaming. Peter is Technical Director at Acision. He graduated from The University of Edinburgh in 2000 with a BSc (Hons) in Computer Science. After graduation Peter worked on a PSTN switch dev...
Apr. 21, 2015 08:30 PM EDT Reads: 732
So I guess we’ve officially entered a new era of lean and mean. I say this with the announcement of Ubuntu Snappy Core, “designed for lightweight cloud container hosts running Docker and for smart devices,” according to Canonical. “Snappy Ubuntu Core is the smallest Ubuntu available, designed for security and efficiency in devices or on the cloud.” This first version of Snappy Ubuntu Core features secure app containment and Docker 1.6 (1.5 in main release), is available on public clouds, ...
Apr. 21, 2015 08:00 PM EDT Reads: 665
While DevOps most critically and famously fosters collaboration, communication, and integration through cultural change, culture is more of an output than an input. In order to actively drive cultural evolution, organizations must make substantial organizational and process changes, and adopt new technologies, to encourage a DevOps culture. Moderated by Andi Mann, panelists will discuss how to balance these three pillars of DevOps, where to focus attention (and resources), where organizations m...
Apr. 21, 2015 05:00 PM EDT Reads: 1,902
Many of the well-known examples of DevOps success we read in blogs on the Internet paint an idyllic picture of DevOps productivity. A team was facing a stodgy, slow-moving operations department, teams weren’t delivering software on time. Those teams moved to DevOps, became proactive about infrastructure and deployment automation, and an overnight transition to productivity ensues. People are promoted, projects are successful, and developers and system administrators dance hand-in-hand in a final...
Apr. 21, 2015 03:45 PM EDT Reads: 735
SYS-CON Events announced today the IoT Bootcamp – Jumpstart Your IoT Strategy, being held June 9–10, 2015, in conjunction with 16th Cloud Expo and Internet of @ThingsExpo at the Javits Center in New York City. This is your chance to jumpstart your IoT strategy. Combined with real-world scenarios and use cases, the IoT Bootcamp is not just based on presentations but includes hands-on demos and walkthroughs. We will introduce you to a variety of Do-It-Yourself IoT platforms including Arduino, Ras...
Apr. 21, 2015 03:00 PM EDT Reads: 2,768
Health care systems across the globe are under enormous strain, as facilities reach capacity and costs continue to rise. M2M and the Internet of Things have the potential to transform the industry through connected health solutions that can make care more efficient while reducing costs. In fact, Vodafone's annual M2M Barometer Report forecasts M2M applications rising to 57 percent in health care and life sciences by 2016. Lively is one of Vodafone's health care partners, whose solutions enable o...
Apr. 21, 2015 03:00 PM EDT Reads: 1,231
SYS-CON Events announced today that Vicom Computer Services, Inc., a provider of technology and service solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. They are located at booth #427. Vicom Computer Services, Inc. is a progressive leader in the technology industry for over 30 years. Headquartered in the NY Metropolitan area. Vicom provides products and services based on today’s requirements...
Apr. 21, 2015 02:00 PM EDT Reads: 1,556
SYS-CON Events announced today the DevOps Foundation Certification Course, being held June ?, 2015, in conjunction with DevOps Summit and 16th Cloud Expo at the Javits Center in New York City, NY. This sixteen (16) hour course provides an introduction to DevOps – the cultural and professional movement that stresses communication, collaboration, integration and automation in order to improve the flow of work between software developers and IT operations professionals. Improved workflows will res...
Apr. 21, 2015 02:00 PM EDT Reads: 2,266
Dave will share his insights on how Internet of Things for Enterprises are transforming and making more productive and efficient operations and maintenance (O&M) procedures in the cleantech industry and beyond. Speaker Bio: Dave Landa is chief operating officer of Cybozu Corp (kintone US). Based in the San Francisco Bay Area, Dave has been on the forefront of the Cloud revolution driving strategic business development on the executive teams of multiple leading Software as a Services (SaaS) ap...
Apr. 21, 2015 02:00 PM EDT Reads: 1,246
SYS-CON Media announced today that John Treadway’s blog has exceeded 475,000 page views. John Treadway, Vice President at Cloud Technology Partners, has surpassed 475,000 page views on the SYS-CON family of online magazines, which includes Cloud Computing Journal, Internet of Things Journal, Big Data Journal, Microservices Journal, and several others. His blog home page at SYS-CON can be found at JohnTreadway.SYS-CON.com.
Apr. 21, 2015 12:15 PM EDT Reads: 1,516