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Improving the Efficiency of SOA-Based Applications
jhv1blz5 wrote: The article validated SOA as an IT architecture paradigm that can be leveraged in many ways. Taking data storage, scalability and application performance to a nifty level using SOA Application Grid infrastructure will no doubt enhance data and application performance on Oracle architecture platforms, it also has the promise of a cost effective and efficient IT delivery model. The very benefits of SOA.
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From the Wires
Reflexion Networks Unveils 'Reflexion ISP' Tailored to Internet Service Providers
New Email Threat Protection Solution for ISPs Places Security Controls in the Hands of End Users

By: PR Newswire
Nov. 7, 2006 02:46 PM

WOBURN, Mass., Nov. 7 /PRNewswire/ -- Reflexion Networks, Inc., a managed email threat protection company, today announced Reflexion ISP (RISP), a new email security service designed to bring the power of Reflexion's Protective Address Defense to Internet Service Providers (ISPs) looking to leapfrog the limited anonymous or disposable addressing capabilities offered by EarthLink, Yahoo! and Google.

The well-documented flood of unwanted and malicious email erodes confidence in email overall, and results in significant economic costs, including wasted time, direct expenditures and unrealized efficiency gains. It can also lead to expensive business disruptions for web and email hosting providers. RISP addresses these issues with technology that surpasses that of larger email providers, plus unmatched pricing flexibility.

Unlike the security controls deployed by many leading ISPs, RISP empowers end-users to make their own choices about which parties receive access to their inbox, resulting in a service tailored to each individual's needs, and producing a pristine inbox every day. By layering its unique Protective Address Defense on top of conventional security methods, RISP assures delivery of wanted content while blocking spam, viruses and phishing attacks, and identifying senders who are sharing the user's address with third parties. For ISPs, RISP deflects dictionary attacks, which saves bandwidth, and identifies zombie PCs and open relays, which can help to avoid blacklisting. In combination, these capabilities give ISPs a powerful marketing advantage.

More specifically, Reflexion ISP enables ISPs to improve their service offering by providing:

* A proactive means of protecting a subscriber's primary address from abuse. * Unlimited and automated Protective Addresses for the user's existing inbox. * A capability that makes phishing attacks immediately self-evident and easy to avoid. * Outbound email auditing to protect ISPs against service interruptions due to blacklisting, enforce service commitments, and protect the service provider's brand reputation. * LDAP directory synchronization for automated implementation. * Co-branding capabilities with an automated viral marketing component for new prospects. * Address-on-the-Fly to reduce the risk of public, one-to-many address disclosures. * A managed service that saves bandwidth.

"The response from our customers has been fantastic," said Todd Desiato, president of ServersAndDomains.com. "More customers are requesting Reflexion every month, because it really works, and it fits perfectly with our emphasis on 'peace of mind.' Our customers are impressed with the Address-on-the-Fly capability, which allows them to conveniently manage new contacts and to quickly build a whitelist of good contacts. As a result, our customers are happy and our sales have increased significantly."

"Reflexion ISP gives our customers a competitive advantage," said David Hughes, CEO of Reflexion Networks, "by enabling them to offer their subscribers unprecedented, proactive control over access to their inbox. Furthermore, Address-on-the-Fly is a very 'sticky' feature that reduces customer churn -- once a subscriber has used Protective Addresses, they'll never be happy without them. The bottom line is that an ISP's subscribers can enjoy renewed confidence and trust in their email experience."

Availability

Reflexion ISP is available for immediate implementation and is backed by Reflexion Networks' flexible pricing and terms to meet differing business models and tiered services.

About Reflexion Networks

Reflexion Networks restores confidence in email with a managed threat protection service that provides users with unprecedented, proactive control over access to their inbox for a pristine email experience every day. Reflexion utilizes a unique Protective Address Defense that stops spam and viruses, identifies phishing exploits, detects zombie PCs and open relays, and blocks directory harvest attacks. Reflexion's configurable layered defense with Address-on-the-Fly ensures the delivery of desirable content and prevents the delivery of undesirable content. The company offers its technology through ISPs and its worldwide network of technology and service provider partners. Founded in 2001, privately held Reflexion is headquartered near Boston, Mass. For more information, Reflexion Networks is available on the Web at http://www.reflexion.net/.

For information about Servers & Domains, please visit http://www.serversanddomains.com/.

Contacts: Scott Barlow Linda Walsh Reflexion Networks, Inc. The Castle Group, Inc. (781) 569-6666 x12 (617) 227-0012 x263 scott.rtcisp@reflexion.netlwalsh@thecastlegrp.com

Reflexion Networks, Inc.

CONTACT: Scott Barlow of Reflexion Networks, Inc., +1-781-569-6666,
ext. 12, scott.rtcisp@reflexion.net; or Linda Walsh of The Castle Group, Inc.,
for Reflexion Networks, Inc., +1-617-227-0012, ext. 263,
lwalsh@thecastlegrp.com

Web site: http://www.reflexion.net/
http://www.serversanddomains.com/

Published Nov. 7, 2006
Copyright © 2006 SYS-CON Media, Inc. — All Rights Reserved.
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Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

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