SYS-CON MEDIA Authors: Michael Bushong, Eric Brown, Gilad Parann-Nissany, Kevin Benedict, PR.com Newswire

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Research and Markets: Markets and Opportunities for Transparent Displays: 2014 to 2021 Featuring Google, LG, Apple, & Samsung Amongst Others

Research and Markets (http://www.researchandmarkets.com/research/6clpb9/markets_and) has announced the addition of the "Markets and Opportunities for Transparent Displays: 2014 to 2021" report to their offering.

The market for transparent displays is about to expand dramatically. Smart glasses, such as Google Glass and Augmented Reality (AR) applications have focused attention on displays that can simultaneously display information and function as windows on the real world.

Display firms have begun to respond to these major trends with novel types of transparent displays. To do so they have had to invent new technologies. Transparent TFTs are especially challenging, with the most likely material solution being ZnO, though other options are possible. Hiding backlighting in transparent LCDs is also an issue, creating opportunities for transparent OLED displays; but these have their own challenges too.

This report identifies where the revenues will be generated by transparent displays over the next eight years. In addition to leading edge applications such as smart glasses and AR, this report also considers near-term applications for transparent displays in more mundane applications such as retail and automotive.

Key Topics Covered:

Executive Summary

E.1 Why Does the Market Need Transparent Displays and Is this a New Mass Market?

E.2 Key Opportunities for Technology Providers

E.3 Opportunities for Materials Firms in the Transparent Display Market: Are There Any?

E.4 Opportunities for System Integrators and Value-added Resellers

E.5 Six Companies to Watch in the Transparent Display Sector

E.6 Summary of Eight-Year Forecasts of Transparent Displays

Chapter One: Introduction

1.1 Background to this Report

  • The Problem of Invisible Components in LCD Displays
  • Enter the Transparent OLED
  • Coda: The TFT Factor

Chapter Two: Transparent Display Technologies

2.1 Transparent Displays in the Context of the Display Industry: LED and EL

  • LCD-Based Transparent Display
  • Hiding or Eliminating Backlights
  • Suppliers of Transparent LCD Products

2.3 OLEDs

  • Suppliers of Transparent OLED Display Products
  • Suppliers of Transparent OLED Lighting Products

2.4 E-paper

  • Suppliers of Transparent E-paper Products

2.5 Materials and Enabling Technologies

  • Transparent TFTs
  • Substrate Options for Transparent Displays
  • Touch-screen Technology in Transparent Displays
  • Transparent Conductors for Transparent Electronics

Chapter Three: Applications and Markets for Transparent Displays

3.1 Scope of Applications of the Transparent Display Technology

3.2 Mobile Displays

  • Early Entries in the Transparent Cell Phone Stakes
  • The Future of Transparent Displays in Tablets
  • Laptops and Notebooks
  • Eight-year Forecast of Mobile Transparent Displays by Application
  • Wearable Computing and Heads-Up Displays
  • Smart Glasses
  • Smart Watches

3.3 Retail Applications

  • Advertising Displays and Store Windows
  • Display Cases
  • Vending Machines

3.4 Building-related Applications

  • Hybrid Window/Displays
  • Refrigerators and Other Appliances

3.5 Other Markets for Transparent Displays

  • Casino Games
  • Museum Displays
  • Automotive Applications
  • Military Applications

3.6 Role of Systems Integrators and Value-Added Resellers

3.7 Summary of Eight-year Market Forecasts

Companies Mentioned

  • AUO (Taiwan)
  • Apple (United States)
  • Google (United States)
  • LG (Korea)
  • Planar (United States)
  • Samsung (Korea)
  • UDC (United States)

For more information visit http://www.researchandmarkets.com/research/6clpb9/markets_and

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