Click here to close now.

SYS-CON MEDIA Authors: Liz McMillan, Pat Romanski, William Schmarzo, Elizabeth White, tru welu

News Feed Item

Worldnow Partners with Photobucket to Launch New Social News Aggregator™

NEW YORK, Feb. 20, 2014 /PRNewswire/ -- Worldnow, the leading online publishing, content and revenue-solutions company for local media, announced today that it is partnering with Photobucket, the largest dedicated photo and video sharing site to launch the Social News Aggregator, an innovative new way for stations to collect, curate and deliver content that leverages both reporters and citizen journalists.

With the proliferation of mobile phones, apps and social networks, there are an endless number of sources for the next news story.  Often, it is the community that sees and snaps the most compelling images but until now it has remained challenging to simply and easily aggregate user generated content (including both photos and videos) in one place. Photobucket and Worldnow's new Social News Aggregator platform will now enable news stations to convert this social media content directly into news, thus allowing for stronger brand building and connection to their community. 

How it works is simple. No software is required! Utilizing station hashtags (unique to person, place, events, etc), the Social News Aggregator will enable participating stations to automatically populate and gather topical photos and videos from various social networks and in turn deliver unique content and perspectives from their audience to their audience. This collaborative journalism and two-way conversation between stations and their community will shape news coverage in an exciting new way building upon strong user engagement, strengthening brand loyalty and ultimately growing news ratings. Stations can have a library of content and own it all; it's that simple and that powerful.

Stations will no longer need to mine a variety of social feeds for stories. Instead, all photos and videos associated with a station hashtag will be aggregated in the stations' Photobucket account.  From there, the station can easily incorporate this community content into their broadcast, web and/or mobile news coverage, providing access and angles that were previously unavailable.  As a result, the Social News Aggregator will provide participating stations with enhanced coverage, extended reach, more engaged audiences and incremental revenue opportunities. 

"It's exciting to bring a workflow solution to the news room that allows reporters and producers to easily aggregate user generated content in a way that is meaningful and resonates with audiences.  This new type of participatory journalism is critical in our evolving social/mobile driven environment. Newsrooms can now actively recruit their audience as "street reporters" in a meaningful way", said Gary Gannaway, CEO Worldnow.  In addition, this will also create a new platform for advertisers to use to reach their target audiences through a compelling, native ad experience.

About Worldnow Inc.

Worldnow is the only technology provider that bridges TV newsroom legacy systems and the digital world through its AIM technologies and its patented video scribe system. Worldnow, through its strategy team has used its workflow to enable entire newsrooms to embrace a best practice two-way publishing approach to winning audiences on any screen. In the last 4+ years, 13 of 14 RFP's for platform services sought by broadcasters have been awarded to Worldnow.

Current Worldnow customers include: Allbritton, CBS Local Digital Media, Cox, Dispatch, Fisher, Fox TV Stations, Griffin, Landmark, Lilly Broadcasting, London Broadcasting, Meredith, New Age Media, Quincy, Raycom Media, Reiten TV, Sagamore Hill, Sinclair, Titan, Waterman, West Virginia Media, Young Broadcasting and Media General. For more information please visit www.Worldnow.com. Worldnow services over 57 million monthly uniques and powers over 450 local broadcasters with 81% of US households covered.

About Photobucket

Photobucket is a longtime leader in the photo and video hosting and sharing space with more than 75 million monthly global unique visitors.  Photobucket delivers a comprehensive photo and video platform to empower both consumers and brands to do all of the things they want to do with their content.

Based in Denver, Photobucket is the largest dedicated photo and video site, hosting more than 14 billion images from 100 million registered members, who upload more than three million images and videos per day from the Web and connected digital devices. Photobucket delivers more than 100 billion images per month to consumers around the world.

SOURCE Worldnow

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
Enterprises are fast realizing the importance of integrating SaaS/Cloud applications, API and on-premises data and processes, to unleash hidden value. This webinar explores how managers can use a Microservice-centric approach to aggressively tackle the unexpected new integration challenges posed by proliferation of cloud, mobile, social and big data projects. Industry analyst and SOA expert Jason Bloomberg will strip away the hype from microservices, and clearly identify their advantages and d...
All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades. With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo, June 9-11, 2015, at the Javits Center in New York City. Learn what is going on, contribute to the discussions, and ensure that your enter...
SYS-CON Events announced today that MetraTech, now part of Ericsson, has been named “Silver Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York, NY. Ericsson is the driving force behind the Networked Society- a world leader in communications infrastructure, software and services. Some 40% of the world’s mobile traffic runs through networks Ericsson has supplied, serving more than 2.5 billion subscribers.
We are reaching the end of the beginning with WebRTC, and real systems using this technology have begun to appear. One challenge that faces every WebRTC deployment (in some form or another) is identity management. For example, if you have an existing service – possibly built on a variety of different PaaS/SaaS offerings – and you want to add real-time communications you are faced with a challenge relating to user management, authentication, authorization, and validation. Service providers will w...
Scott Jenson leads a project called The Physical Web within the Chrome team at Google. Project members are working to take the scalability and openness of the web and use it to talk to the exponentially exploding range of smart devices. Nearly every company today working on the IoT comes up with the same basic solution: use my server and you'll be fine. But if we really believe there will be trillions of these devices, that just can't scale. We need a system that is open a scalable and by using ...
Thanks to widespread Internet adoption and more than 10 billion connected devices around the world, companies became more excited than ever about the Internet of Things in 2014. Add in the hype around Google Glass and the Nest Thermostat, and nearly every business, including those from traditionally low-tech industries, wanted in. But despite the buzz, some very real business questions emerged – mainly, not if a device can be connected, or even when, but why? Why does connecting to the cloud cre...
SYS-CON Events announced today that O'Reilly Media has been named “Media Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York City, NY. O'Reilly Media spreads the knowledge of innovators through its books, online services, magazines, and conferences. Since 1978, O'Reilly Media has been a chronicler and catalyst of cutting-edge development, homing in on the technology trends that really matter and spurring their adoption...
SYS-CON Events announced today that BMC will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. BMC delivers software solutions that help IT transform digital enterprises for the ultimate competitive business advantage. BMC has worked with thousands of leading companies to create and deliver powerful IT management services. From mainframe to cloud to mobile, BMC pairs high-speed digital innovation with robust...
Imagine a world where targeting, attribution, and analytics are just as intrinsic to the physical world as they currently are to display advertising. Advances in technologies and changes in consumer behavior have opened the door to a whole new category of personalized marketing experience based on direct interactions with products. The products themselves now have a voice. What will they say? Who will control it? And what does it take for brands to win in this new world? In his session at @Thi...
Software development, like manufacturing, is a craft that requires the application of creative approaches to solve problems given a wide range of constraints. However, while engineering design may be craftwork, the production of most designed objects relies on a standardized and automated manufacturing process. By contrast, much of moving an application from prototype to production and, indeed, maintaining the application through its lifecycle has often remained craftwork. In his session at Dev...
Amazon, Google and Facebook are household names in part because of their mastery of Big Data. But what about organizations without billions of dollars to spend on Big Data tools - how can they extract value from their data? In his session at 6th Big Data Expo®, Ali Ghodsi, Co-Founder and Head of Engineering at Databricks, discussed how the zero management cost and scalability of the cloud is addressing the challenges and pain points that data engineers face when working with Big Data. He also s...
The 4th International Internet of @ThingsExpo, co-located with the 17th International Cloud Expo - to be held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA - announces that its Call for Papers is open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than 20 years ago.
An entirely new security model is needed for the Internet of Things, or is it? Can we save some old and tested controls for this new and different environment? In his session at @ThingsExpo, New York's at the Javits Center, Davi Ottenheimer, EMC Senior Director of Trust, reviewed hands-on lessons with IoT devices and reveal a new risk balance you might not expect. Davi Ottenheimer, EMC Senior Director of Trust, has more than nineteen years' experience managing global security operations and asse...
The Internet of Things is a misnomer. That implies that everything is on the Internet, and that simply should not be - especially for things that are blurring the line between medical devices that stimulate like a pacemaker and quantified self-sensors like a pedometer or pulse tracker. The mesh of things that we manage must be segmented into zones of trust for sensing data, transmitting data, receiving command and control administrative changes, and peer-to-peer mesh messaging. In his session a...
SYS-CON Events announced today that EnterpriseDB (EDB), the leading worldwide provider of enterprise-class Postgres products and database compatibility solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. EDB is the largest provider of Postgres software and services that provides enterprise-class performance and scalability and the open source freedom to divert budget from more costly traditiona...