SYS-CON MEDIA Authors: Jason Bloomberg, Liz McMillan, Pat Romanski, Elizabeth White, Javier Paniza

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Smoque Vapours Catches Fire By Utilizing the Social, Mobile and Loyalty Platform of RewardMyWay

Boutique purveyor of artisanal E-Liquids, Smoque partners with RewardMyWay to enhance its customer's experience

CHICAGO, Feb. 23, 2014 /PRNewswire-iReach/ -- Smoque Vapours (Smoque) is a Chicago based purveyor of electronic cigarettes and artisanal E-Liquids, with two neighborhood storefronts conveniently located in Lakeview and downtown in historic Printer's Row. Both Smoque Vapours' locations feature courtesy Vapour Lounges, where customers can stop by and sample a complete range of hand crafted E-Liquids.

(Photo:  http://photos.prnewswire.com/prnh/20140223/MN68216)

The motivation behind Smoque was the desire to help consumers find a healthier way to enjoy the pleasures of smoking. Smoque Vapours' products allow you to truly enjoy the smoking experience in sensation, feel, and effect, while at the same time negating the undesirable and dangerous aspects of traditional smoking. Customers will experience a unique, personalized shopping experience at Smoque. The staff finds great satisfaction in taking the time to customize the E-Liquid vaping setup that best suits individual customer tastes and needs.

Smoque recently partnered with RewardMyWay (RMW), a technology platform that allows merchants to increase customer visits through rewards and special offers. Merchants featured on RewardMyWay have customized loyalty plans that are unique to their businesses, marketed via social and mobile commerce tools that build brand exposure and provide real-time cash visibility into purchases.

Jared Yucht, Co-Owner of Smoque Vapours, recently collaborated with RewardMyWay because he wanted a rewards program that gave back to the entire customer base. Smoque tried other loyalty programs in the past that were difficult to administer and only benefited high volume spenders and not every day customers. Jared said, "The program has helped us in a few ways. When customers see that they are able to earn points through the branded iPad engagement, they are more inclined to come back for the customized reward options that we have created for Smoque shoppers. Additionally, we can collect the data from customers when they initially sign up on the platform in a few easy steps, allowing future re-marketing with private and public offers."

Kelsey McCabe, RewardMyWay's, Social Mobile Marketing Specialist, "Smoque is such a great partner because the organization embraces the RMW social, mobile and loyalty technology. James, Jared and their entire team are committed to engaging Smoque customers and as a result have had tremendous success and results. Typically exceeding hundreds of check-ins each week, while increasing frequency of visit!"

Media Contact: Jack Daly, MySocialHQ / RewardMyWay, 404 386-7926, [email protected]

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SOURCE MySocialHQ / RewardMyWay

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