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NAPA VALLEY, Calif., Nov. 9 /PRNewswire/ -- "Napa Valley Wine Radio," the internet-based "podcast" produced by Goosecross Cellars, celebrates its one- year anniversary this month. The innovative Internet-based radio show marked the first foray into podcasting by any winery, and has been accessed by over 15,000 wine lovers worldwide.
Podcasts are Internet-based audio programs that can be easily accessed and listened to on computers in web browsers. They can also be automatically downloaded via Apple's iTunes and numerous other software applications available to Internet users across the globe. The new communications medium has exploded across the Internet landscape over the past two years, yet only few podcasts have centered on wine, and fewer from wineries themselves.
HIGH TECH CONNECTION WITH WINE LOVERS
Goosecross Cellar's Napa Valley Wine Radio podcast currently attracts over 2,000 unique subscribers who download the half-hour weekly show onto their computers. Subscribers can listen to the program at their leisure, either on their computer or on an audio device such as an iPod or cell phone.
"Podcasts are one of the most effective and versatile communications tools I've seen emerge in years," comments Napa Valley Wine Radio host and Goosecross Cellars owner David Topper. "We are able to provide consumers with an up-close look at our industry while providing great educational content, interesting topics and establishing a personal connection with our listeners."
Goosecross Cellars continues to blaze the trail for implementing new technology in the wine industry. In addition to hosting the world's first-ever winery podcast, their innovative website also boasts high-tech elements like an RSS feed, audio wine tasting notes, and a real-time "Ask the Wine Educator" feature that allows visitors to the Goosecross website to get timely answers to any questions they have about wine. The website can be accessed at http://www.goosecross.com/ .
Goosecross Cellars' dedication to the wine experience has propelled them to the cutting edge of innovation, allowing customers to participate in a new frontier of wine enjoyment. They produce a collection of wines that are distinctive and eclectic in style, and their brand of hospitality preserves authenticity in a sea of Napa Valley extravagance.
CONTACT: Bradley Gray of Wark Communications, +1-707-694-4542, or brad@warkcommunications.com, for Goosecross Cellars; or David Topper of Goosecross Cellars, +1-707-944-1986, or david@goosecross.com