SYS-CON MEDIA Authors: Pat Romanski, Elizabeth White, Yeshim Deniz, Nikita Ivanov, Sean Houghton

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MicroAd Singapore Establishes Local Subsidiary 'MicroAdSEA Philippines'



Launches Ad Platform Business in Philippines

Singapore, Feb 26, 2014 - (ACN Newswire) - MicroAd Singapore Pte.Ltd., a leading Online Ad Platform company in Asia-Pacific countries, has established a local subsidiary "MicroAdSEA Philippines Inc." in Republic of the Philippines.

MicroAd provides "MicroAd BLADE", a Demand-Side-Platform for Online Advertising by its own developed product which enables clients to optimize the algorithm of advertising.

MicroAd BLADE is offered in Japanese, English and Chinese languages and supports Japanese Yen, US Dollars and Chinese Yuan as currencies for Asia since October 2012. To date, MicroAd BLADE has more than 5,000 Advertisers in Japan and 500 Advertisers in APAC. MicroAd Group has already launched its regional subsidiary companies in the APAC region, including China, Indonesia, Singapore, Vietnam and India.

"The Internet Advertising market of the Philippines is growing due to the Advertising cost ratio to GDP being 2.26% (2011) in the Philippines. This is the highest number in the world," said Kentaro Watanabe, CEO of MicroAd Singapore. "MicroAdSEA Philippines will strive for significant expansion of MicroAd BLADE in the Philippines and we aim for more than 200 Advertisers by December 2014."

About MicroAd in JAPAN

MicroAd launched "MicroAd BLADE", a Japanese DSP with RTB, and has integrated with major exchanges and SSP in June 2011. We are actually one of the largest ad platform company in Japan.

About MicroAdSEA Philippines Inc.

Company name: MicroAdSEA Philippines Inc.
Location: Unit 1906, The Trade & Financial Tower, 7th Avenue corner 32nd Street BGC, The Fort, Taguig City
Established: February 21, 2014
CEO: Kosuke Sogo
Director: Kentaro Watanabe
Director: Thu Hoang Nguyen
Capital: PHP 9,200,000
Operation: Ad Platforms

Related links -
MicroAd BLADE: http://www.microad.co.jp/en/service/blade/index.php
MicroAd: http://www.microad.co.jp/en/

Inquiries about Advertising:
Kosuke Sogo (sales)
e-mail: [email protected]

Inquiries about news coverage:
Mio Matsumoto (PR Department)
Telephone: +65-6225-9589
E-mail: [email protected]

Source: MicroAd, Inc.

Copyright 2014 ACN Newswire. All rights reserved.

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