SYS-CON MEDIA Authors: Greg Ness, Sean Houghton, Glenn Rossman, Ignacio M. Llorente, Xenia von Wedel

News Feed Item

Flyby Messenger Introduces a New Way to Share Mobile Messages

Flyby's Social Platform Launches First Consumer App That Allows People to Leave Messages on Real Objects

NEW YORK, NY -- (Marketwired) -- 02/28/14 -- Flyby is the first mobile consumer platform that lets people connect social messages to objects in the world around them. Built on next generation technology, Flyby's new free app is changing how people communicate and share, letting people leave digital messages on real world objects to create deeper context and more control over who gets to see what -- and how. The result is a powerful new user experience that brings the physical world to life.

"Facebook's acquisition of WhatsApp proves that mobile and social messaging has penetrated the global consumer market, and the announcement of Google's Project Tango shows the industry's drive to apply real world context to mobile," said Mihir Shah, president and chief executive officer of Flyby Media, Inc. "Flyby is at the center of these trends, making messaging more meaningful by involving the world around you. Flyby isn't about the count of followers or the immediacy of gratification; it's about the context. By attaching messages to actual objects, our digital conversations come alive."

Flyby is designed to bring the higher emotional connection of communicating in the real world to the ubiquity of mobile. The app shares messages when they're relevant and contextual to your physical surroundings. It modernizes timeless traditions like leaving notes in a friend's locker, carving initials on a bench, and surprising fans with an "Easter Egg"; letting people frame conversations with the things and places that matter. Using Flyby, the actual locker is still where friends leave and retrieve messages; but now digital messages replace paper, and the app's computer vision technology identifies the message's location and unlocks the video.

One of the app's early adopters, Sports Illustrated swimsuit model Genevieve Morton, is using the platform to send special messages to her fans. Her first Flyby is the story of how she broke into the U.S. market from South Africa and made her first dollar with Sports Illustrated -- and is, appropriately, attached to a dollar bill. To view this Flyby and others from Genevieve, download Flyby Messenger and friend her. (More details are available on her Facebook page at https://www.facebook.com/watch.genevieve)

The Flyby app is built on Flyby Media's proprietary technology platform that includes context-aware capabilities in the fields of image recognition, sensor fusion, and indoor navigation. As one of Google's Advanced Technology and Projects' key Research and Development partners, Flyby Media is providing integral technology components and know-how in the field of computer vision to Project Tango. The company is leading the industry's development of next generation computer vision for mobile devices, and plans to launch on the Project Tango hardware and ecosystem in the near future.

To learn more about Flyby or to download the app, please visit www.flybymedia.com.

About Flyby Media, Inc.
Flyby Media is a venture-backed company that is changing the way people discover, capture, and share the moments that make life wonderful. Based in Manhattan and Palo Alto, our team of mobile industry entrepreneurs and computer vision scientists is dedicated to building new technology and applications that can elevate, rather than replace, real-world experiences. We are developing the next generation of consumer social applications that connect the physical world with digital content, and link "real life" to mobile and wearable devices. Our team is developing new capabilities in the fields of large-scale Simultaneous Localization and Mapping (SLAM), indoor navigation, sensor fusion, image recognition, and 3D tracking.

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
15th Cloud Expo, which took place Nov. 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA, expanded the conference content of @ThingsExpo, Big Data Expo, and DevOps Summit to include two developer events. IBM held a Bluemix Developer Playground on November 5 and ElasticBox held a Hackathon on November 6. Both events took place on the expo floor. The Bluemix Developer Playground, for developers of all levels, highlighted the ease of use of Bluemix, its services and functionalit...
SYS-CON Media announced today that Skytap blog on "DevOps Journal" exceeded 84,000 story reads. DevOps Journal is focused on this critical enterprise IT topic in the world of cloud computing. DevOps Journal brings valuable information to DevOps professionals who are transforming the way enterprise IT is done. Noel Wurst is the managing content editor at Skytap. Skytap provides SaaS-based dev/test environments to the enterprise. Skytap solution removes the inefficiencies and constraints that comp...
SYS-CON Events announced today that Gridstore™, the leader in hyper-converged infrastructure purpose-built to optimize Microsoft workloads, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Gridstore™ is the leader in hyper-converged infrastructure purpose-built for Microsoft workloads and designed to accelerate applications in virtualized environments. Gridstore’s hyper-converged infrastructure is the ...
In her General Session at 15th Cloud Expo, Anne Plese, Senior Consultant, Cloud Product Marketing, at Verizon Enterprise, focused on finding the right mix of renting vs. buying Oracle capacity to scale to meet business demands, and offer validated Oracle database TCO models for Oracle development and testing environments. Anne Plese is a marketing and technology enthusiast/realist with over 19+ years in high tech. At Verizon Enterprise, she focuses on driving growth for the Verizon Cloud platfo...
The 3rd International @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that it is now accepting Keynote Proposals. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to th...
"There is a natural synchronization between the business models, the IoT is there to support ,” explained Brendan O'Brien, Co-founder and Chief Architect of Aria Systems, in this SYS-CON.tv interview at the 15th International Cloud Expo®, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
The Internet of Things promises to transform businesses (and lives), but navigating the business and technical path to success can be difficult to understand. In his session at @ThingsExpo, Sean Lorenz, Technical Product Manager for Xively at LogMeIn, demonstrated how to approach creating broadly successful connected customer solutions using real world business transformation studies including New England BioLabs and more.
The Internet of Things will greatly expand the opportunities for data collection and new business models driven off of that data. In her session at @ThingsExpo, Esmeralda Swartz, CMO of MetraTech, discussed how for this to be effective you not only need to have infrastructure and operational models capable of utilizing this new phenomenon, but increasingly service providers will need to convince a skeptical public to participate. Get ready to show them the money!
How do APIs and IoT relate? The answer is not as simple as merely adding an API on top of a dumb device, but rather about understanding the architectural patterns for implementing an IoT fabric. There are typically two or three trends: Exposing the device to a management framework Exposing that management framework to a business centric logic Exposing that business layer and data to end users. This last trend is the IoT stack, which involves a new shift in the separation of what stuff happe...
WebRTC defines no default signaling protocol, causing fragmentation between WebRTC silos. SIP and XMPP provide possibilities, but come with considerable complexity and are not designed for use in a web environment. In his session at @ThingsExpo, Matthew Hodgson, technical co-founder of the Matrix.org, discussed how Matrix is a new non-profit Open Source Project that defines both a new HTTP-based standard for VoIP & IM signaling and provides reference implementations.
"ElasticBox is an enterprise company that makes it very easy for developers and IT ops to collaborate to develop, build and deploy applications on any cloud - private, public or hybrid," stated Monish Sharma, VP of Customer Success at ElasticBox, in this SYS-CON.tv interview at DevOps Summit, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
The definition of IoT is not new, in fact it’s been around for over a decade. What has changed is the public's awareness that the technology we use on a daily basis has caught up on the vision of an always on, always connected world. If you look into the details of what comprises the IoT, you’ll see that it includes everything from cloud computing, Big Data analytics, “Things,” Web communication, applications, network, storage, etc. It is essentially including everything connected online from ha...
The Internet of Things is tied together with a thin strand that is known as time. Coincidentally, at the core of nearly all data analytics is a timestamp. When working with time series data there are a few core principles that everyone should consider, especially across datasets where time is the common boundary. In his session at Internet of @ThingsExpo, Jim Scott, Director of Enterprise Strategy & Architecture at MapR Technologies, discussed single-value, geo-spatial, and log time series dat...
An entirely new security model is needed for the Internet of Things, or is it? Can we save some old and tested controls for this new and different environment? In his session at @ThingsExpo, New York's at the Javits Center, Davi Ottenheimer, EMC Senior Director of Trust, reviewed hands-on lessons with IoT devices and reveal a new risk balance you might not expect. Davi Ottenheimer, EMC Senior Director of Trust, has more than nineteen years' experience managing global security operations and asse...
SYS-CON Events announced today Isomorphic Software, the global leader in high-end, web-based business applications, will exhibit at SYS-CON's DevOps Summit 2015 New York, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Isomorphic Software is the global leader in high-end, web-based business applications. We develop, market, and support the SmartClient & Smart GWT HTML5/Ajax platform, combining the productivity and performance of traditional desktop software ...