|By PR Newswire||
|March 3, 2014 04:11 AM EST||
LUGANO, Switzerland, March 3, 2014 /PRNewswire/ --
The Global Alliance for Public Relations and Communication Management, the confederation of the world's major public relations and communication management associations and institutions, awarded today scholarships to three participants to the 16th edition of the Executive Master of Science in Communications Management (EMScom) at Università della Svizzera italiana (USI).
In the framework of its long-term strategic partnership with USI, one of Europe's leading academic institutions focused on public relations and communication management, each year the Global Alliance provides a limited number of scholarships to deserving EMScom applicants living and working outside Switzerland.
"In today's environment, where communication has become extremely pervasive, it's vital for communicators to combine strategic perspectives with strong leadership skills. And USI is one of Europe's leading academic institutions preparing its graduates with these competences" said Anne Gregory, Chair of the Global Alliance. "The Global Alliance is pleased to welcome three new communication professionals to our growing community of scholars. We are confident that they will give their valuable contribution to the Global Alliance's mission of unifying the public relations profession, raising professional standards at a global level, sharing knowledge and being the global voice for public relations in the public interest."
Global Alliance scholarship recipients include:
Mr. Khalid Mian Shahzad, Senior Manager Marketing and Communications, Service Sales Corporation, Pakistan
Ms. Patrizia Luisi, Strategic Client Service Responsible, The Youcan Company Srl, Italy
Ms. Olesya Kuzminskaya, Public Relations Manager, Pricewaterhouse Coopers Russia, Russia
About the Global Alliance
The Global Alliance for PR and Communication Management (http://www.globalalliancepr.org) is the confederation of the world's major public relations and communication management associations and institutions, representing 160,000 practitioners and academics around the globe. The Global Alliance's mission is to unify the public relations profession, raise professional standards all over the world, share knowledge for the benefit of its members and be the global voice for public relations in the public interest.
The Global Alliance is the convener of the World Public Relations Forum, to be held next in Madrid, Spain, in September 2014.
About Executive MScom program
Based in Lugano, the EMScom is a part-time program for experienced communications professionals with nine residential sessions spread across twenty months. To reinforce participants' international perspective on management and communication, USI Università della Svizzera italiana cooperates with two renowned business schools: UCLA Anderson School of Management and Lee Kong Chian School of Business at the Singapore Management University. Participants have the unique opportunity to study side-by-side Asian peers during a one-week residential session in Singapore, which is run together with the partner program at Singapore Management University. A second two-week session at UCLA Anderson School of Management together with their Asian colleagues further complements and enhances the global perspective. http://www.emscom.usi.ch
Elisa Noli, PR and Communication Manager
Global Alliance for Public Relations and Communication Management
SOURCE Global Alliance for Public Relations and Communication Management