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Frost & Sullivan Commends Sprint for Leading the Mobile and Wireless Sector in Environmental Responsibility

Rapid population growth, economic development, urbanization, and industrialization contribute to a wide range of environmental challenges in today's business environment

MOUNTAIN VIEW, Calif., March 3, 2014 /PRNewswire/ -- Based on independent analysis of the mobile and wireless market, Frost & Sullivan is proud to present Sprint with the 2014 North American Green Excellence Award. Sprint has clearly demonstrated corporate social responsibility by promoting conservation, re-use, recycling processes, and global sustainability standards across the organization, as well as propagating such internal best practices along the value chain.

Sprint has emerged as an industry leader with respect to green initiatives and consistently shows a commitment to conducting business in a socially and environmentally responsible manner.  It firmly believes that a company is much more than the products and services it sells, and an organization has to constantly consider the impact it has on the environment, the people and the communities it serves.

"Sprint was a pioneer in establishing a long-term vision for more environmentally responsible mobile devices, and created a set of rigorous environmental specifications for their device manufacturers," said Frost & Sullivan Mobile and Wireless Communications Global Director Brent Iadarola.  "Not only this, it also made it a priority to efficiently manage resources used in its business operations to reduce their own environmental footprint.  For example, Sprint committed to reduce GHG by 20 percent, and increase its use of renewable energy from today's 5 percent, to 10 percent by 2017."

With more than 38,000 outside vendors, Sprint's supply chain management accounts for a large portion of their environmental footprint.  As such, the company is aiming to have 90 percent of their suppliers, based on sourceable spend, meet their social and environmental criteria.  To date, 79 percent are already up to speed. 

"In addition to advocating environmentally responsible products and operations, Sprint also enabled customers to reduce their own environmental footprint through Sprint services and solutions," said Iadarola. "Smart grid initiatives, fleet management solutions, eBilling, m-payments, machine-to-machine (M2M) communications, and green applications are all real-world examples of how Sprint customers are able to significantly enhance their productivity, while simultaneously and conveniently reducing their own environmental impact as they conduct daily activities."

The company also launched new sustainable packaging to further aid waste-reduction efforts, which reduced Sprint's packaging by 60 percent in volume, and 50 percent in weight.  Additionally, programs such as the Sprint Buyback and Sprint Project Connect provide customers with credit for eligible wireless devices (including those from other carriers).  Due to these efforts, Sprint is significantly progressing toward their goal to collect nine phones for reuse and recycling for every 10 phones they sell by 2017.

"Sprint's products, operations and customers reflect and uphold a strong obligation to lessen the impact of their business on the environment and enhance quality of life for current and future generations," concluded Iadarola.  "Its proactive actions to preserve natural resources, reduce waste, and strengthen a green supply chain support their position as a clear leader in environmental responsibility."

Each year, Frost & Sullivan presents this award to the company that demonstrated excellence in developing and offering innovative product, service, or technology solutions that aggressively embrace environmental stewardship.  This award recognizes the company's inordinate efforts and focus on advancing the cause of long-term sustainability.

Frost & Sullivan Best Practices awards recognize companies in a variety of regional and global markets for demonstrating outstanding achievement and superior performance in areas such as leadership, technological innovation, customer service and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analysis and extensive secondary research to identify best practices in the industry.

About Sprint

Sprint offers a comprehensive range of wireless and wireline communications services bringing the freedom of mobility to consumers, businesses and government users. Sprint served more than 55 million customers at the end of 2013 and is widely recognized for developing, engineering and deploying innovative technologies, including the first wireless 4G service from a national carrier in the United States; leading prepaid brands including Virgin Mobile USA, Boost Mobile, and Assurance Wireless; instant national and international push-to-talk capabilities; and a global Tier 1 Internet backbone. The American Customer Satisfaction Index rated Sprint as the most improved company in customer satisfaction, across all 47 industries, during the last five years. Sprint has been named to the Dow Jones Sustainability Index (DSJI) North America in 2011, 2012 and 2013. You can learn more and visit Sprint at www.sprint.com or www.facebook.com/sprint and www.twitter.com/sprint.

About Frost & Sullivan

Frost & Sullivan, the Growth Partnership Company, works in collaboration with clients to leverage visionary innovation that addresses the global challenges and related growth opportunities that will make or break today's market participants. 

Our "Growth Partnership" supports clients by addressing these opportunities and incorporating two key elements driving visionary innovation: The Integrated Value Proposition and The Partnership Infrastructure.

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