SYS-CON MEDIA Authors: Pat Romanski, Elizabeth White, PagerDuty Blog, Michael Jannery, Javier Paniza

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1.22 Million Take a Spin with CTV's SPUN OUT on Thursday Night

- CTV is home to four of the Top 5 programs Thursday night -
- Season 2 of original drama MOTIVE returns with nearly a million viewers following GREY'S ANATOMY -
- A new episode of SPUN OUT airs tonight in its regular 8 p.m. ET timeslot, followed by new sitcom partner KIRSTIE at 8:30 p.m. -

To tweet this release: http://bit.ly/1ldbBFj

TORONTO, March 7, 2014 /CNW/ - CTV's new original comedy series SPUN OUT saw the largest debut for a Canadian scripted series since MOTIVE last year, with 1.22 million viewers tuning into the special premiere last night. Winning its timeslot with total viewers and in all key demos nationally, as well as the key markets of Toronto, Calgary, and Edmonton, SPUN OUT also ranked as the #3 program of the night in the key A25-54 and A18-34 demos, behind only THE BIG BANG THEORY (3.3 million) and GREY'S ANATOMY (1.8 million). An instant Top 20 hit nationally with total viewers and all key demos, the SPUN OUT premiere ranks among the Top 15 most-watched programs of the spring season in the Toronto and Calgary markets among all key demos.

A closer look at BBM Thursday overnight data reveals:

  • SPUN OUT garnered 45% more viewers than its timeslot competition THE MILLERS (841,000, Global/CBS) at 8:30 p.m.
  • CTV has four of the Top 5 programs of the night with total viewers, and the Top 3 programs of the night with the key A25-54 and A18-34 demos.
  • CTV's original drama MOTIVE returned for its second season with 923,000 viewers, an increase of 11% since its Season 1 finale, and was also up in the A25-54 (+8%) and A18-49 (+9%) demos.
  • In the key Toronto, CTV claimed the Top 3 programs of the night with total viewers and in all key demos, with THE BIG BANG THEORY, GREY'S ANATOMY, and SPUN OUT.

SPUN OUT also received an enormously warm response on Twitter last night, with the series trending in the Top 10 in Canada. With almost nine million Twitter impressions, the series premiere saw social support from @CobieSmulders, @kirstiealley, @trutriciahelfer, @VernonWells10, and @BrentButt, among others.

**Media Note** - Download photography for SPUN OUT and MOTIVE at BellMediaPR.ca

Last night's episode of SPUN OUT is now available on demand on CTV.ca and the CTV GO app.

Canadians can spend more time with the team at Dave Lyons PR, when the series' second episode airs tonight in SPUN OUT's regular Fridays at 8 p.m. ET timeslot before the series premiere of KIRSTIE starring Kirstie Alley at 8:30 p.m. ET on CTV and CTV GO. In tonight's episode, when it seems like Dave (Dave Foley) and his ex-wife Claudia (Tricia Helfer, BATTLESTAR GALACTICA) may get back together, Stephanie (Rebecca Dalton) will do anything to return her parents to their state of un-marital bliss.  Nelson (Al Mukadam) spills the secret about Bryce's (J.P. Manoux) palatial bathroom. Abby (Holly Deveaux) hopes to strike it rich when she buys a storage locker full of junk (Barry Weiss, STORAGE WARS)..

In next week's episode of MOTIVE, "They Made Me a Criminal" (Thursday, March 13 at 8 p.m. ET on CTV and CTV GO), Detectives Angie Flynn (Kristin Lehman) and Oscar Vega (Louis Ferreira) discover that what initially looks like a case of self-defense during a home invasion is actually something much more calculated. A surprising connection between the victim and the killer demonstrates just how far a mother will go to protect her family. While they work to determine the motive, Sergeant Cross (Warren Christie) asserts his position, much to the disdain of Angie, and the tension doesn't go unnoticed by Vega. Rookie Officer Wendy Sung (Valerie Tian) joins the team and is warmly welcomed by Detective Lucas (Brendan Penny).

About CTV
CTV is Canada's #1 private broadcaster. Featuring a wide range of quality news, sports, information, and entertainment programming, CTV has been Canada's most-watched television network for the past 12 years in a row. CTV is a division of Bell Media, Canada's premier multimedia company with leading assets in television, radio, digital, and Out-of-Home. Bell Media is owned by BCE Inc. (TSX, NYSE: BCE), Canada's largest communications company. More information about CTV can be found on the network's website at CTV.ca.

SOCIAL MEDIA LINKS:

Twitter:
@CTV_PR
@CTV_Television
@DaveLyonsPR
@spunoutTV
@DaveSFoley - Dave Foley
@ThePaulCampbell - Paul Campbell
@JPManoux - J.P Manoux
@mukadambamn - Al Mukadam
@theDarcyMichael - Darcy Michael 
@beckydalts - Rebecca Dalton
@thehollydeveaux - Holly Deveaux
@MotiveTV
@LarkTV
@kristinlehman1 - Kristin Lehman
@TheLuigi_F - Louis Ferreira
@HWarrenChristie - Warren Christie
@LaurenHolly - Lauren Holly
@BrendanJPenny - Brendan Penny

Source: BBM Canada, Overnight vs. Overnight, Spring 2014: Feb. 24 - March 6, 2014

SOURCE CTV

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