|By RealWire News Distribution||
|March 12, 2014 01:11 AM EDT||
Delivering retailers practical hands-on advice on how to make the most of multichannel business
London, 11th March: Leading multichannel solution provider eSellerPro is to launch a unique education programme at Internet Retailing Expo, 26-27 March 2014, to help retailers accelerate their ecommerce strategies.
eSellerPro is launching Marketplace University in partnership with ecommerce consultancy Genie and the Geek. The classroom based education programme delivers practical advice and best practice to enable retailers to achieve their multichannel objectives.
Marketplace University caters for retailers at all levels of marketplace experience with choice of three modules:
- Launch - For retailers looking to start selling on marketplaces, this module provides the tools to build the foundations of a successful marketplace business.
- Accelerate - Aimed at retailers who have experience of selling on marketplaces and are looking to enhance their skills and diversify their sales channels.
- Extend - For brands, manufacturers and large retailers who are looking to extend their existing sales channels and take advantage of the explosive marketplace growth.
The programme gives retailers the opportunity to participate in workshop sessions, which provide a hands-on advice and support, whilst networking with like-minded industry peers. Marketplace University themes include brand management, cross border trade and tools for online selling.
Tayyab, from Genie and the Geek explains why the partnership with eSellerPro promises to be such a successful combination for retailers:
"In order to really prepare retailers for developing their marketplace business, we needed to offer true value. We could only do this by combining our knowledge of using eBay, and eSellerPro's extensive experience of managing online marketplace solutions for businesses. The courses are all-encompassing and will provide training and support which is both practical and usable.
"By offering three different modules, we make the content relevant to the current experience level of a retailer. This means we are able to avoid generic overviews and get down to the specifics of what you need to do to be successful on marketplaces."
Andrew Norman, Director of Sales and Marketing at eSellerPro, explains:
"Consumer buyer behaviour is changing dynamically, so retailers are having to diversify by selling on new channels to maximise their coverage and satisfy consumer buying preferences.
As marketplaces are increasingly becoming the shopping destination of choice, retailers are responding by building a marketplace presence, but unfortunately with insufficient marketplace experience.
"Our joint initiative with Genie and the Geek is to share our marketplace knowledge and experience to help retailers capitalise on the expanding marketplace opportunity."
The Marketplace University modules are available to book online now at www.esellerpro.com/marketplace-university
+44 (0)7818 098034
eSellerPro is a specialist cloud-based ecommerce platform provider that helps retailers grow their online businesses across multiple channels. We specialise in maximising retailers' coverage into marketplaces such as eBay, Amazon and Play, in both the UK and internationally through cross-border trade. With eSellerPro, retailers can transform their core business processes and reduce operating costs by connecting and automating all the parts of their business, from inventory and stock control, marketplace and listing management, through to sales order processing, back office and customer service.
About Genie and the Geek
Genie and the Geek is an eCommerce business consultancy, operating as part of the My1stWish Group ltd established in 2008. The My1stWish Group started out as a fashion and footwear online retailer initially as an eBay store and has since amassed stores on a variety of market places and platforms, including Amazon and a recently opened online store. From our expert knowledge in multi million pound business development, gained from the generation of My1stWish, Genie and the Geek has arisen as a basis for business development, expertise and consultation within the industry. Collectively the team has over 15 years' experience of ecommerce, creative design, marketing, research and business management.