SYS-CON MEDIA Authors: Pat Romanski, Elizabeth White, Yeshim Deniz, Glenn Rossman, Cynthia Dunlop

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Blue Earth Hires Mr. Ruben Fontes as President of Blue Earth's Solar Division

HENDERSON, NV--(Marketwired - March 13, 2014) - Blue Earth, Inc. (OTCQB: BBLU) an alternative/renewable energy and energy efficiency services company, announced that we have hired Ruben Fontes as the President of the Company's solar division, Blue Earth Solar. Ruben's background is very rich in the area of renewable energy, and specifically within the Solar Industry. He comes to Blue Earth with over 20 years of management experience, most recently as Sr. Operations Director at Chevron Energy Solutions where he directed the efforts of the Utility Scale EPC Team.

Prior to Chevron, Ruben was a Senior Project Manager and later the Manager of Preconstruction & Procurement for the Renewable Energy Division of Swinerton Builders. Ruben's earlier work history includes the positions of VP Operations for Pycensa, Principal/Co-Founder of PCF Electric, Inc., and Project Engineer for Bergelectric Corporation. 

A Columbia graduate, Ruben holds an MBA from the University of San Diego, and will complete a Ph.D. in Organizational Leadership at the University of San Diego in August 2014.

Rob Potts, President of Blue Earth, states "I am very excited to welcome Ruben to Blue Earth. His experience in the Solar Industry combined with his Management and Educational experience make him uniquely qualified for this role at Blue Earth."

Ruben Fontes notes "I am very pleased to be a part of the Blue Earth Team and look forward to working with Senior Management to achieve all of the business and financial objectives that are in place for Blue Earth Solar."

Johnny Thomas, CEO of Blue Earth, noted that Mr. Jason Davis and Mr. Joseph Patalano, the founders and former managers of our Xnergy acquisition, which now operates as Blue Earth Solar, "have agreed to provide project development services to Blue Earth as consultants on a success fee basis. The consulting arrangement enables the Company to utilize the skills and talents of the former managers, while freeing them from having to be involved in the construction of Projects, while allowing both of them to focus more time on developing and bringing Projects to Blue Earth, as well as focusing more time and attention to their families as desired." Mr. Davis states, "I am very pleased to know that BE Solar will have such an experienced and skilled manager at the helm."

About BBLU

BBLU is engaged in the clean technology industry with a primary focus on the energy efficiency and renewable energy sectors. We strive to participate in the global movement for a sustainable planet by offering products and services that will optimize energy use, reduce harmful environmental emissions and substantially reduce energy costs to our customers. For more information about Blue Earth, Inc., please visit www.blueearthinc.com.

Forward Looking Statements

This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. All statements other than statements of historical facts included in this press release are forward-looking statements. These statements relate to future events or to the Company's future financial performance, and involve known and unknown risks, uncertainties and other factors that may cause our actual results, levels of activity, performance or achievements to be materially different from any future results, levels of activity, performance or achievements expressed or implied by these forward-looking statements. Investors should not place any undue reliance on forward-looking statements since they involve known and unknown, uncertainties and other factors which are, in some cases, beyond the Company's control which could, and likely will, materially affect actual results, levels of activity, performance or achievements. Any forward-looking statement reflects the Company's current views with respect to future events and is subject to these and other risks, uncertainties and assumptions relating to operations, results of operations, growth strategy and liquidity. Such risks, uncertainties and other factors, which could impact the Company and the forward-looking statements contained herein are included in the Company's filings with the Securities and Exchange Commission. The Company assumes no obligation to publicly update or revise these forward-looking statements for any reason, or to update the reasons actual results could differ materially from those anticipated in these forward-looking statements, even if new information becomes available in the future.

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