SYS-CON MEDIA Authors: Carmen Gonzalez, Sean Houghton, Glenn Rossman, Ignacio M. Llorente, Xenia von Wedel

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Wrap Up St. Patrick's Day Celebrations With a Sober Ride Home

OAKVILLE, ONTARIO -- (Marketwired) -- 03/13/14 -- MADD Canada and Allstate Insurance Company of Canada are reminding revelers that all the shamrocks in the world won't change your luck if you drive impaired this St. Patrick's Day.

"Before their night begins, drivers should consider the consequences that come with getting behind the wheel impaired," said Allstate Canada President and Chief Executive Officer John O'Donnell. "You could face a licence suspension, fines, Criminal Code charges or worse, you could cause a crash that kills or injures someone."

No one ever thinks an impaired driving crash will happen to them. Yet, every day, on average, 4 people are killed and 175 people are injured in impaired driving crashes which are completely preventable.

"Everyone may be Irish for the day but no one should rely on their famous luck to get home safely," said MADD Canada National President Angeliki Souranis. "If you're going to be out celebrating St. Patrick's Day by having some drinks, leave the car at home. Call a cab, take public transit or arrange for a designated driver."

This St. Patrick's Day, count on good planning and responsible decisions rather than luck:


--  Don't drive impaired,
--  Don't ride with a driver who is impaired,
--  Call 911 if you see a driver you suspect is impaired.

About MADD Canada

MADD Canada (Mothers Against Drunk Driving) is a national, charitable organization that is committed to stopping impaired driving and supporting the victims of this violent crime. With volunteer-driven groups in more than 100 communities across Canada, MADD Canada aims to offer support services to victims, heighten awareness of the dangers of impaired driving and save lives and prevent injuries on our roads.

About Allstate Insurance Company of Canada

Allstate Insurance Company of Canada is one of Canada's leading producers and distributors of home and auto insurance products, and also recently named for second year in a row to Aon Hewitt's Best Employers in Canada list. "The Good Hands Network®" enables consumers to contact Allstate Canada through one of 83 community-based Agencies, directly online at allstate.ca and through the Customer Contact Centre at 1-800-Allstate. Allstate Canada is committed to making a positive difference in the communities in which it operates and has partnered with organizations such as Mothers Against Drunk Driving (MADD Canada), Crime Stoppers, United Way and Junior Achievement. To learn more about Allstate Canada, visit allstate.ca.

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