SYS-CON MEDIA Authors: Xenia von Wedel, Peter Silva, Glenn Rossman, Ava Smith, Elizabeth White

News Feed Item

2014 LTE Pricing Strategies

 

DUBLIN, Mar. 14, 2014 /PRNewswire/ --Research and Markets (http://www.researchandmarkets.com/research/7rfmwp/2014_lte_pricing) has announced the addition of the "2014 LTE Pricing Strategies" report to their offering.

(Logo: http://photos.prnewswire.com/prnh/20130307/600769)

The 2014 4G LTE Pricing Strategies report finds that 4G pricing is transitioning to become just access method for Mobile Data, other features are required to ensure premium pricing.

The author which is an expert in international telecoms pricing, highlights the trends in 4G LTE pricing. Since 4G services were first launched from the end of 2009 onwards as a premium service, they have now become the standard for mobile data applications.

The new 2014 4G LTE Pricing Strategies' reviews the development of 4G LTE pricing for the four key regions of the EU, non-EU, Asia Pacific & Middle East regions and identifies the following main trends impacting on the MNO:

  • More MNOs are now offering 4G LTE for free - From a sample of 50 MNOs who have launched 4G LTE services, some 26 per cent offered the service at the same price as 3G HSPA at launch. Since launch more MNOs have integrated 4G LTE within their existing mobile data tariff structure, with French MNOs SFR and sosh being the most recent to launch free 4G pricing on selective plans in response to competitive pressure.
  • More 4G LTE bundles are now available - At initial launch in the 2010 & 2011 period, 4G LTE was available purely as a Mobile Broadband service with typically only a couple of product options. But by 2013 MNOs had introduced a wide number of 4G LTE data bundles to cover a range of price points for Smartphone and Tablet users.
  • 4G LTE pricing reflects the range of 4G enabled products - More 4G LTE pricing is being introduced since 2012 to cater for Pre Pay, SIM-only & Tablet PC products with a wider range of price points and data allowances. Services are also being introduced purely for particular products - such as the Apple iPad for example.
  • Selected MNOs are combining data allowances with 4G speeds* - Some MNOs are offering a mobile data tariff structure based purely on access speed, but more are offering a combination of data allowance plus 4G download speed as a premium price point, with T-Mobile Netherlands for example offering tiered 4G access speeds at a 1GB data allowance & above.
  • A number of new 4G pricing models are now emerging - There remains considerable experimentation with pricing models. Some MNOs are offering 4G LTE access as an upgrade option (up from 3G HSPA speeds). Others, particularly in the Middle East, are launching 4G LTE as a Home Broadband product with a high data allowance. And in the UK, 3 out of the 4 MNOs offer "4G-ready" tariffs as a premium to 3G services, but do so with higher data allowances and bundled content & apps.


Key Topics Covered:

Introduction

Section 1: Case Studies EU

LTE Strategies - Vodafone (Germany)

LTE Strategies - KPN (Netherlands)

LTE Strategies - TMN (Portugal)

LTE Strategies - EE (UK)

Section 2: Case Studies Non-EU

LTE Strategies - Megafon (Russia)

LTE Strategies - Swisscom (Switzerland)

Section 3: Case Studies Asia-Pacific

LTE Strategies - DoCoMo (Japan)

LTE Strategies - Vodafone (New Zealand)

LTE Strategies - SingTel (Singapore)

Section 4: Case Studies Middle East

LTE Strategies - Nawras (Oman)

LTE Strategies - Ooredoo (Qatar)

Section 5: LTE Case Studies Conclusions

Section 6: LTE Tariff Comparison


For more information visit http://www.researchandmarkets.com/research/7rfmwp/2014_lte_pricing

Media Contact: Laura Wood , +353-1-481-1716, [email protected]


 

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
The 4th International DevOps Summit, co-located with16th International Cloud Expo – being held June 9-11, 2015, at the Javits Center in New York City, NY – announces that its Call for Papers is now open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the world's large...
"There is a natural synchronization between the business models, the IoT is there to support ,” explained Brendan O'Brien, Co-founder and Chief Architect of Aria Systems, in this SYS-CON.tv interview at the 15th International Cloud Expo®, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Verizon Enterprise Solutions is simplifying the cloud-purchasing experience for its clients, with the launch of Verizon Cloud Marketplace, a key foundational component of the company's robust ecosystem of enterprise-class technologies. The online storefront will initially feature pre-built cloud-based services from AppDynamics, Hitachi Data Systems, Juniper Networks, PfSense and Tervela. Available globally to enterprises using Verizon Cloud, Verizon Cloud Marketplace provides a one-stop shop fo...
Leysin American School is an exclusive, private boarding school located in Leysin, Switzerland. Leysin selected an OpenStack-powered, private cloud as a service to manage multiple applications and provide development environments for students across the institution. Seeking to meet rigid data sovereignty and data integrity requirements while offering flexible, on-demand cloud resources to users, Leysin identified OpenStack as the clear choice to round out the school's cloud strategy. Additional...
The major cloud platforms defy a simple, side-by-side analysis. Each of the major IaaS public-cloud platforms offers their own unique strengths and functionality. Options for on-site private cloud are diverse as well, and must be designed and deployed while taking existing legacy architecture and infrastructure into account. Then the reality is that most enterprises are embarking on a hybrid cloud strategy and programs. In this Power Panel at 15th Cloud Expo (http://www.CloudComputingExpo.com...
We are all here because we are sold on the transformative promise of The Cloud. But what good is all of this ephemeral, on-demand infrastructure if your usage doesn't actually improve the agility and speed of your business? How must Operations adapt in order to avoid stifling your Cloud initiative? In his session at DevOps Summit, Damon Edwards, co-founder and managing partner of the DTO Solutions, will highlight the successful organizational, process, and tooling patterns of high-performing c...
The definition of IoT is not new, in fact it’s been around for over a decade. What has changed is the public's awareness that the technology we use on a daily basis has caught up on the vision of an always on, always connected world. If you look into the details of what comprises the IoT, you’ll see that it includes everything from cloud computing, Big Data analytics, “Things,” Web communication, applications, network, storage, etc. It is essentially including everything connected online from ha...
Software-driven innovation is becoming a primary approach to how businesses create and deliver new value to customers. A survey of 400 business and IT executives by the IBM Institute for Business Value showed businesses that are more effective at software delivery are also more profitable than their peers nearly 70 percent of the time (1). DevOps provides a way for businesses to remain competitive, applying lean and agile principles to software development to speed the delivery of software that ...
Docker offers a new, lightweight approach to application portability. Applications are shipped using a common container format and managed with a high-level API. Their processes run within isolated namespaces that abstract the operating environment independently of the distribution, versions, network setup, and other details of this environment. This "containerization" has often been nicknamed "the new virtualization." But containers are more than lightweight virtual machines. Beyond their small...
The move in recent years to cloud computing services and architectures has added significant pace to the application development and deployment environment. When enterprise IT can spin up large computing instances in just minutes, developers can also design and deploy in small time frames that were unimaginable a few years ago. The consequent move toward lean, agile, and fast development leads to the need for the development and operations sides to work very closely together. Thus, DevOps become...
Cloud Expo 2014 TV commercials will feature @ThingsExpo, which was launched in June, 2014 at New York City's Javits Center as the largest 'Internet of Things' event in the world.

ARMONK, N.Y., Nov. 20, 2014 /PRNewswire/ --  IBM (NYSE: IBM) today announced that it is bringing a greater level of control, security and flexibility to cloud-based application development and delivery with a single-tenant version of Bluemix, IBM's

An entirely new security model is needed for the Internet of Things, or is it? Can we save some old and tested controls for this new and different environment? In his session at @ThingsExpo, New York's at the Javits Center, Davi Ottenheimer, EMC Senior Director of Trust, reviewed hands-on lessons with IoT devices and reveal a new risk balance you might not expect. Davi Ottenheimer, EMC Senior Director of Trust, has more than nineteen years' experience managing global security operations and asse...
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at Internet of @ThingsExpo, James Kirkland, Chief Ar...
Technology is enabling a new approach to collecting and using data. This approach, commonly referred to as the "Internet of Things" (IoT), enables businesses to use real-time data from all sorts of things including machines, devices and sensors to make better decisions, improve customer service, and lower the risk in the creation of new revenue opportunities. In his General Session at Internet of @ThingsExpo, Dave Wagstaff, Vice President and Chief Architect at BSQUARE Corporation, discuss the ...