SYS-CON MEDIA Authors: Roberto Medrano, Dmitriy Stepanov, Gilad Parann-Nissany, Srinivasan Sundara Rajan, Sean Houghton

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FirstRain to Showcase Personal Data Analytics™ at Gigaom Structure Data Conference

WHAT:

        FirstRain, a pioneer and leader in personal business analytics for the enterprise, is a Showtime Sponsor exhibiting at Gigaom’s Structure Data event, being held next week. 900+ big data practitioners, technologists and executives are expected to attend the event to discuss how to use data to make better products, build bigger profits and change the world.
FirstRain is creating a new category of big data analytics that represents a breakthrough for customer, market and product intelligence. With FirstRain’s Personal Business Analytics™ solutions, each business user receives unique insights based on their company or division, the products they sell and their market strategy, so they can quickly understand the relevant developments in their customers’ business and maximize revenue opportunities.
Structure Data attendees can stop by the FirstRain booth to learn more about how FirstRain’s Personal Business Analytics™ help business professionals derive the valuable, personalized, up-to-the-minute business intelligence they need to drive revenue.
 

WHEN:

Wednesday March 19 and Thursday March 20, 2014
 

WHERE:

Pier Sixty Chelsea Piers, 23rd Street and West Side Highway, New York, NY.

FirstRain will be exhibiting as a Showtime Sponsor.
 

WHY:

In the last year, companies have aggregated unprecedented amounts of data. But now there is much discussion about how to use this data in the most efficient way; large volumes of data are useless without organization and context, and companies need sophisticated analytics to interpret and prioritize the right data that will drive better business decisions.

FirstRain is creating an area of big data analytics that is largely new to the customer intelligence landscape: getting highly personalized, relevant and timely information to sales and marketing teams. Each user’s experience is based on how they sell and go-to-market, and the products they are selling, so they can quickly understand the relevant developments in their customers’ business to maximize revenue opportunities. FirstRain’s cloud-based solutions, Customer Insights and Market Insights, leverage patented algorithms to extract critical developments and visualizations from the business web and social media. These actionable insights are seamlessly delivered to each individual, and their enterprise teams, within the social and mobile applications they use every day. FirstRain’s software powers Fortune 1000 companies such as Cisco, GE Capital and Flextronics.

About FirstRain

FirstRain is a pioneer and leader in Personal Business Analytics™ for the enterprise. FirstRain's mobile, cross-platform solutions provide sales, marketing and finance professionals analytics tuned to their specific company strategy and allow them to deeply understand their customer's business and their markets. FirstRain's patented, advanced analytics technology finds business-focused Web and social media and then integrates it seamlessly into the world's premier CRM and social enterprise platforms, including Salesforce.com, Chatter, Cisco WebEx Social, Microsoft SharePoint and Dynamics, Jive and Yammer. This intelligence is similarly incorporated into leading research platforms such as Fidelity.com, Interactive Data and Mergent. Based in San Mateo, California, FirstRain also has offices in New York and Gurgaon, India.

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