Click here to close now.

SYS-CON MEDIA Authors: Andreas Grabner, Liz McMillan, Dana Gardner, Elizabeth White, Cloud Best Practices Network

News Feed Item

Discover MATLAW'S! Introducing Exciting, Creative New Seafood Products and Flavor Combinations, and a Fresh New Look Too

GLOUCESTER, Mass., March 17, 2014 /PRNewswire/ -- Discover the new Matlaw's! One of the longest standing innovators in the world of seafood, and creator of the #1 Seafood Appetizer in America, Matlaw's is making a splash at the 2014 Seafood Expo North America with the launch of an exciting new brand identity, creative new seafood products and flavor combinations, and a refreshed website too.

Photo - http://photos.prnewswire.com/prnh/20140317/PH84376-a
Photo - http://photos.prnewswire.com/prnh/20140317/PH84376-b

The new brand look, featuring a contemporary blue palette and complementary product specific colors, is anchored by an undulating ocean wave. It reflects Matlaw's energy, personality and passion for discovery – from popular varieties of seafood, to fresh preparations and flavor combinations that more than satisfy market demand for a diversity of tastes that are both tantalizing and delicious.

"We go to the extreme all over the world to find the freshest seafood products, and have strengthened and modernized our brand to communicate that clearly on shelf," said Nancy Peterson, Vice President of Marketing at National Fish & Seafood. "With this launch we invite the world to discover our new products, flavors and vibrant new look that illustrate what Matlaw's stands for – products that exceed expectations for retailers and flavors that delight the palates of today's demanding consumers."

New Products

Matlaw's innovative new offerings are already garnering rave reviews. And like all Matlaw's products, they are quick and easy to prepare. Debuting at the 2014 Seafood Expo North America will be:

"For our retail customers, Matlaw's is a smart choice to support the growth of their seafood category," said Kevin Donahue, Vice President of Sales at National Fish & Seafood. "As consumers continue to seek healthier options, and have more sophisticated and diverse tastes in seafood, our products offer them an exceptional flavor experience, convenience and value that is sure to drive the retailer's bottom-line. Discover Matlaw's and learn how to grow your sales and profits."

Website Transformation

Matlaw's has also launched a newly designed website that brings "Discovery" to life. For the first time, www.Matlaws.com will offer consumers creative food pairing suggestions, menu recommendations, cooking ideas and more, including:

  • Mobile accessibility, making it simple to discover Matlaw's from anywhere
  • Detailed product descriptions, nutrition, and preparation information
  • A Store Locator – Coming Soon!
  • Special offers and coupons to support retailer success

"We're excited to kick off this year with a great new line of innovative flavor combinations and a fresh new look that makes it easy for everyone to discover Matlaw's," said Jack Ventola, President of National Fish & Seafood.

About Matlaw's

Every bite of Matlaw's seafood feeds your passion for discovery.  We take your favorite seafood to new heights and turn your dining and entertaining into an out of the ordinary, memorable experience. With over 40 suppliers across the globe that meet our Safe Quality Food (SQF) requirements, we boldly follow our passion for discovery and bring the very best quality to your table at the best price. That's a pretty big thing for a seafood company to bite off.  But we accept the challenge daily. We wouldn't have it any other way. "Discover Matlaw's" online at www.matlaws.com, and join the Matlaw's community on Facebook and Twitter.  

Editor's Note: High-resolution images, product samples and information available upon request.

Media Contact:   Jackie Lucas, Warner Communications: Email,  978-255-1159 

Read more news from Matlaw's.

SOURCE Matlaw's

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
SYS-CON Events announced today Arista Networks will exhibit at SYS-CON's DevOps Summit 2015 New York, which will take place June 9-11, 2015, at the Javits Center in New York City, NY. Arista Networks was founded to deliver software-driven cloud networking solutions for large data center and computing environments. Arista’s award-winning 10/40/100GbE switches redefine scalability, robustness, and price-performance, with over 3,000 customers and more than three million cloud networking ports depl...
Application metrics, logs, and business KPIs are a goldmine. It’s easy to get started with the ELK stack (Elasticsearch, Logstash and Kibana) – you can see lots of people coming up with impressive dashboards, in less than a day, with no previous experience. Going from proof-of-concept to production tends to be a bit more difficult, unfortunately, and it tends to gobble up our attention, time, and money. In his session at DevOps Summit, Otis Gospodnetić, co-author of Lucene in Action and founder...
The speed of software changes in growing and large scale rapid-paced DevOps environments presents a challenge for continuous testing. Many organizations struggle to get this right. Practices that work for small scale continuous testing may not be sufficient as the requirements grow. In his session at DevOps Summit, Marc Hornbeek, Sr. Solutions Architect of DevOps continuous test solutions at Spirent Communications, will explain the best practices of continuous testing at high scale, which is r...
Software is eating the world. Companies that were not previously in the technology space now find themselves competing with Google and Amazon on speed of innovation. As the innovation cycle accelerates, companies must embrace rapid and constant change to both applications and their infrastructure, and find a way to deliver speed and agility of development without sacrificing reliability or efficiency of operations. In her Day 2 Keynote DevOps Summit, Victoria Livschitz, CEO of Qubell, discussed...
Security can create serious friction for DevOps processes. We've come up with an approach to alleviate the friction and provide security value to DevOps teams. In her session at DevOps Summit, Shannon Lietz, Senior Manager of DevSecOps at Intuit, will discuss how DevSecOps got started and how it has evolved. Shannon Lietz has over two decades of experience pursuing next generation security solutions. She is currently the DevSecOps Leader for Intuit where she is responsible for setting and driv...
The explosion of connected devices / sensors is creating an ever-expanding set of new and valuable data. In parallel the emerging capability of Big Data technologies to store, access, analyze, and react to this data is producing changes in business models under the umbrella of the Internet of Things (IoT). In particular within the Insurance industry, IoT appears positioned to enable deep changes by altering relationships between insurers, distributors, and the insured. In his session at @Things...
NaviSite, Inc., a Time Warner Cable company, has opened a new enterprise-class data center located in Santa Clara, California. The new data center will enable NaviSite to meet growing demands for its enterprise-class Cloud and Managed Services from existing and new customers. This facility, which is owned by data center solution provider Digital Realty, will join NaviSite’s fabric of nine existing data centers across the U.S. and U.K., all of which are designed to provide a resilient, secure, hi...
SYS-CON Events announced today that Open Data Centers (ODC), a carrier-neutral colocation provider, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place June 9-11, 2015, at the Javits Center in New York City, NY. Open Data Centers is a carrier-neutral data center operator in New Jersey and New York City offering alternative connectivity options for carriers, service providers and enterprise customers.
When it comes to the Internet of Things, hooking up will get you only so far. If you want customers to commit, you need to go beyond simply connecting products. You need to use the devices themselves to transform how you engage with every customer and how you manage the entire product lifecycle. In his session at @ThingsExpo, Sean Lorenz, Technical Product Manager for Xively at LogMeIn, will show how “product relationship management” can help you leverage your connected devices and the data th...
Thanks to Docker, it becomes very easy to leverage containers to build, ship, and run any Linux application on any kind of infrastructure. Docker is particularly helpful for microservice architectures because their successful implementation relies on a fast, efficient deployment mechanism – which is precisely one of the features of Docker. Microservice architectures are therefore becoming more popular, and are increasingly seen as an interesting option even for smaller projects, instead of bein...
SYS-CON Events announced today that CodeFutures, a leading supplier of database performance tools, has been named a “Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York, NY. CodeFutures is an independent software vendor focused on providing tools that deliver database performance tools that increase productivity during database development and increase database performance and scalability during production.
The IoT market is projected to be $1.9 trillion tidal wave that’s bigger than the combined market for smartphones, tablets and PCs. While IoT is widely discussed, what not being talked about are the monetization opportunities that are created from ubiquitous connectivity and the ensuing avalanche of data. While we cannot foresee every service that the IoT will enable, we should future-proof operations by preparing to monetize them with extremely agile systems.
There’s Big Data, then there’s really Big Data from the Internet of Things. IoT is evolving to include many data possibilities like new types of event, log and network data. The volumes are enormous, generating tens of billions of logs per day, which raise data challenges. Early IoT deployments are relying heavily on both the cloud and managed service providers to navigate these challenges. Learn about IoT, Big Data and deployments processing massive data volumes from wearables, utilities and ot...
Even as cloud and managed services grow increasingly central to business strategy and performance, challenges remain. The biggest sticking point for companies seeking to capitalize on the cloud is data security. Keeping data safe is an issue in any computing environment, and it has been a focus since the earliest days of the cloud revolution. Understandably so: a lot can go wrong when you allow valuable information to live outside the firewall. Recent revelations about government snooping, along...
In his session at DevOps Summit, Tapabrata Pal, Director of Enterprise Architecture at Capital One, will tell a story about how Capital One has embraced Agile and DevOps Security practices across the Enterprise – driven by Enterprise Architecture; bringing in Development, Operations and Information Security organizations together. Capital Ones DevOpsSec practice is based upon three "pillars" – Shift-Left, Automate Everything, Dashboard Everything. Within about three years, from 100% waterfall, C...