SYS-CON MEDIA Authors: Adrian Bridgwater, Yeshim Deniz, Elizabeth White, Sean Houghton, Glenn Rossman

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National Debut Of Artist Kai Guetta's Latest Collection, "Now Royalty," At A Special Winter Music Conference Celebration

Wywood's Newest Fine Art Gallery, Lulu Labortorium To Host

MIAMI, March 17, 2014 /PRNewswire-iReach/ -- Making its national debut in the US, artist Kai Guetta will unveil a collection of work featuring urban musical "royalty."  Coinciding with Miami's Winter Music Conference, Kai's exhibit, "Now Royalty," is a series of 27 original oil-on-canvas pieces featuring a diversity of urban music super stars donning classic royal attire.

(Photo: http://photos.prnewswire.com/prnh/20140317/MN84552)

Framed in antique gold, period style frames, the oversized pieces are near life-size for the subjects they portray.  Jay Z & Beyonce, Michael Jackson, Kanye West, Diddy, Eminem, Drake, and more are depicted in a way that represents the grandeur in which the public holds them today.

The 'Now Royalty' collection quickly made European headlines when it was shown via a true rogue street art display. Reprints of the pieces were mounted to large boxed frames that were placed over advertisements in the subway station at the famed Louvre-Rivoli Museum in France.

"The 'Now Royalty' collection has brought my art into a new light," said Guetta. "It's going to be interesting to see what happens in the States where the musical geniuses in Row Royalty are revered by fans. I hope it will open some creative doors for me, which will allow me to get back in the studio and create more work. Whatever comes of it, I'll be thankful for."

The unveiling will take place at one of Wynwood's newest galleries, the LULU Labortarium, at a special reception on March 27th at 7pm. Curated by visionary Elie Akiba, who has partnered with Amsterdam's Urban Art House, LULU Labortarium is a collaboration of artists and designers who share a commitment to true self-expression.

The 10,000+ sq. ft. venue delivers a powerful explosion of playful wonder. Meshing bold contemporary style with a youthful vigor, the gallery takes on electro-eclectic elements for a fun fresh look that draws from fashion and art.  Though the gallery will be dedicated solely to Kai's work for the next few weeks, The LULU Labortarium quickly set itself apart from other galleries by the diverse and whimsical collection it shows, as well as a variety of retail items that range from limited edition bicycles, Marshall musical amps and apparel.

About Kai Guetta:

Kai is an international artist that started at a very young age.  He was constantly surrounded by graffiti and street work and decided that this was his passion.  At age 14, Kai was dedicated to get his father to quit smoking so he began his first street art campaign, 'Morons.'  He plastered the city with this image and he gained more and more attention, earning a reputation in the street art community.

At the age of 18, he was accepted into the most prestigious art schools in both the United States and France. He chose to attend CalArts and Ecole Nationale Superior Beaux Arts Des Paris.   Kai's style of art is a combination of major artists including: Damien Hirst, Banksy, and Koons to name a few.  Kai followed with more work that addressed consumerism and society's addictions.   Los Angeles Magazine recognized him as being on the forefront of street artists.

Kai's work has been shown in worldwide galleries including Los Angeles Lab Art, New York Taglialatella, and this month at Lulu Laboratorium.

About Lulu Labratorium:

A collaboration between visionary Elie Akiba and Amsterdam's Urban Art House, LuLu Labratorium is one of the newest and largest galleries in the burgeoning Wynwood Arts district.  A true unique art experience, the LuLu Labratorium is a combination of art in a variety of media, sculptures and neon as well as a selection of apparel and retail items.  

For two decades, Elie Akiba has been a pioneer in championing the rising stars of fashion and showcasing their creations at the cutting-edge LULU flagship store in Bal Harbour. With a new endeavor in the art world, he is now bringing his keen eye for aesthetics to once again set the stage of a new era. 

At the intersection of Euro pop and Miami's Wynwood scene comes forth LULU LABORATORIUM. 

Media Contact: James Goll, The 24-Group, 305-751-5557, [email protected]

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SOURCE Kai Guetta

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