|By PR Newswire||
|March 20, 2014 10:35 AM EDT||
NEW YORK, March 20, 2014 /PRNewswire/ -- Although photojournalists have other places to share their photographs and may think of Instagram as a tool for the general public, many news photographers and their media outlets are beginning to see the value of Instagramming the news.
The photo- and video-sharing site has made it easier for publications to report on real-time events like severe weather or a public rally. Instagram can also be a resource for identifying freelance photographers—whether amateur or by trade-- in areas where media outlets may not have staff.
At SXSW, Instagram community manager Dan Toffey spoke with Kira Pollack, director of photography at Time Magazine, and David Guttenfelder, AP Chief Photographer, Asia, about the "richer, broader experience" Instagram has provided to the media and its audiences.
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