SYS-CON MEDIA Authors: Kevin Benedict, Gilad Parann-Nissany, Michael Bushong, Eric Brown

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Research and Markets: Context Advertising Trends 2014 Report

Research and Markets (http://www.researchandmarkets.com/research/kdv53s/context) has announced the addition of the "Context Advertising Trends" report to their offering.

Context advertising is one of the most popular forms of advertising used for automatically and dynamically selecting and displaying targeted classified advertisements on websites or mobile services based on the content currently viewed by the user.

The report analyzes and presents an overview of Context Advertising market worldwide. Supported with 4 market data tables, the report provides a review of market trends, growth drivers, and strategic industry activities of major companies worldwide. The report further discusses about the advantages Context advertising presents to advertisers in ensuring the effectiveness of their marketing campaigns.

In addition, 10 companies operating in the Contextual Advertising arena worldwide are profiled, including

- Ataxo Czech

- Baidu.com

- Google

- Mail.Ru

- Microsoft

- Moat

- Rambler

- Runner

- Yahoo

- Yandex

Key Topics Covered

1. CONTEXT ADVERTISING - A MARKET OVERVIEW

A Prelude

Context Advertising - Introduction

Context Advertising - Advantages

Market Scenario

2. RECENT INDUSTRY ACTIVITY

Akado Introduces Yandex PPC Advertising Service

Yahoo! Signs Agreement with Google

Yandex Offers Option of Adding Images in Contextual Ads on

Yandex Advertising Network

Rambler Media Purchases Remaining Interest in Begun

Yahoo! Inks Agreement with Media.net

Rambler and Yandex Ink Agreement

Clear Channel Radio Announces Availability of Contextual Ads

for Broadcast Radio

3. MARKET PARTICIPANTS

4. APPENDIX

For more information visit http://www.researchandmarkets.com/research/kdv53s/context

About Research and Markets

Research and Markets is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends.

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