SYS-CON MEDIA Authors: Elizabeth White, Peter Silva, Liz McMillan, Yeshim Deniz, Pat Romanski

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Fortitude Group, Inc. Launches 420cashcard.com

ERIE, PA -- (Marketwired) -- 03/24/14 -- Fortitude Group, Inc. (OTC: FRTD) announced today their successful launch of 420cashcard.com.

The company has begun processing over 5,000 pre-order applications and will announce to the public initial numbers after their first issuance is completed.

According to the company website http://www.420cashcard.com, "The 420 Prepaid Discover® Card was created to fill a void in the medical and legalized recreational marijuana industry. The marijuana industry is still very fragmented and the 420 Cash Prepaid Discover® Card aids in bridging the gap between customers and merchants."

New funds can be securely added to the 420 Cash Prepaid Discover® Card by calling the toll free number or loading online though the GreenDot network. The average GreenDot MoneyPak reload card costs $4.95 to load up to $500.00. Users will also be able to check real-time balance and transaction activity, and transfer money between their cards 24 hours a day, 7 days a week.

As previously announced, unlike most cards, users will have the ability to customize the redemption of their reward points. These points can be used to redeem a wide variety of products. The 420 Cash Prepaid Discover® Card will have an emphasis on products supplied by today's top cannabis vendors including dispensaries, paraphernalia, hydroponic equipment and miscellaneous medicinal merchandise. The launch for this amazing rewards program is April 1, 2014.

Thomas J. Parilla, CEO of Fortitude, stated, "While we might be a small company in size, we are growing daily with the expansion of our business network and innovative product offerings. Taking the unique approach of announcing our product offerings to the public prior to their deployment has been a risky yet successful undertaking. Our stock has responded well on rumor but effectively achieved sell-offs on major news events. Talk is cheap though and our ultimate success will be judged by our actions and sustained follow through. Today, by proudly committing to our http://www.420cashcard.com launch timeline, we initiated the process of our 5,000+ pre-order applications, which we anticipate will earn the company approximately $16,000 in initial card purchase revenue and $144,650 in monthly transaction revenue. Beginning Q4, our monthly goal is to fulfill 15,000 new card orders. Once achieved, the company will realize approximately $48,000 in new card revenue per month while adding $433,950 in average monthly transaction fees. The company should realize a net revenue of $528,000 in annual card sales and over $33 million in annual transaction revenue.

"On March 22, 2014, the company also announced the launch of http://www.FRTDIssuance.com. This website is designed to provide exclusive communication to FRTD shareholders and address any questions they may have during the Special Share Issuance of Affinity Mediaworks (OTCQB: AFFW). The company is asking shareholders to go to the site and enroll to help expedite this issuance. According to the site, "Shareholders will NOT be asked to provide a copy of their brokerage statement but will be asked to sign a certification form verifying their ownership. Once submitted, your information will be verified and one of our staff members will contact you within one business day to confirm."

About
Fortitude Group, Inc. is a diversified company with investments in multiple sectors of the economy targeting joint ventures, wholly owned subsidiaries and/or majority/minority positions that cross various market segments with the goal of creating a quality company that builds intrinsic value for its shareholders.

Forward Looking Statements
This press release contains forward-looking statements. Such forward-looking statements are subject to a number of risks, assumptions and uncertainties that could cause the Company's actual results to differ materially from those projected in such statements. Forward-looking statements speak only as of the date made and are not guarantees of future performance. We undertake no obligation to publicly revise any forward-looking statements.

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