SYS-CON MEDIA Authors: Gilad Parann-Nissany, Kevin Benedict, Unitiv Blog, Mark R. Hinkle, Glenn Rossman

News Feed Item

AT Internet's Digital Analytics Solution Attracts Key Accounts in Emerging Markets

BORDEAUX, France, March 25, 2014 /PRNewswire/ --


For  more  than  18  years  AT  Internet  has  epitomised  one  of  the  examples  of  French  success  in  the  digital  sector.  Over  the  last  few  months,  the  European  digital  analytics  leader  has  taken  another  important  step  forward  by  winning  significant  market  share  on  an  international  level,  and  doesn't  plan  on  stopping  there…

The latest results for AT Internet, a major player in the field of Digital Analytics and Online Intelligence since 1995, have confirmed the success of the company's international investment strategy with more than half of sales coming from outside France. Today the company has new ambitions with a substantial recruitment drive over the next few months.

Latest  key  facts  and  figures

2013 was decisive for the decision-making solution editor in terms of development in the emerging markets in Eastern Europe, South America and South-East Asia. Here is a review of the latest key information:  

  • The opening of 3  new  offices  in  Brazil  (Sao  Paulo),  Singapore  and  Russia  (Moscow). This strategic presence has allowed the editor to set up and be present in local markets to guarantee its clients a high quality of service.
  • Signing  of  major  contracts in Russia. After signing the portal of the Russian giant Rambler, it was the turn of the RBC media group and one of the Russian leaders in video streaming, Ivi.ru, to sign with the French digital analytics solution. In Greece, AT Internet owns 100% of the market share in the "Online Publishing" sector after having won the ENED (Greece's online publishers association) tender. In France, AT Internet still holds ground by winning over new clients in the banking and insurance sector (Filhet Allard, B for Bank, Groupe SNI, Dematis, AMF, BPCE).

In total, the latest contracts signed by the French editor in emerging countries represents an overall additional volume of 10 billion "server calls" per month, 4 billion in South East Asia, 4 billion in Russia/Eastern Europe and almost 2  billion in South America.

  • New  major  partners have considerably enhanced the analyses available in the AT Internet solution, in particular, in terms of testing (Optimizely), behavioural targeting (nugg.ad) and TV tracking (wywy).

Today AT Internet's goal is to strengthen its presence by increasing its local market share, and also by developing its teams both in France and abroad.

Recruitment  and  innovation  on  the  horizon

AT Internet is now in a phase of intensive recruitment. The company is strengthening its technical teams with the recruitment of several development engineers on its Bordeaux site. The company is also creating several different consulting and sales positions worldwide, in Brazil and Singapore.

"With  big  data,  we  have  a  strong  growth  potential.  This  is  why  we  are  going  to  recruit  25  people  between  now  and  June  2014" explains Mathieu Llorens, AT Internet CEO.

As far as the product is concerned, the efforts made in R&D for several months now will bear fruit with the release of new dashboard tools in the spring. A new latest generation API will also add more strength and flexibility to the AT Internet platform. Thanks to more intelligent information processing (consolidation, increase in volume, scalability and standardisation of formats) new uses for digital data can be considered and profit the entire company as a whole.

Many arguments which should attract new accounts and consolidate the editor's growth.

About  AT  Internet 

AT INTERNET - "AGILE BUSINESS DECISIONS"

Further  information: http://www.atinternet.com 

AT  INTERNET  PRESS  CONTACT: 

Fabienne Joffre - [email protected] - +33(0)1-56-54-14-30


More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.