SYS-CON MEDIA Authors: Pat Romanski, Sean Houghton, Glenn Rossman, Ignacio M. Llorente, Xenia von Wedel

News Feed Item

CNW's MediaVantage platform now also monitors radio, providing a complete view of the Canadian media landscape

TORONTO, March 27, 2014 /CNW/ - With the addition of radio to the MediaVantage content monitoring line-up, marketing and communications professionals now have the ability to monitor key issues and topics across all Canadian media types, improving their ability to identify and prepare for emerging trends affecting their business. Learn more about the comprehensive media monitoring and reputation management capabilities of CNW's MediaVantage platform.

"Radio content rounds out MediaVantage's media monitoring capabilities and enables clients to produce comprehensive reports detailing their brand's position across any media type at any given moment," says Nicole Guillot, President CNW Group. "Radio completes the MediaVantage data set."

CNW's MediaVantage provides a complete view of the Canadian media landscape: http://ow.ly/v0EO1 [Tweet this]

The new radio content in the MediaVantage monitoring platform is available as an add-on content set, strengthening an already robust line-up of television, print, online and social content available from Canada and around the world.

MediaVantage: The proof is in the platform

MediaVantage provides a real-time, enterprise-wide media monitoring system to keep your organization's communications team on message and in front of reputation issues. Operating within a single workflow dashboard, MediaVantage provides global media coverage of brands and the critical topics you specify, and allows your team to extract and analyze valuable insights from what can seem an overwhelming amount of data. MediaVantage can help you:

  • Monitor, review and analyze your topics in one dashboard, and categorize tagged content to report on project, issue or topic-specific coverage.

  • Compare your media coverage (via hits, outlets and sentiment) against competitors and other industry players.

  • Produce Media Metric Reports for more comprehensive review for key stakeholders.

  • Create and store an Editorial Calendar that incorporates advanced search functionality that allows you to research pitch opportunities.

  • Access to CNW's comprehensive Global Media Database to connect with media from over 800,000 contacts and outlets.

  • Control access to sensitive topics with user rights management.

  • Tailor your monitoring efforts and platform experience with the support of a world-class Professional Services team.

About CNW
CNW Group Ltd. (a PR Newswire company) offers multi-channel content creation, distribution and monitoring solutions to Canadian professionals working in news media, financial services, public relations, investor relations, marketing, digital communications, social media, corporate communications, public affairs and customer service. The company is best known for its newswire, a digital service that provides simultaneous distribution of commercial news releases to media and markets locally and globally. Founded in 1960, CNW has earned the trust of the Canadian news media for the quality of its newsfeed and for the authentic, newsworthy calibre of the content it supplies. CNW's newswire is the first place editors look for information from Canadian sources. The company's website at newswire.ca offers a two-year archive of customer content making it a popular research tool for journalists and consumers alike. CNW Group also provides professional video, photography and webcast production services, translation, regulatory filing and printing services as well as content monitoring and measurement tools. @CNWGroup www.newswire.ca

SOURCE Canada NewsWire Ltd.

Image with caption: "You Can't Manage What You Don't Monitor (CNW Group/Canada NewsWire Ltd.)". Image available at: http://photos.newswire.ca/images/download/20140327_C7325_PHOTO_EN_38385.jpg

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
“We help people build clusters, in the classical sense of the cluster. We help people put a full stack on top of every single one of those machines. We do the full bare metal install," explained Greg Bruno, Vice President of Engineering and co-founder of StackIQ, in this SYS-CON.tv interview at 15th Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
AppZero has announced that its award-winning application migration software is now fully qualified within the Microsoft Azure Certified program. AppZero has undergone extensive technical evaluation with Microsoft Corp., earning its designation as Microsoft Azure Certified. As a result of AppZero's work with Microsoft, customers are able to easily find, purchase and deploy AppZero from the Azure Marketplace. With just a few clicks, users have an Azure-based solution for moving applications to the...
SYS-CON Events announced today Isomorphic Software, the global leader in high-end, web-based business applications, will exhibit at SYS-CON's DevOps Summit 2015 New York, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Isomorphic Software is the global leader in high-end, web-based business applications. We develop, market, and support the SmartClient & Smart GWT HTML5/Ajax platform, combining the productivity and performance of traditional desktop software ...
The cloud is becoming the de-facto way for enterprises to leverage common infrastructure while innovating and one of the biggest obstacles facing public cloud computing is security. In his session at 15th Cloud Expo, Jeff Aliber, a global marketing executive at Verizon, discussed how the best place for web security is in the cloud. Benefits include: Functions as the first layer of defense Easy operation –CNAME change Implement an integrated solution Best architecture for addressing network-l...
“In the past year we've seen a lot of stabilization of WebRTC. You can now use it in production with a far greater degree of certainty. A lot of the real developments in the past year have been in things like the data channel, which will enable a whole new type of application," explained Peter Dunkley, Technical Director at Acision, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
The BPM world is going through some evolution or changes where traditional business process management solutions really have nowhere to go in terms of development of the road map. In this demo at 15th Cloud Expo, Kyle Hansen, Director of Professional Services at AgilePoint, shows AgilePoint’s unique approach to dealing with this market circumstance by developing a rapid application composition or development framework.
The major cloud platforms defy a simple, side-by-side analysis. Each of the major IaaS public-cloud platforms offers their own unique strengths and functionality. Options for on-site private cloud are diverse as well, and must be designed and deployed while taking existing legacy architecture and infrastructure into account. Then the reality is that most enterprises are embarking on a hybrid cloud strategy and programs. In this Power Panel at 15th Cloud Expo (http://www.CloudComputingExpo.com...
"BSQUARE is in the business of selling software solutions for smart connected devices. It's obvious that IoT has moved from being a technology to being a fundamental part of business, and in the last 18 months people have said let's figure out how to do it and let's put some focus on it, " explained Dave Wagstaff, VP & Chief Architect, at BSQUARE Corporation, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
The move in recent years to cloud computing services and architectures has added significant pace to the application development and deployment environment. When enterprise IT can spin up large computing instances in just minutes, developers can also design and deploy in small time frames that were unimaginable a few years ago. The consequent move toward lean, agile, and fast development leads to the need for the development and operations sides to work very closely together. Thus, DevOps become...
SYS-CON Media announced today that Aruna Ravichandran, VP of Marketing, Application Performance Management and DevOps at CA Technologies, has joined DevOps Journal’s authors. DevOps Journal is focused on this critical enterprise IT topic in the world of cloud computing. DevOps Journal brings valuable information to DevOps professionals who are transforming the way enterprise IT is done. Aruna's inaugural article "Four Essential Cultural Hacks for DevOps Newbies" discusses how to demonstrate the...
"Our premise is Docker is not enough. That's not a bad thing - we actually love Docker. At ActiveState all our products are based on open source technology and Docker is an up-and-coming piece of open source technology," explained Bart Copeland, President & CEO of ActiveState Software, in this SYS-CON.tv interview at DevOps Summit at Cloud Expo®, held Nov 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Verizon Enterprise Solutions is simplifying the cloud-purchasing experience for its clients, with the launch of Verizon Cloud Marketplace, a key foundational component of the company's robust ecosystem of enterprise-class technologies. The online storefront will initially feature pre-built cloud-based services from AppDynamics, Hitachi Data Systems, Juniper Networks, PfSense and Tervela. Available globally to enterprises using Verizon Cloud, Verizon Cloud Marketplace provides a one-stop shop fo...
SYS-CON Events announced today that Windstream, a leading provider of advanced network and cloud communications, has been named “Silver Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York, NY. Windstream (Nasdaq: WIN), a FORTUNE 500 and S&P 500 company, is a leading provider of advanced network communications, including cloud computing and managed services, to businesses nationwide. The company also offers broadband, p...
The Internet of Things is not new. Historically, smart businesses have used its basic concept of leveraging data to drive better decision making and have capitalized on those insights to realize additional revenue opportunities. So, what has changed to make the Internet of Things one of the hottest topics in tech? In his session at @ThingsExpo, Chris Gray, Director, Embedded and Internet of Things, discussed the underlying factors that are driving the economics of intelligent systems. Discover ...

ARMONK, N.Y., Nov. 20, 2014 /PRNewswire/ --  IBM (NYSE: IBM) today announced that it is bringing a greater level of control, security and flexibility to cloud-based application development and delivery with a single-tenant version of Bluemix, IBM's