Click here to close now.

SYS-CON MEDIA Authors: Yeshim Deniz, Pat Romanski, Carmen Gonzalez, Liz McMillan, Roger Strukhoff

News Feed Item

Disney by Samsonite: Magical Collaboration to Encapsulate Youthful Nostalgia

OUDENAARDE, Belgium, March 31, 2014 /PRNewswire/ --

 world's largest luggage brand for over 100 years, is pleased to introduce the Disney by Samsonite collection for kids. Starting from 2014, this iconic collaboration combines the magical world of Disney with state-of-the art products for which Samsonite is known. Depicting iconic Disney characters, the collection will delight young ones, while instantly transporting parents to their own youth. The Disney by Samsonite range effortlessly reflects the fantasy charm and nostalgia of Disney in a distinctive and understated style.

     (Logo: http://photos.prnewswire.com/prnh/20140331/674409-a )
     (Photo: http://photos.prnewswire.com/prnh/20140331/674409-b )

"Samsonite's affiliation with Disney is an exciting new development for our brand," said Tim Parker, Samsonite Chairman and CEO. "Disney is an iconic family entertainment brand and we are truly delighted to be working with the company. With our 100 year heritage and travel expertise, the new Disney by Samsonite category will stay true to our ethos of innovative design, while also capturing the hearts and minds of both young and old."

Adding to Samsonite's expansive array of travel solutions, consumers will be able to find a selection (luggage, school items, backpacks and more) for kids featuring Disney's most beloved characters including Mickey & Minnie Mouse, the Disney Princesses, Disney/Pixar Cars, Disney Planes, Marvel's Spider-Man and The Avengers.  Featuring PVC free bags, ergonomic backpacks, and reflective details, parents will feel reassured in the knowledge that they are sending kids to school or overnight camp with durable and safe luggage that shares the impeccable Samsonite brand heritage.  Pleasing adults and children alike, the Disney by Samsonite collection makes buying schoolbags and luggage for children easy with affordable, trustworthy, resilient products that will appeal to even the youngest traveller.

The collaboration between Samsonite and Disney promises great potential with plans already underway to launch a premium Disney assortment. The first Disney by Samsonite assortment will reach markets in July 2014 and will be distributed across Europe, Russia, Turkey and South Africa. Recognised as pioneers within their respective industries, Samsonite and Disney both grew from humble beginnings to become true market leaders within their fields. Combining the best of both worlds, Disney by Samsonite is the perfect synergy between the magical world of Disney and Samsonite's state-of-the-art products. This new relationship is the ideal alignment of two highly distinguished brands set to inspire the imaginations of all.

NOTES TO EDITORS:

Established in 1910, Samsonite is the world's leading luggage brand with a rich heritage of creating trendsetting travel solutions. Renowned for breakthrough research, development and its commitment to innovation, Samsonite has cemented its prominence with a number of industry firsts, including the use of the revolutionary Curv® material. Samsonite caters to all offering an extensive spectrum of travel, business, kids, casual and personal accessory products. Always looking forward, Samsonite helps global travellers journey further, with ever lighter and stronger products.

With Samsonite by your side, nothing should stop you from chasing destinies, discovering new horizons and exploring the world beyond your imagination.

For more information please call or email:

Sian Parry
Neville McCarthy Associates
+44(0)207940 2900
[email protected]


SOURCE Samsonite

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo in Silicon Valley. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 17th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading in...
All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades. With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo, June 9-11, 2015, at the Javits Center in New York City. Learn what is going on, contribute to the discussions, and ensure that your enter...
SYS-CON Events announced today that EnterpriseDB (EDB), the leading worldwide provider of enterprise-class Postgres products and database compatibility solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. EDB is the largest provider of Postgres software and services that provides enterprise-class performance and scalability and the open source freedom to divert budget from more costly traditiona...
In a recent research, analyst firm IDC found that the average cost of a critical application failure is $500,000 to $1 million per hour and the average total cost of unplanned application downtime is $1.25 billion to $2.5 billion per year for Fortune 1000 companies. In addition to the findings on the cost of the downtime, the research also highlighted best practices for development, testing, application support, infrastructure, and operations teams.
An entirely new security model is needed for the Internet of Things, or is it? Can we save some old and tested controls for this new and different environment? In his session at @ThingsExpo, New York's at the Javits Center, Davi Ottenheimer, EMC Senior Director of Trust, reviewed hands-on lessons with IoT devices and reveal a new risk balance you might not expect. Davi Ottenheimer, EMC Senior Director of Trust, has more than nineteen years' experience managing global security operations and asse...
The Internet of Things is a misnomer. That implies that everything is on the Internet, and that simply should not be - especially for things that are blurring the line between medical devices that stimulate like a pacemaker and quantified self-sensors like a pedometer or pulse tracker. The mesh of things that we manage must be segmented into zones of trust for sensing data, transmitting data, receiving command and control administrative changes, and peer-to-peer mesh messaging. In his session a...
Organizations today are confounded by an avalanche of data that needs to be processed and managed on a daily basis. Through relevant use cases and a thought-provoking dialogue on an organization’s ‘Data to Decisions’ journey, Andrew Clyne, Chief Data Officer at CenturyLink Cognilytics, will reveal in his session at Big Data Expo how your organization can monetize data as a strategic asset. State-of-the-art Big Data and Advanced Analytics capabilities provided as a managed service can enable da...
There is no doubt that Big Data is here and getting bigger every day. Building a Big Data infrastructure today is no easy task. There are an enormous number of choices for database engines and technologies. To make things even more challenging, requirements are getting more sophisticated, and the standard paradigm of supporting historical analytics queries is often just one facet of what is needed. As Big Data growth continues, organizations are demanding real-time access to data, allowing immed...
SYS-CON Events announced today that the "First Containers & Microservices Conference" will take place June 9-11, 2015, at the Javits Center in New York City. The “Second Containers & Microservices Conference” will take place November 3-5, 2015, at Santa Clara Convention Center, Santa Clara, CA. Containers and microservices have become topics of intense interest throughout the cloud developer and enterprise IT communities.
There is no question that the cloud is where businesses want to host data. Until recently hypervisor virtualization was the most widely used method in cloud computing. Recently virtual containers have been gaining in popularity, and for good reason. In the debate between virtual machines and containers, the latter have been seen as the new kid on the block – and like other emerging technology have had some initial shortcomings. However, the container space has evolved drastically since coming on...
With worldwide spending on cloud services and infrastructure growing by 23% in 2015 to $118B, it is clear that cloud services are here to stay. Yet, the rate of cloud adoption varies by companies and markets around the world. With thousands of outages and hijacks across the Internet every day, one reason for hesitation is the faith in quality Internet performance. In his session at 16th Cloud Expo, Michael Kane, Senior Manager at Dyn, will explore how Internet performance affects your end-user...
Buzzword alert: Microservices and IoT at a DevOps conference? What could possibly go wrong? In this Power Panel at DevOps Summit, moderated by Jason Bloomberg, the leading expert on architecting agility for the enterprise and president of Intellyx, panelists will peel away the buzz and discuss the important architectural principles behind implementing IoT solutions for the enterprise. As remote IoT devices and sensors become increasingly intelligent, they become part of our distributed cloud en...
While great strides have been made relative to the video aspects of remote collaboration, audio technology has basically stagnated. Typically all audio is mixed to a single monaural stream and emanates from a single point, such as a speakerphone or a speaker associated with a video monitor. This leads to confusion and lack of understanding among participants especially regarding who is actually speaking. Spatial teleconferencing introduces the concept of acoustic spatial separation between confe...
We are all here because we are sold on the transformative promise of The Cloud. But what good is all of this ephemeral, on-demand infrastructure if your usage doesn't actually improve the agility and speed of your business? How must Operations adapt in order to avoid stifling your Cloud initiative? In his session at DevOps Summit, Damon Edwards, co-founder and managing partner of the DTO Solutions, will highlight the successful organizational, process, and tooling patterns of high-performing c...
Data-intensive companies that strive to gain insights from data using Big Data analytics tools can gain tremendous competitive advantage by deploying data-centric storage. Organizations generate large volumes of data, the vast majority of which is unstructured. As the volume and velocity of this unstructured data increases, the costs, risks and usability challenges associated with managing the unstructured data (regardless of file type, size or device) increases simultaneously, including end-to-...