|By PR Newswire||
|March 31, 2014 07:00 AM EDT||
Ninety percent of SBOs feel there are rewards to social responsibility that transcend financial impacts
MARKHAM, ON, March 31, 2014 /CNW/ - Small business owners (SBOs) are not only actively prioritizing social responsibility but they are incorporating into their ongoing business plan. While SBOs are often perceived to be time-poor and lacking the resources or mindshare to fully invest in anything outside their day-to-day operations, they actually tend to be community-driven by nature.
The quarterly American Express Small Business Monitor reveals an overwhelming 92 per cent of SBOs feel a sense of responsibility to give back to their community. More than a sense of accountability, many consider it a unique privilege to contribute to the community, with 86 per cent of SBOs admitting it is one of the rewards of being a small business owner. In fact, 87 per cent admit that even if they don't see financial gain, it is worth it for them to help create a healthy, thriving community.
"It appears that a large percentage of business owners are as passionate about being a part of a community as they are about their business," said Athena Varmazis, VP and General Manager of Small Business Services, American Express Canada. "It's impressive and inspiring to see SBOs take a stand and prioritize community in an effort to become more socially responsible."
Social responsibility helps drive customer loyalty
Social responsibility appears to have become increasingly top of mind for Canadian consumers and business owners have taken notice. Over one third (34%) of small business owners report that being socially responsible helps attract and retain a loyal client base. Perhaps more importantly, 69 per cent of small business owners say one of the benefits of social responsibility is that it creates repeat customers.
"Business owners are moved by their customers' passion and use this to fuel community involvement," says Varmazis. "In fact, positive client feedback is their top factor for measuring the success of integrating social responsibility into their business."
SBOs see social responsibility as a long term investment
As small business owners continue to build and evolve their social responsibility strategies, they are identifying new opportunities that arise as a result of their desire to give back. While focusing on customers is key, they see their social involvement as a win-win for their business from a growth perspective as well as an employee retention tool.
The Monitor shows that one-fifth (20%) of SBOs have experienced growth in their business over the last five years as a result of being socially responsible, and the majority (65%) say it's a result of their involvement with their local communities. Over three-quarters, (77%) of SBOs confirm that being socially responsible attracts like-minded employees.
SBOs continue to have a positive business outlook
Building off of last year's increased optimism in their business outlook, SBOs continue to experience a higher optimism level compared to this time last year. The increased willingness to take risks also demonstrates a sense of stability from business owners.
Almost half (45%) of SBOs report their business' current financial position has improved, a solid six point increase since May 2013 (39%). More than half (58%) of SBOs remain hopeful about their future financial position, and more than one-fifth (23%) of SBOs are willing to take above average or significant risks for their business in the next six months.
"For the first part of 2014, optimism levels have changed little leaving SBOs with a refreshed and positive attitude towards the outlook of their business," says Varmazis. "Business owners are confident as they plan for the year ahead and are excited for the future."
About the American Express Small Business Monitor
From Between February 11 and February 27 - Rogers Custom Research and Media Insights group conducted an online survey on behalf of American Express Small Business Services with a sample of 530 Canadian small business owners each employing between 2 and 100 people. The margin of error for the total sample is +/- 4.2 19 times out of 20. In order to ensure the results are representative of the entire population of small business owners in Canada, the data have been statistically weighted for small business by region according to Statistics Canada. Respondents were located across Canada and came from a variety of industries, including health, social services, education, tech, sales and skilled trades. Due to rounding, some results may add to over 100 per cent.
About American Express Small Business Services
American Express Small Business Services (SBS) is dedicated exclusively to the success of small business owners and their companies. SBS supports business owners with exceptional service. We offer tailored products and services that deliver purchasing power, flexibility, cash flow management and rewards to help customers run their business. Specifically, business owners can leverage an enhanced set of products, tools, services and savings, including charge and credit cards, robust online account management capabilities and savings on business services from an expanded line-up of partners. To obtain more information about SBS, visit www.amexforbusiness.ca or www.facebook.com/AmefforBusiness.
SOURCE American Express
Between the compelling mockups and specs produced by your analysts and designers, and the resulting application built by your developers, there is a gulf where projects fail, costs spiral out of control, and applications fall short of requirements. In his session at DevOps Summit, Charles Kendrick, CTO and Chief Architect at Isomorphic Software, will present a new approach where business and development users collaborate – each using tools appropriate to their goals and expertise – to build mo...
May. 3, 2015 09:00 AM EDT Reads: 3,880
Chuck Piluso will present a study of cloud adoption trends and the power and flexibility of IBM Power and Pureflex cloud solutions. Speaker Bio: Prior to Data Storage Corporation (DSC), Mr. Piluso founded North American Telecommunication Corporation, a facilities-based Competitive Local Exchange Carrier licensed by the Public Service Commission in 10 states, serving as the company's chairman and president from 1997 to 2000. Between 1990 and 1997, Mr. Piluso served as chairman & founder of ...
May. 3, 2015 09:00 AM EDT Reads: 666
There are lots of challenges in IoT around secure, scalable and business friendly infrastructure for enterprises. For large corporations, IoT implementations are one of the top priorities of the decade. All industries are seeing a competitive need to sustain by investing in IoT initiatives. The value addition comes from improved customer service, innovative product and additional revenue streams. The data from these IP-connected devices can be leveraged for a variety of business applica...
May. 3, 2015 09:00 AM EDT Reads: 1,013
To manage complex web services with lots of calls to the cloud, many businesses have invested in Application Performance Management (APM) and Network Performance Management (NPM) tools. Together APM and NPM tools are essential aids in improving a business's infrastructure required to support an effective web experience... but they are missing a critical component - Internet visibility. Internet connectivity has always played a role in customer access to web presence, but in the past few years u...
May. 3, 2015 08:45 AM EDT Reads: 1,142
Working with Big Data is challenging, especially when decision makers depend on market insights and intelligence from your data but don't have quick access to it or find it unusable. In their session at 6th Big Data Expo, Ian Khan, Global Strategic Positioning & Brand Manager at Solgenia; Zel Bianco, President, CEO and Co-Founder of Interactive Edge of Solgenia; and Ermanno Bonifazi, CEO & Founder at Solgenia, discussed how a revolutionary cloud-based BI along with mobile analytics is already c...
May. 3, 2015 08:30 AM EDT Reads: 4,443
The WebRTC Summit 2015 New York, to be held June 9-11, 2015, at the Javits Center in New York, NY, announces that its Call for Papers is open. Topics include all aspects of improving IT delivery by eliminating waste through automated business models leveraging cloud technologies. WebRTC Summit is co-located with 16th International Cloud Expo, @ThingsExpo, Big Data Expo, and DevOps Summit.
May. 3, 2015 08:15 AM EDT Reads: 2,971
In this session we look at creating interactive communications via the web by adding messaging, file transfer, and group communication (group chat and audio/video conferencing) into the web experience. We will also discuss potential applications of this technology in areas including B2B, B2C, P2P, and gaming. Peter is Technical Director at Acision. He graduated from The University of Edinburgh in 2000 with a BSc (Hons) in Computer Science. After graduation Peter worked on a PSTN switch dev...
May. 3, 2015 08:00 AM EDT Reads: 1,714
Recent technology advances in miniaturization has positioned the wearables as the pinnacle of technology convergence with the human body. We inquire if wearables are mere standard miniaturized devices extended with the connectivity and present our views on considerations like design, applications, performance, efficiency, interoperability, usage scenarios, human device interaction and consequent trade-offs enabling wearables to impart optimal value.
May. 3, 2015 08:00 AM EDT Reads: 1,630
The Internet of Things Maturity Model (IoTMM) is a qualitative method to gauge the growth and increasing impact of IoT capabilities in an IT environment from both a business and technology perspective. In his session at @ThingsExpo, Tony Shan will first scan the IoT landscape and investigate the major challenges and barriers. The key areas of consideration are identified to get started with IoT journey. He will then pinpoint the need of a tool for effective IoT adoption and implementation, whic...
May. 3, 2015 07:45 AM EDT Reads: 874
Shipping daily, injecting faults, and keeping an extremely high availability "without Ops"? Understand why NoOps does not mean no operations. Agile development methodologies require evolved operations to be successful. In his keynote at DevOps Summit, David Tesar, Microsoft Technical Evangelist on Microsoft Azure and DevOps, will discuss how Microsoft teams who have made huge progress with a DevOps transformation effectively utilize operations staff and how challenges were overcome. Regardless ...
May. 3, 2015 07:00 AM EDT Reads: 668
Software is eating the world. Companies that were not previously in the technology space now find themselves competing with Google and Amazon on speed of innovation. As the innovation cycle accelerates, companies must embrace rapid and constant change to both applications and their infrastructure, and find a way to deliver speed and agility of development without sacrificing reliability or efficiency of operations. In her Day 2 Keynote DevOps Summit, Victoria Livschitz, CEO of Qubell, discussed...
May. 3, 2015 06:00 AM EDT Reads: 4,650
Cloud computing started a technology revolution; now DevOps is driving that revolution forward. By enabling new approaches to service delivery, cloud and DevOps together are delivering even greater speed, agility, and efficiency. No wonder leading innovators are adopting DevOps and cloud together! In his session at DevOps Summit, Andi Mann, Vice President of Strategic Solutions at CA Technologies, explored the synergies in these two approaches, with practical tips, techniques, research data, wa...
May. 3, 2015 05:00 AM EDT Reads: 5,640
SYS-CON Events announced today that AIC, a leading provider of OEM/ODM server and storage solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. AIC is a leading provider of both standard OTS, off-the-shelf, and OEM/ODM server and storage solutions. With expert in-house design capabilities, validation, manufacturing and production, AIC's broad selection of products are highly flexible and are conf...
May. 3, 2015 02:45 AM EDT Reads: 5,695
SYS-CON Events announced today that Vicom Computer Services, Inc., a provider of technology and service solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. They are located at booth #427. Vicom Computer Services, Inc. is a progressive leader in the technology industry for over 30 years. Headquartered in the NY Metropolitan area. Vicom provides products and services based on today’s requirements...
May. 3, 2015 02:00 AM EDT Reads: 2,368
SYS-CON Events announced today that Blue Box has been named “Bronze Sponsor” of SYS-CON's DevOps Summit New York, which will take place June 9-11, 2015, at the Javits Center in New York City, NY. Blue Box delivers Private Cloud as a Service (PCaaS) to a worldwide customer base. Built on a technology platform leveraging decades of operational expertise in cloud and distributed systems, Blue Box Cloud is a managed private cloud product available in both hosted and on-prem versions. Each Blue Box ...
May. 3, 2015 12:00 AM EDT Reads: 1,850