|By PR Newswire||
|April 1, 2014 06:03 AM EDT||
BANGKOK, April 1, 2014 /PRNewswire/ -- Today ( Apr 1st, 14) marked another step for Digital TV (DTV) in Thailand as The National Broadcasting and Telecommunication commission (NBTC) began the "Transition Testing" period with the broadcasting coverage over 4 cities: Bangkok, Chiangmai, Songkhla, and Nakhon Ratchasima. This trial period will continue to April 24th before the full broadcasting begins in June this year.
The main purpose of the trial period is to run a pilot test on the campaign and a technical test on signal transmission. Meanwhile, it is also an opportunity for ground level broadcasters such as MCOT, ThaiPBS, and CH5 to work with 24 digital channel content providers. TV broadcasters whom participate in this trial period will be allowed to air their content without strict rules on program listings, yet they are not allowed to account any revenues from broadcasting throughout this period. Though NBTC did not issue a mandate that all channel licensees have to participate in this trial phase, Frost & Sullivan believes that participation in this trial period has high significance and all stakeholders should closely monitor the outcome.
Mr. Teera Kanokkanjanarat, senior ICT industry analyst from Frost & Sullivan Thailand said, "This transition testing period is highly important in terms of finding technical errors and potential difficulties before the full launch in June. For existing TV broadcasters with content ready in analog such as VoiceTV or Daily News, this trial period allows them to gain feedback on coverage and quality of the HD platform. Meanwhile for new entrants such as Thairath and PPTV, this testing period will help them assess technical readiness and public reception."
"For NBTC and spectrum providers, although this trial period will have coverage limited to 4 cities, the feedback will provide good evaluation on the network coverage, signal transmission quality, digital cliff, public comments, technical emergencies, and effectiveness of the current public relation campaign."
Frost and Sullivan believes that lessons and case studies on DTV transition from other countries can be used as guidelines and provide lessons for Thailand's DTV roadmap.
"Thailand's DTV roadmap has a lot similarities compared to the DTV transition done in the USA. During the transition period, the US Federal Communications Commission decided to use Wilmington, North Carolina as the DTV test market. Although the FCC had done a significant amount of public relations in many media channels prior to the launch, it turned out that more than 7% of the population had technical difficulties. The FCC call center also received over 1,800 phone calls on reception problems, mainly on set top box configuration, antenna setup, and signal scanning. There was also a large number of the population with limited understanding of the DTV system. The issues escalated to the point that congress had to look at the possibility of delaying the launch date." – Teera added
This transitional testing period has a real impact on the future of DTV in Thailand. And all stakeholders should closely monitor movement and feedback, both from TV broadcasters and the general public point of views.
"Digital TV provides a higher quality picture and voice quality. However, what entails is the risk of signal loss and lack of coverage in remote areas, or the 'digital cliff'. In analog broadcasting, TV viewers in some area with a strong signal will get clear reception, meanwhile some remote areas with a weaker signal will experience limited picture quality, but still be able to view the program. However, under digital signal broadcast, the viewing will either be perfect or not at all (showing a black screen, if the signal is not strong enough). This issue bears significant importance since more than 2 out of 3 in the entire Thai populations live in upcountry provinces." – Teera added.
Further information or interview, please contact
Corporate Communications – Thailand, Frost & Sullivan
Tel. +66 2 637 7414
Email: [email protected]
Containers and microservices have become topics of intense interest throughout the cloud developer and enterprise IT communities. Accordingly, attendees at the upcoming 16th Cloud Expo at the Javits Center in New York June 9-11 will find fresh new content in a new track called PaaS | Containers & Microservices Containers are not being considered for the first time by the cloud community, but a current era of re-consideration has pushed them to the top of the cloud agenda. With the launch ...
Mar. 30, 2015 09:15 AM EDT Reads: 2,232
The WebRTC Summit 2014 New York, to be held June 9-11, 2015, at the Javits Center in New York, NY, announces that its Call for Papers is open. Topics include all aspects of improving IT delivery by eliminating waste through automated business models leveraging cloud technologies. WebRTC Summit is co-located with 16th International Cloud Expo, @ThingsExpo, Big Data Expo, and DevOps Summit.
Mar. 30, 2015 09:00 AM EDT Reads: 1,616
SOA Software has changed its name to Akana. With roots in Web Services and SOA Governance, Akana has established itself as a leader in API Management and is expanding into cloud integration as an alternative to the traditional heavyweight enterprise service bus (ESB). The company recently announced that it achieved more than 90% year-over-year growth. As Akana, the company now addresses the evolution and diversification of SOA, unifying security, management, and DevOps across SOA, APIs, microser...
Mar. 30, 2015 08:30 AM EDT Reads: 2,066
The webinar, hosted by XebiaLabs, will feature 4 experts including Special Host Gene Kim, author of The Phoenix Project, along with IT thought leaders Gary Gruver, Randy Shoup and XebiaLabs' Andrew Phillips. The panel brings more than 30 years of collective experience surrounding microservices transformations at major companies including Google, eBay and Tripwire. "The story around microservices and containers is pretty compelling and the attraction of more flexibility is obviously alluring,"...
Mar. 30, 2015 08:00 AM EDT Reads: 1,294
SYS-CON Events announced today that Creative Business Solutions will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Creative Business Solutions is the top stocking authorized HP Renew Distributor in the U.S. Based out of Long Island, NY, Creative Business Solutions offers a one-stop shop for a diverse range of products including Proliant, Blade and Industry Standard Servers, Networking, Server Options and...
Mar. 30, 2015 07:30 AM EDT Reads: 3,847
SYS-CON Events announced today that FierceDevOps will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. FierceDevOps keeps software developers and IT operations personnel updated on the latest news and trends around the rapidly evolving role of the traditional IT worker.
Mar. 30, 2015 02:45 AM EDT Reads: 1,505
GENBAND has announced that SageNet is leveraging the Nuvia platform to deliver Unified Communications as a Service (UCaaS) to its large base of retail and enterprise customers. Nuvia’s cloud-based solution provides SageNet’s customers with a full suite of business communications and collaboration tools. Two large national SageNet retail customers have recently signed up to deploy the Nuvia platform and the company will continue to sell the service to new and existing customers. Nuvia’s capabili...
Mar. 30, 2015 01:00 AM EDT Reads: 1,487
WHOA.com has announced the newest addition to its data center footprint with the expansion into Equinix's newest state-of-the-art facility: DC-11 Washington, DC IBX+. Located in Ashburn, VA, this data center expands Whoa.com's presence to meet rapidly expanding customer demand for secure cloud solutions. Equinix, Inc. operates International Business Exchange™ (IBX®) data centers in 32 markets across 15 countries in the Americas, EMEA, and Asia-Pacific. Equinix is committed to operating faciliti...
Mar. 30, 2015 12:00 AM EDT Reads: 1,169
SYS-CON Events announced today that the DevOps Institute has been named “Association Sponsor” of SYS-CON's DevOps Summit, which will take place on June 9–11, 2015, at the Javits Center in New York City, NY. The DevOps Institute provides enterprise level training and certification. Working with thought leaders from the DevOps community, the IT Service Management field and the IT training market, the DevOps Institute is setting the standard in quality for DevOps education and training.
Mar. 29, 2015 10:30 PM EDT Reads: 1,168
SYS-CON Media announced today that @WebRTCSummit Blog, the largest WebRTC resource in the world, has been launched. @WebRTCSummit Blog offers top articles, news stories, and blog posts from the world's well-known experts and guarantees better exposure for its authors than any other publication. @WebRTCSummit Blog can be bookmarked ▸ Here @WebRTCSummit conference site can be bookmarked ▸ Here
Mar. 29, 2015 10:00 PM EDT Reads: 1,824
SYS-CON Events announced today that Cisco, the worldwide leader in IT that transforms how people connect, communicate and collaborate, has been named “Gold Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Cisco makes amazing things happen by connecting the unconnected. Cisco has shaped the future of the Internet by becoming the worldwide leader in transforming how people connect, communicate and collaborat...
Mar. 29, 2015 07:00 PM EDT Reads: 5,255
WSM International is launching a DevOps services division that offers assessment, consulting and implementation to large enterprises and organizations with complex infrastructures. This is the first independent services company to create a dedicated practice to help organizations looking to transition to the DevOps model. The concept of DevOps is to blend information technology (IT) software development with operations to optimize the computing infrastructure according to the specific needs of ...
Mar. 29, 2015 07:00 PM EDT Reads: 1,550
SYS-CON Events announced today that robomq.io will exhibit at SYS-CON's @ThingsExpo, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. robomq.io is an interoperable and composable platform that connects any device to any application. It helps systems integrators and the solution providers build new and innovative products and service for industries requiring monitoring or intelligence from devices and sensors.
Mar. 29, 2015 06:00 PM EDT Reads: 1,496
Temasys has announced senior management additions to its team. Joining are David Holloway as Vice President of Commercial and Nadine Yap as Vice President of Product. Over the past 12 months Temasys has doubled in size as it adds new customers and expands the development of its Skylink platform. Skylink leads the charge to move WebRTC, traditionally seen as a desktop, browser based technology, to become a ubiquitous web communications technology on web and mobile, as well as Internet of Things...
Mar. 29, 2015 06:00 PM EDT Reads: 1,868
Hosted PaaS providers have given independent developers and startups huge advantages in efficiency and reduced time-to-market over their more process-bound counterparts in enterprises. Software frameworks are now available that allow enterprise IT departments to provide these same advantages for developers in their own organization. In his workshop session at DevOps Summit, Troy Topnik, ActiveState’s Technical Product Manager, will show how on-prem or cloud-hosted Private PaaS can enable organ...
Mar. 29, 2015 05:45 PM EDT Reads: 1,300