Click here to close now.

SYS-CON MEDIA Authors: Pat Romanski, Carmen Gonzalez, Elizabeth White, Liz McMillan, AppDynamics Blog

News Feed Item

nGage Labs(TM) Appoints Kurt DeMarais to Chief Revenue Officer

Marketing Technology Sales Veteran to Drive Market Penetration for Personalized Mobile Engagement Solutions

SCOTTSDALE, AZ and LITTLE ROCK, AR -- (Marketwired) -- 04/01/14 -- nGage Labs, the cutting-edge innovator focused on providing personalized mobile customer engagement solutions, announced that Kurt DeMarais has joined the company in the role of Chief Revenue Officer (CRO).

As CRO, Mr. DeMarais will lead a team responsible for maximizing revenue for nGage Labs and with ensuring the organization's continued growth acceleration as he builds out direct licensing relationships with major brands and enterprises.

"We are extremely excited to have Kurt join the nGage Labs executive management team," said Rod Ford, CEO of nGage Labs. "Kurt brings to nGage Labs a stellar track record of developing, implementing and executing sales growth strategies at fast-growing, innovation-driven marketing technology companies. Kurt's rich experience in direct 1:1 customer engagement coupled with his digital customer personalization experiences within high-growth companies provide him a unique perspective to engage with major brands looking to deliver personalized, real-time content to their customers. Our innovative first-party data personalization engine is tuned using high performance cloud computing to instantly inform personalized content to the digital engagement platforms of major brands and dynamically measure the effectiveness of each personalized engagement. Kurt and his team will accelerate our growth by accelerating the adoption of our personalization digital customer engagement engine by major brands and enterprises."

DeMarais comes to nGage Labs with more than 20 years of enterprise software sales and technical sales management experience. Kurt is a versatile cross-channel executive with a proven track record of building high performance sales teams across multiple industries. Most recently he served as the SVP of Sales & Interactive Marketing at The Allant Group where he was responsible for the large enterprise sales and marketing organization focusing on delivering transformational marketing and analytic solutions. DeMarais has also served in senior-level software sales executive and management roles at TruEffect, Responsys, and Omniture.

He started his career at Procter & Gamble where his strong sales leadership skills allowed him to rise quickly through the ranks propelling him to sales leadership roles at Jacob Suchard and PepsiCo.

"Mobile is the force that has disrupted the way retailers, restaurants, hotels, travel providers and other businesses have sought to engage their customers," said Kurt DeMarais, Chief Revenue Officer of nGage Labs. "I am excited to lead the effort to scale this exceptional team and help bring more enterprises onto the nGage Labs mobile customer engagement platform. This technology is absolutely unique in this marketplace and the expertise that is resident within nGage Labs is unparalleled. Combine all these elements and I believe you have the next evolution of mobile marketing."

DeMarais has a BA in International Relations from Carleton College in Northfield, MN.

About: nGage Labs, Inc.
nGage Labs is the emerging leader in providing full-service, analytically-informed Personalized Mobile Customer Engagement Solutions. We're disrupting the mass discount mobile coupon practice by using customer transaction history and preference data streams to feed real-time predictive analytics that result in each customer receiving a unique and individually personalized mobile offer.

We are innovators and have invested over $10M in providing a seamless and personalized mobile experience through the integrated development of our proprietary cloud-enabled real-time offer personalization engine, mobile delivery platform, mobile redemption capabilities, and dynamic data visualization dashboards.

The result is a comprehensive closed-loop mobile engagement solution enabling brands and enterprises to provide and measure the effectiveness of highly personalized offers delivered to their best customers through text, push, and digital wallets.

Add to Digg Bookmark with del.icio.us Add to Newsvine

Contact Information:
nGage Labs, Inc.
Larry Negrich
VP, Marketing
480.264.7779
Email Contact
www.nGageLabs.com

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
"We have developers who are really passionate about getting their code out to customers, no matter what, in the shortest possible time. Operations are very focused on procedures and policies," explained Stan Klimoff, CTO of Qubell, in this SYS-CON.tv interview at DevOps Summit, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Sensor-enabled things are becoming more commonplace, precursors to a larger and more complex framework that most consider the ultimate promise of the IoT: things connecting, interacting, sharing, storing, and over time perhaps learning and predicting based on habits, behaviors, location, preferences, purchases and more. In his session at @ThingsExpo, Tom Wesselman, Director of Communications Ecosystem Architecture at Plantronics, will examine the still nascent IoT as it is coalescing, includin...
DevOps Summit, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 17th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long developmen...
It's time to face reality: "Americans are from Mars, Europeans are from Venus," and in today's increasingly connected world, understanding "inter-planetary" alignments and deviations is mission-critical for cloud. In her session at 15th Cloud Expo, Evelyn de Souza, Data Privacy and Compliance Strategy Leader at Cisco Systems, discussed cultural expectations of privacy based on new research across these elements
Today’s enterprise is being driven by disruptive competitive and human capital requirements to provide enterprise application access through not only desktops, but also mobile devices. To retrofit existing programs across all these devices using traditional programming methods is very costly and time consuming – often prohibitively so. In his session at @ThingsExpo, Jesse Shiah, CEO, President, and Co-Founder of AgilePoint Inc., discussed how you can create applications that run on all mobile ...
One of the biggest impacts of the Internet of Things is and will continue to be on data; specifically data volume, management and usage. Companies are scrambling to adapt to this new and unpredictable data reality with legacy infrastructure that cannot handle the speed and volume of data. In his session at @ThingsExpo, Don DeLoach, CEO and president of Infobright, will discuss how companies need to rethink their data infrastructure to participate in the IoT, including: Data storage: Understand...
Agility is top of mind for Cloud/Service providers and Enterprises alike. Policy Driven Data Center provides a policy model for application deployment by decoupling application needs from the underlying infrastructure primitives. In his session at 15th Cloud Expo, David Klebanov, a Technical Solutions Architect with Cisco Systems, discussed how it differentiates from the software-defined top-down control by offering a declarative approach to allow faster and simpler application deployment. Davi...
Sematext is a globally distributed organization that builds innovative Cloud and On Premises solutions for performance monitoring, alerting and anomaly detection (SPM), log management and analytics (Logsene), and search analytics (SSA). We also provide Search and Big Data consulting services and offer 24/7 production support for Solr and Elasticsearch.
Plutora provides enterprise release management and test environment SaaS solutions to clients in North America, Europe and Asia Pacific. Leading companies across a variety of industries, including financial services, telecommunications, retail, pharmaceutical and media, rely on Plutora's SaaS solutions to orchestrate releases and environments faster and with integrity. Products include Plutora Release Manager, Plutora Test Environment Manager and Plutora Deployment Manager.
WSM International has launched a DevOps services division that offers assessment, consulting and implementation to large enterprises and organizations with complex infrastructures. The concept of DevOps is to blend information technology (IT) software development with operations to optimize the computing infrastructure according to the specific needs of the organization. According to a recent press release from Gartner, "By 2016, DevOps will evolve from a niche strategy employed by large cloud ...
Advanced Persistent Threats (APTs) are increasing at an unprecedented rate. The threat landscape of today is drastically different than just a few years ago. Attacks are much more organized and sophisticated. They are harder to detect and even harder to anticipate. In the foreseeable future it's going to get a whole lot harder. Everything you know today will change. Keeping up with this changing landscape is already a daunting task. Your organization needs to use the latest tools, methods and ex...
17th Cloud Expo, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterprises a...
WSM International is launching a DevOps services division that offers assessment, consulting and implementation to large enterprises and organizations with complex infrastructures. This is the first independent services company to create a dedicated practice to help organizations looking to transition to the DevOps model. The concept of DevOps is to blend information technology (IT) software development with operations to optimize the computing infrastructure according to the specific needs of ...
Cloud is not a commodity. And no matter what you call it, computing doesn’t come out of the sky. It comes from physical hardware inside brick and mortar facilities connected by hundreds of miles of networking cable. And no two clouds are built the same way. SoftLayer gives you the highest performing cloud infrastructure available. One platform that takes data centers around the world that are full of the widest range of cloud computing options, and then integrates and automates everything. J...
In today's digital world, change is the one constant. Disruptive innovations like cloud, mobility, social media, and the Internet of Things have reshaped the market and set new standards in customer expectations. To remain competitive, businesses must tap the potential of emerging technologies and markets through the rapid release of new products and services. However, the rigid and siloed structures of traditional IT platforms and processes are slowing them down – resulting in lengthy delivery ...