|By PR Newswire||
|April 3, 2014 07:04 PM EDT||
OAK BROOK, Ill., April 3, 2014 /PRNewswire/ -- Beverages and fashion collide as McDonald's USA has joined forces with Harlem's Fashion Row™ (HFR) to launch the 2014 McCafe Student Fashion Design Competition. Students from historically black colleges and universities nationwide in fashion design programs are encouraged to enter. Student designers must submit at least one sketch of a red carpet look inspired by the McCafe brand. McCafe brewed coffee is a rich signature blend of the highest quality coffee beans. In designing a rich and high quality fashion piece, the student designers will pull inspiration from the warm brown tones of the 100% Arabica beans used in the McCafe brewed coffee to the cool, bright colors of the fruit smoothies and all of the delicious McCafe beverages in between. In addition to their design, each student must also submit a biography and enrollment certification letter to harlemsfashionrow.com/hfru by Tuesday, April 15, 2014, at 5 p.m. Eastern for their chance to win.
One grand prize winner will receive the opportunity of a lifetime – an apprenticeship with noted fashion designer Evelyn Lambert; his or her design will be worn by the 11th Annual McDonald's 365Black Awards red carpet host; an all-expense paid trip to the awards show taping, which takes place in New Orleans during Essence Festival™ presented by Coca-Cola® ; a $1,000 scholarship; and his or her sketch featured on an HFR signature "I Am Fashion" tee. One runner-up will receive a $500 scholarship and have his or her sketch featured on the limited-edition tee. Results will be announced via Harlem's Fashion Row's website and social media platforms on Thursday, May 1, 2014, at noon Eastern. More information about the competition can be found at harlemsfashionrow.com.
"Harlem's Fashion Row and is excited to partner with McDonald's to provide HBCU fashion students with this unique opportunity," said Brandice Henderson, CEO and founder of HFR. "The competition will celebrate and encourage the next generation of fashion designers of color to pursue their dreams and provide them with access to the fashion world's elite."
The launch of the McCafe Design Competition, in conjunction with HFR's newest initiative Harlem's Fashion Row-University (HFR-U) took place on Howard University's Campus today with veteran stylist and media personality, June Ambrose. As an extension of HFR's popular "Conversations With…" series, Ambrose led an informative question and answer discussion with future style go-getters on the fashion industry's lack of diversity. Additionally, students were treated to a variety of McCafe beverages, including brewed coffee, frappes, and smoothies.
"This competition is one way for McCafe to connect with our fun — and fashionable — consumers," said Elizabeth Campbell, McDonald's senior director of U.S. Menu Innovation. "McCafe beverages are the perfect complement for aspiring designers as they work tirelessly to pursue their dreams."
The 2014 McCafe Student Fashion Design Competition is an extension of McDonald's 365Black platform, an initiative that celebrates the pride, heritage and achievements of African-Americans year round. HFR's efforts to promote and support diversity in the fashion industry align with the 365Black platform. McDonald's encourages everyone who is grinding daily to pursue their dreams, fashion or otherwise, to follow @McCafe on Twitter and join the conversation using #McCafeGrind. To learn more about the 365Black initiative, visit www.365Black.com.
To learn more about Harlem's Fashion Row, visit www.harlemsfashionrow.com and follow them at @HFRMovement.
ABOUT MCDONALD'S USA
McDonald's USA, LLC, serves a variety of menu options made with quality ingredients to more than 27 million customers every day. Nearly 90 percent of McDonald's 14,000 U.S. restaurants are independently owned and operated by businessmen and women. Customers can now log online for free at approximately 11,500 participating Wi-Fi enabled McDonald's U.S. restaurants. For more information, visit www.mcdonalds.com, or follow us on Twitter @McDonalds and Facebook www.facebook.com/mcdonalds. To learn more about the 365Black initiative, visit www.365Black.com.
McDonald's collection of coffee and espresso based McCafe beverages are made with 100 percent Arabica beans sourced from the rich soils of Central and South America. In addition to the existing variety of McCafe beverages, McCafe also introduces limited-time seasonal offerings at participating restaurants throughout the year. McCafe invites coffee drinkers across the U.S. to stop by their local participating McDonald's restaurant for a freshly brewed small McCafe coffee during McDonald's first-ever national Free Coffee Event. Free McCafe coffee is available during breakfast hours from March 31 through April 13 in participating restaurants. Starting in mid-April, McCafe will surprise a Twitter follower every day this year with McCafe coffee and prizes. For more information and to keep up with flavors of our McCafe line, visit www.mcdonalds.com/mccafe, or follow us on Twitter (@McCafe).
About Harlem's Fashion Row
(HFR) is a unique movement founded to increase diversity in fashion, by producing events to educate, stimulate, and advance opportunities for emerging designers of color. HFR provides a platform for the selected emerging artists during the most highly attended event in the industry, New York Fashion Week. HFR has gained corporate support from companies such as AOL, Target Stores, Iman Cosmetics, Sprite Green, Dark & Lovely, and BET. Harlem's Fashion Row has also been covered by Women's Wear Daily, NY Daily News, Fashionista, New York Time Out, and Jones Magazine, as well as, "That's So New York", The Cut, NY Racked, Black Enterprise, and Centric.
HFR-U strives to inspire, nurture, and advance the next generation of diverse fashion industry talent by offering professional development and networking opportunities to undergraduate students. This initiative offers future fashion careerists an opportunity to discover and discuss the business of fashion through informative master classes, live experiences, and networking with industry professionals of note.
McDonald's, McCafe, and 365Black are trademarks of McDonald's Corporation and its affiliates.
© 2014 McDonald's
SOURCE McDonald’s USA
"People are a lot more knowledgeable about APIs now. There are two types of people who work with APIs - IT people who want to use APIs for something internal and the product managers who want to do something outside APIs for people to connect to them," explained Roberto Medrano, Executive Vice President at SOA Software, in this SYS-CON.tv interview at Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
May. 30, 2015 10:30 AM EDT Reads: 4,349
SYS-CON Events announced today that O'Reilly Media has been named “Media Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York City, NY. O'Reilly Media spreads the knowledge of innovators through its books, online services, magazines, and conferences. Since 1978, O'Reilly Media has been a chronicler and catalyst of cutting-edge development, homing in on the technology trends that really matter and spurring their adoption...
May. 30, 2015 10:30 AM EDT Reads: 870
WebRTC defines no default signaling protocol, causing fragmentation between WebRTC silos. SIP and XMPP provide possibilities, but come with considerable complexity and are not designed for use in a web environment. In his session at @ThingsExpo, Matthew Hodgson, technical co-founder of the Matrix.org, discussed how Matrix is a new non-profit Open Source Project that defines both a new HTTP-based standard for VoIP & IM signaling and provides reference implementations.
May. 30, 2015 10:30 AM EDT Reads: 5,221
There will be 150 billion connected devices by 2020. New digital businesses have already disrupted value chains across every industry. APIs are at the center of the digital business. You need to understand what assets you have that can be exposed digitally, what their digital value chain is, and how to create an effective business model around that value chain to compete in this economy. No enterprise can be complacent and not engage in the digital economy. Learn how to be the disruptor and not ...
May. 30, 2015 10:15 AM EDT Reads: 739
2015 predictions circa 1970: houses anticipate our needs and adapt, city infrastructure is citizen and situation aware, office buildings identify and preprocess you. Today smart buildings have no such collective conscience, no shared set of fundamental services to identify, predict and synchronize around us. LiveSpace and M2Mi are changing that. LiveSpace Smart Environment devices deliver over the M2Mi IoT Platform real time presence, awareness and intent analytics as a service to local connecte...
May. 30, 2015 10:00 AM EDT Reads: 642
The 5th International DevOps Summit, co-located with 17th International Cloud Expo – being held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA – announces that its Call for Papers is open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the...
May. 30, 2015 10:00 AM EDT Reads: 4,113
Thanks to widespread Internet adoption and more than 10 billion connected devices around the world, companies became more excited than ever about the Internet of Things in 2014. Add in the hype around Google Glass and the Nest Thermostat, and nearly every business, including those from traditionally low-tech industries, wanted in. But despite the buzz, some very real business questions emerged – mainly, not if a device can be connected, or even when, but why? Why does connecting to the cloud cre...
May. 30, 2015 09:45 AM EDT Reads: 734
The web app is Agile. The REST API is Agile. The testing and planning are Agile. But alas, Data infrastructures certainly are not. Once an application matures, changing the shape or indexing scheme of data often forces at best a top down planning exercise and at worst includes schema changes which force downtime. The time has come for a new approach that fundamentally advances the agility of distributed data infrastructures. Come learn about a new solution to the problems faced by software orga...
May. 30, 2015 09:30 AM EDT Reads: 747
An effective way of thinking in Big Data is composed of a methodical framework for dealing with the predicted shortage of 50-60% of the qualified Big Data resources in the U.S. This holistic model comprises the scientific and engineering steps that are involved in accelerating Big Data solutions: problem, diagnosis, facts, analysis, hypothesis, solution, prototype and implementation. In his session at Big Data Expo®, Tony Shan focused on the concept, importance, and considerations for each of t...
May. 30, 2015 09:30 AM EDT Reads: 2,474
Almost everyone sees the potential of Internet of Things but how can businesses truly unlock that potential. The key will be in the ability to discover business insight in the midst of an ocean of Big Data generated from billions of embedded devices via Systems of Discover. Businesses will also need to ensure that they can sustain that insight by leveraging the cloud for global reach, scale and elasticity.
May. 30, 2015 09:30 AM EDT Reads: 6,651
Imagine a world where targeting, attribution, and analytics are just as intrinsic to the physical world as they currently are to display advertising. Advances in technologies and changes in consumer behavior have opened the door to a whole new category of personalized marketing experience based on direct interactions with products. The products themselves now have a voice. What will they say? Who will control it? And what does it take for brands to win in this new world? In his session at @Thi...
May. 30, 2015 09:15 AM EDT Reads: 617
Docker is becoming very popular--we are seeing every major private and public cloud vendor racing to adopt it. It promises portability and interoperability, and is quickly becoming the currency of the Cloud. In his session at DevOps Summit, Bart Copeland, CEO of ActiveState, discussed why Docker is so important to the future of the cloud, but will also take a step back and show that Docker is actually only one piece of the puzzle. Copeland will outline the bigger picture of where Docker fits a...
May. 30, 2015 09:00 AM EDT Reads: 6,136
SYS-CON Media named Andi Mann editor of DevOps Journal. DevOps Journal is focused on this critical enterprise IT topic in the world of cloud computing. DevOps Journal brings valuable information to DevOps professionals who are transforming the way enterprise IT is done. Andi Mann, Vice President, Strategic Solutions, at CA Technologies, is an accomplished digital business executive with extensive global expertise as a strategist, technologist, innovator, marketer, communicator, and thought lea...
May. 30, 2015 09:00 AM EDT Reads: 1,519
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo in Silicon Valley. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 17th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading in...
May. 30, 2015 09:00 AM EDT Reads: 2,525
If cloud computing benefits are so clear, why have so few enterprises migrated their mission-critical apps? The answer is often inertia and FUD. No one ever got fired for not moving to the cloud - not yet. In his session at 15th Cloud Expo, Michael Hoch, SVP, Cloud Advisory Service at Virtustream, discussed the six key steps to justify and execute your MCA cloud migration.
May. 30, 2015 08:30 AM EDT Reads: 3,017