SYS-CON MEDIA Authors: Pat Romanski, Jnan Dash, Elizabeth White, Yeshim Deniz, Nikita Ivanov

News Feed Item

Military Family Receives Grocery Surprise of a Lifetime

Eckrich with Help from Richard Petty Motorsports Driver Aric Almirola Honor and Assist Military Family

LISLE, Ill., April 4, 2014 /PRNewswire/ -- Through the smoke of burning rubber and Eckrich smoked sausage on the grill came the surprise of a lifetime for Army Sergeant Ralph Harroff and his family Friday morning in  Ft. Worth, Texas.  Eckrich, through its partnership with Richard Petty Motorsports and Operation Homefront, surprised Harroff and his family at a Kroger grocery store when Aric Almirola, driver of the No. 43 Richard Petty Motorsports Ford, raced through the parking lot, jumped out of the famed No. 43 and surprised the family with an invitation to an all-expenses paid shopping spree inside the grocery store.

Aric Almirola with Sgt. Ralph Harroff and Family in Ft. Worth, Texas Today.  (photo credit: Brad Scloss)

Once inside, Almirola directed Harroff and his wife to the meat aisle where he loaded the family's shopping cart with plenty of Eckrich smoked sausage.  Eckrich also helped the family shop for essential food, and other items, to help provide for them and their young daughter.  As Almirola led the family through check-out, he had one more surprise. Almirola presented the Harroffs with authentic Eckrich racing crew uniforms and invited them to be special guests of Eckrich and Richard Petty Motorsports at this Sunday's NASCAR race at the Texas Motor Speedway, where they will receive VIP treatment including the opportunity to watch the race from atop the Eckrich pit box.  In addition, Almirola presented the family with $430 in Kroger gift cards for future shopping needs.

The surprise was part of the Eckrich "Operation Inspiration" campaign which supports and honors military families.  Sgt. Harroff was deployed to Afghanistan in 2009 where he was in charge of the safety and security of a brigade command. One day on the job, Sgt. Harroff lost his footing as he stepped off of a helicopter, resulting in damaged ligaments and long-term pain.

At the time of his injury, the Harroffs were also expecting their new daughter.  Operation Homefront stepped in and gave the family a place to live and the additional help they needed.  After hearing the story of this military family, Eckrich, part of the John Morrell Food Group, a subsidiary of Smithfield Foods, Inc., wanted to do something special to honor and assist the family.

"This is really what 'Operation Inspiration' is all about," said Charles Gitkin, vice president, marketing, innovation and R&D for the John Morrell Food Group. "We heard the story of Army Sgt. Ralph Harroff and his family.  It's families like these that inspire us to honor and assist them, and give them an experience they will never forget.  Aric Almirola and the Richard Petty Motorsports team have been great partners and will provide the family with a very rewarding day on Sunday."

Almirola, who was born on an Air Force base, is a husband and father of two young children and appreciates the sacrifices of the Harroff family more than ever before.

"This is a family that I can really relate with," said Almirola.  "Growing up in a military family, and now being a father myself, I can understand the sacrifices the Harroff family has made. It makes me feel good that I can work with Eckrich to help honor and give back to military families.  I know we put a smile on their faces today and hopefully we helped them out with some of their needs, including a lot of Eckrich smoked sausage and other groceries – and we will show them a great time at the track this Sunday."

For Sgt. Ralph Harroff, today was truly a day he will not forget.

"I just couldn't believe it," said Harroff after the event.  "It's something that I'll never forget.  Operation Homefront has done so much for our family already, but to have Eckrich and Aric Almirola give us a shopping spree for my family, and to invite us to be a part of the race team this weekend, it means a lot.  There are so many deserving military families, I just feel lucky to be honored like this."

Now in its third year of partnership with Operation Homefront, a national nonprofit which provides emergency financial and other assistance to the families of service members and wounded warriors, Eckrich has already donated more than a half a million dollars to the charity. Eckrich is again donating up to $250,000 this year through the contribution of five cents from each purchase of specially marked products from May 1 through July 4.

Almirola and the No. 43 Eckrich Ford will race Sunday at the Texas Motor Speedway.  The event will be televised nationally live by FOX and beginning at 3 p.m. ET.

About Smithfield Foods
Smithfield Foods is a $13 billion global food company and the world's largest pork processor and hog producer. In the United States, the company is also the leader in numerous packaged meats categories with popular brands including Smithfield®, Eckrich®, Farmland®, Armour®, Cook's®, Gwaltney®, John Morrell®, Kretschmar®, Curly's®, Carando®, Margherita®, and Healthy Ones®. Smithfield Foods is committed to providing good food in a responsible way and maintains robust animal care, community involvement, employee safety, environmental, and food safety and quality programs. For more information, visit www.smithfieldfoods.com and www.smithfieldcommitments.com.

About John Morrell Food Group
With over a century and a half of experience, John Morrell Food Group brands have become respected and well known for providing premium-quality meat products to families across the United States. With products ranging from lunchmeat and franks to smoked sausage, bacon and pepperoni, the John Morrell Food Group is an important part of consumers' mealtimes. The John Morrell Food Group offers several national and regional brands including Armour®, Eckrich®, John Morrell®, Curly's®, Patrick Cudahy®, Carando®, Healthy Ones®, Margherita® Kretschmar® and LunchMakers®.

About Eckrich
Founded by Peter Eckrich in 1894, Eckrich has a rich heritage starting from a small meat market in Fort Wayne, Ind. Through it all, Eckrich meats have been recognized for their great taste and supreme quality, craftsmanship, care and pride. For more information, visit www.eckrich.com.

About Operation Homefront
A national nonprofit, Operation Homefront leads more than 2,500 volunteers with nationwide presence who provide emergency and other financial assistance to the families of service members and wounded warriors. Operation Homefront has provided assistance to thousands of military families since its inception in 2002. Recognized for superior performance by leading independent charity watchdog groups, nationally, 93 percent of total donations to Operation Homefront go directly to programs that provide support to our military families. For more information, go to www.OperationHomefront.net.

About Richard Petty Motorsports
A performance and marketing driven company, Richard Petty Motorsports, co-owned by NASCAR Hall of Famer Richard Petty and successful business entrepreneurs Andrew Murstein and Douglas Bergeron, is one of the most recognized brands in all of motorsports. With a history of over 200 wins and business partnerships with national and global leaders, today the race operation fields two teams in competition in the NASCAR Sprint Cup Series. Aric Almirola pilots the famous No. 43 Ford Fusion with primary partners Smithfield Foods, U.S. Air Force, STP, GoBowling.com and Fresh From Florida and Marcos Ambrose drives the No. 9 Ford Fusion with primary partners STANLEY, DEWALT, Mac Tools and Twisted Tea. In addition, Dakoda Armstrong will compete in the No. 43 Ford Mustang with primary partners WinField and Fresh From Florida for his first full-time season in the NASCAR Nationwide Series. The team is headquartered in Concord, N.C.

Photo - http://photos.prnewswire.com/prnh/20140404/CL98744

SOURCE Eckrich

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
There's Big Data, then there's really Big Data from the Internet of Things. IoT is evolving to include many data possibilities like new types of event, log and network data. The volumes are enormous, generating tens of billions of logs per day, which raise data challenges. Early IoT deployments are relying heavily on both the cloud and managed service providers to navigate these challenges. In her session at Big Data Expo®, Hannah Smalltree, Director at Treasure Data, discussed how IoT, Big D...
SYS-CON Events announced today that Gridstore™, the leader in hyper-converged infrastructure purpose-built to optimize Microsoft workloads, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Gridstore™ is the leader in hyper-converged infrastructure purpose-built for Microsoft workloads and designed to accelerate applications in virtualized environments. Gridstore’s hyper-converged infrastructure is the ...
DevOps Summit 2015 New York, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that it is now accepting Keynote Proposals. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long development cycles that produce software that is obsolete...
The 4th International DevOps Summit, co-located with16th International Cloud Expo – being held June 9-11, 2015, at the Javits Center in New York City, NY – announces that its Call for Papers is now open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the world's large...
The Internet of Things promises to transform businesses (and lives), but navigating the business and technical path to success can be difficult to understand. In his session at @ThingsExpo, Sean Lorenz, Technical Product Manager for Xively at LogMeIn, demonstrated how to approach creating broadly successful connected customer solutions using real world business transformation studies including New England BioLabs and more.
WebRTC defines no default signaling protocol, causing fragmentation between WebRTC silos. SIP and XMPP provide possibilities, but come with considerable complexity and are not designed for use in a web environment. In his session at @ThingsExpo, Matthew Hodgson, technical co-founder of the Matrix.org, discussed how Matrix is a new non-profit Open Source Project that defines both a new HTTP-based standard for VoIP & IM signaling and provides reference implementations.
DevOps Summit 2015 New York, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that it is now accepting Keynote Proposals. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long development cycles that produce software that is obsolete...
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at Internet of @ThingsExpo, James Kirkland, Chief Ar...
"SAP had made a big transition into the cloud as we believe it has significant value for our customers, drives innovation and is easy to consume. When you look at the SAP portfolio, SAP HANA is the underlying platform and it powers all of our platforms and all of our analytics," explained Thorsten Leiduck, VP ISVs & Digital Commerce at SAP, in this SYS-CON.tv interview at 15th Cloud Expo, held Nov 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
SAP is delivering break-through innovation combined with fantastic user experience powered by the market-leading in-memory technology, SAP HANA. In his General Session at 15th Cloud Expo, Thorsten Leiduck, VP ISVs & Digital Commerce, SAP, discussed how SAP and partners provide cloud and hybrid cloud solutions as well as real-time Big Data offerings that help companies of all sizes and industries run better. SAP launched an application challenge to award the most innovative SAP HANA and SAP HANA...
Connected devices and the Internet of Things are getting significant momentum in 2014. In his session at Internet of @ThingsExpo, Jim Hunter, Chief Scientist & Technology Evangelist at Greenwave Systems, examined three key elements that together will drive mass adoption of the IoT before the end of 2015. The first element is the recent advent of robust open source protocols (like AllJoyn and WebRTC) that facilitate M2M communication. The second is broad availability of flexible, cost-effective ...
Scott Jenson leads a project called The Physical Web within the Chrome team at Google. Project members are working to take the scalability and openness of the web and use it to talk to the exponentially exploding range of smart devices. Nearly every company today working on the IoT comes up with the same basic solution: use my server and you'll be fine. But if we really believe there will be trillions of these devices, that just can't scale. We need a system that is open a scalable and by using ...
The Internet of Things is tied together with a thin strand that is known as time. Coincidentally, at the core of nearly all data analytics is a timestamp. When working with time series data there are a few core principles that everyone should consider, especially across datasets where time is the common boundary. In his session at Internet of @ThingsExpo, Jim Scott, Director of Enterprise Strategy & Architecture at MapR Technologies, discussed single-value, geo-spatial, and log time series dat...
The 3rd International Internet of @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that its Call for Papers is now open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than 20 years ago.
Fundamentally, SDN is still mostly about network plumbing. While plumbing may be useful to tinker with, what you can do with your plumbing is far more intriguing. A rigid interpretation of SDN confines it to Layers 2 and 3, and that's reasonable. But SDN opens opportunities for novel constructions in Layers 4 to 7 that solve real operational problems in data centers. "Data center," in fact, might become anachronistic - data is everywhere, constantly on the move, seemingly always overflowing. Net...