|By Marketwired .||
|April 5, 2014 09:03 AM EDT||
LAS VEGAS, NV -- (Marketwired) -- 04/05/14 -- NAB 2014 -- NVIDIA (booth SL 6825) today announced its GPUs are powering the upcoming releases and new GPU-accelerated features of Adobe® Creative Cloud video applications, such as Adobe Premiere Pro® CC, Adobe After Effects® CC, SpeedGrade CC, Adobe Media Encoder (AME), and Adobe Anywhere. The upcoming releases were revealed by Adobe at the National Association of Broadcasters (NAB) Show.
NVIDIA's GPUs are a "must-have" tool for Adobe video professionals -- enabling the fastest performance across the widest range of Creative Cloud applications, whether working in HD or 4K, desktop or mobile, workstation or cloud. NVIDIA and Adobe have engaged in a long-standing effort to develop unmatched GPU-accelerated features designed for professional Video Editors, VFX artists and Colorists.
The latest version of Adobe Premiere Pro CC will add a significant speed and efficiency improvement to 4K workflows by enabling GPU debayering for real-time RED Camera media 4K playback on NVIDIA GPUs. Before this new GPU feature was added, Adobe Premiere Pro CC editors needed an additional dedicated RED ROCKET card. Fast GPU debayering is a boon for video editors, adding more choices for fluid video workflows while managing costs.
Additionally, the latest version of Adobe Premiere Pro CC offers new GPU-accelerated Mercury Playback Engine features for real-time playback, including Master Clip Effects to enable all changes to be applied to sub-clips, as well as Feathered Masking for automatic image tracking. These new GPU-powered features add to the growing list of GPU optimizations within Adobe Premiere Pro CC and throughout Adobe Creative Cloud applications.
Other key NVIDIA GPU-driven benefits for video editors using Adobe Creative Cloud include:
- NVIDIA GPU Optimization for Mac
CUDA performance optimizations for NVIDIA-accelerated Macs provide up to 30% faster Adobe Premiere Pro CC performance vs. an out-of-the-box configuration.*
- Adobe Anywhere
Adobe Anywhere's remote streaming and Mercury Playback Engine benefit from GPU-acceleration and exclusive support for NVIDIA Tesla-based server solutions.
- SpeedGrade CC
GPU acceleration throughout SpeedGrade CC, includes the Lumetri Deep Color Engine for seamless color grading workflows between SpeedGrade and Adobe Premiere Pro CC.
- Adobe After Effects CC
Exclusive NVIDIA GPU-accelerated 3D ray tracing in Adobe After Effects CC provides ultra-fast interactive 3D motion graphics performance. 3D ray tracing is based on NVIDIA's OptiX application acceleration engine.
- Adobe Media Encoder CC
Integrated GPU-accelerated Mercury Playback Engine speeds rendering tasks like scaling, pixel format conversions, and de-interlacing. It also speeds image processing output, such as watermarks and Lumetri "Looks."
"Video pros are constantly looking for speed, efficiency and a better interactive experience," said Simon Williams, director of strategic relations at Adobe. "Adobe leverages as much NVIDIA GPU compute and graphics performance as possible. The engineers at Adobe and NVIDIA collaborate to make sure that new features across Adobe Creative Cloud are infused with the added power to let video editors and motions graphics pros work in real time."
"GPU acceleration is one of the keys to a consistently powerful suite of Adobe Creative Cloud solutions for video pros. And that's why we continue to work so closely with Adobe to develop innovative new technologies that make it faster and more intuitive for creative pros to focus on making amazing productions," added Greg Estes, GM, Media & Entertainment and VP, Marketing, Pro Visualization for NVIDIA.
"NVIDIA's Quadro K6000 GPU is a great alternative for GPU-accelerated debayering, transitions, color grading and more for RED camera users," said Jarred Land, President, RED. "The addition of GPU debayering in Adobe Premiere Pro CC extends more workflow flexibility to video professionals with the RED camera while still leveraging the NVIDIA GPU features that they know and love."
The following demos will be available throughout NAB in the NVIDIA and Adobe booths, showcasing the power of NVIDIA's Kepler GPU architecture for the most powerful performance in Adobe Creative Cloud:
- Real-time playback of 4K playback of RED Camera workflows in Adobe Premiere Pro CC based on new NVIDIA GPU-Accelerated debayering without the need for a RED ROCKET card; demonstrated on an NVIDIA Quadro K6000-based workstation.
- Broadest range of Adobe Creative Cloud video and imaging workflows using tools such as SpeedGrade CC, After Effects CC, Adobe Media Encoder CC and Photoshop CC, enabled by NVIDIA GPUs; demonstrated on an NVIDIA Quadro K6000-based workstation.
- NVIDIA GPU optimizations for Mac and Adobe Creative Cloud video tools.
To learn more about NVIDIA and Adobe's collaborative relationship, watch this video.
Adobe at NAB
At NAB 2014, Adobe is announcing plans to significantly update all the video apps in Adobe Creative Cloud. These new major updates and innovations, expected to ship in the first half of the year, include Adobe Premiere Pro CC and Adobe After Effects® CC and are designed to make everyday tasks easier and faster enabling video professionals to create stunning videos, TV shows, films and commercials more efficiently. Adobe is also revealing new features for Adobe Anywhere, the collaborative workflow platform that empowers enterprise broadcast companies with distributed teams, using Adobe professional video apps, to work together as they access and manage centralized media and assets across virtually any network. See Adobe at NAB in Booth SL3910. Learn more at: http://adobe.ly/1hucPrO
NVIDIA at NAB
NVIDIA's GPU technology is enabling "4K your way" at NAB 2014. NVIDIA is the engine driving the media and entertainment industry, accelerating more than 150 software applications and turnkey solutions. Whether it's 4K or HD, cloud-based or workstations, desktop or mobile, broadcast or post, NVIDIA GPUs are the choice of creative professionals worldwide. See NVIDIA technology in action in booth SL 6825 at NAB, and in over 75 partner booths throughout the show.
Since 1993, NVIDIA (NASDAQ: NVDA) has pioneered the art and science of visual computing. The company's technologies are transforming a world of displays into a world of interactive discovery -- for everyone from gamers to scientists, and consumers to enterprise customers. More information at nvidianews.nvidia.com and blogs.nvidia.com.
© 2014 NVIDIA Corporation. All rights reserved. NVIDIA, the NVIDIA logo are trademarks and/or registered trademarks of NVIDIA Corporation in the U.S. and other countries. Other company and product names may be trademarks of the respective companies with which they are associated. Features, pricing, availability and specifications are subject to change without notice.
Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=2560786
Embedded Video Available: http://www2.marketwire.com/mw/frame_mw?attachid=2560790
For further information, contact:
Senior PR Manager, Pro Visualization
Move from reactive to proactive cloud management in a heterogeneous cloud infrastructure. In his session at 16th Cloud Expo, Manoj Khabe, Innovative Solution-Focused Transformation Leader at Vicom Computer Services, Inc., will show how to replace a help desk-centric approach with an ITIL-based service model and service-centric CMDB that’s tightly integrated with an event and incident management platform. Learn how to expand the scope of operations management to service management. He will al...
May. 22, 2015 01:00 PM EDT Reads: 1,081
For IoT to grow as quickly as analyst firms’ project, a lot is going to fall on developers to quickly bring applications to market. But the lack of a standard development platform threatens to slow growth and make application development more time consuming and costly, much like we’ve seen in the mobile space. In his session at @ThingsExpo, Mike Weiner is Product Manager of the Omega DevCloud with KORE Telematics Inc., will discuss the evolving requirements for developers as IoT matures and co...
May. 22, 2015 01:00 PM EDT Reads: 1,475
There is no question that the cloud is where businesses want to host data. Until recently hypervisor virtualization was the most widely used method in cloud computing. Recently virtual containers have been gaining in popularity, and for good reason. In the debate between virtual machines and containers, the latter have been seen as the new kid on the block – and like other emerging technology have had some initial shortcomings. However, the container space has evolved drastically since coming on...
May. 22, 2015 12:30 PM EDT Reads: 798
Mobile commerce traffic is surpassing desktop, yet less than 20% of sales in the U.S. are mobile commerce sales. In his session at 15th Cloud Expo, Dan Franklin, Segment Manager, Commerce, at Verizon Digital Media Services, defined mobile devices and discussed how next generation means simplification. It means taking your digital content and turning it into instantly gratifying experiences.
May. 22, 2015 12:30 PM EDT Reads: 3,319
Enterprises are fast realizing the importance of integrating SaaS/Cloud applications, API and on-premises data and processes, to unleash hidden value. This webinar explores how managers can use a Microservice-centric approach to aggressively tackle the unexpected new integration challenges posed by proliferation of cloud, mobile, social and big data projects. Industry analyst and SOA expert Jason Bloomberg will strip away the hype from microservices, and clearly identify their advantages and d...
May. 22, 2015 12:30 PM EDT Reads: 775
SYS-CON Events announced today that DragonGlass, an enterprise search platform, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. After eleven years of designing and building custom applications, OpenCrowd has launched DragonGlass, a cloud-based platform that enables the development of search-based applications. These are a new breed of applications that utilize a search index as their backbone for data...
May. 22, 2015 12:00 PM EDT Reads: 1,562
Converging digital disruptions is creating a major sea change - Cisco calls this the Internet of Everything (IoE). IoE is the network connection of People, Process, Data and Things, fueled by Cloud, Mobile, Social, Analytics and Security, and it represents a $19Trillion value-at-stake over the next 10 years. In her keynote at @ThingsExpo, Manjula Talreja, VP of Cisco Consulting Services, will discuss IoE and the enormous opportunities it provides to public and private firms alike. She will shar...
May. 22, 2015 12:00 PM EDT Reads: 1,711
Container frameworks, such as Docker, provide a variety of benefits, including density of deployment across infrastructure, convenience for application developers to push updates with low operational hand-holding, and a fairly well-defined deployment workflow that can be orchestrated. Container frameworks also enable a DevOps approach to application development by cleanly separating concerns between operations and development teams. But running multi-container, multi-server apps with containers ...
May. 22, 2015 12:00 PM EDT Reads: 1,627
Software Development Solution category in The 2015 American Business Awards, and will ultimately be a Gold, Silver, or Bronze Stevie® Award winner in the program. More than 3,300 nominations from organizations of all sizes and in virtually every industry were submitted this year for consideration. "We are honored to be recognized as a leader in the software development industry by the Stevie Awards judges," said Steve Brodie, CEO of Electric Cloud. "We introduced ElectricFlow and our Deploy app...
May. 22, 2015 12:00 PM EDT Reads: 1,488
What do a firewall and a fortress have in common? They are no longer strong enough to protect the valuables housed inside. Like the walls of an old fortress, the cracks in the firewall are allowing the bad guys to slip in - unannounced and unnoticed. By the time these thieves get in, the damage is already done and the network is already compromised. Intellectual property is easily slipped out the back door leaving no trace of forced entry. If we want to reign in on these cybercriminals, it's hig...
May. 22, 2015 12:00 PM EDT Reads: 3,916
In their general session at 16th Cloud Expo, Michael Piccininni, Global Account Manager – Cloud SP at EMC Corporation, and Mike Dietze, Regional Director at Windstream Hosted Solutions, will review next generation cloud services, including the Windstream-EMC Tier Storage solutions, and discuss how to increase efficiencies, improve service delivery and enhance corporate cloud solution development. Speaker Bios Michael Piccininni is Global Account Manager – Cloud SP at EMC Corporation. He has b...
May. 22, 2015 11:45 AM EDT Reads: 679
The time is ripe for high speed resilient software defined storage solutions with unlimited scalability. ISS has been working with the leading open source projects and developed a commercial high performance solution that is able to grow forever without performance limitations. In his session at DevOps Summit, Alex Gorbachev, President of Intelligent Systems Services Inc., will share foundation principles of Ceph architecture, as well as the design to deliver this storage to traditional SAN st...
May. 22, 2015 11:45 AM EDT Reads: 1,196
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo in Silicon Valley. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 17th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading in...
May. 22, 2015 11:30 AM EDT Reads: 2,244
SYS-CON Events announced today that EnterpriseDB (EDB), the leading worldwide provider of enterprise-class Postgres products and database compatibility solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. EDB is the largest provider of Postgres software and services that provides enterprise-class performance and scalability and the open source freedom to divert budget from more costly traditiona...
May. 22, 2015 11:00 AM EDT Reads: 1,320
Fundamentally, SDN is still mostly about network plumbing. While plumbing may be useful to tinker with, what you can do with your plumbing is far more intriguing. A rigid interpretation of SDN confines it to Layers 2 and 3, and that's reasonable. But SDN opens opportunities for novel constructions in Layers 4 to 7 that solve real operational problems in data centers. "Data center," in fact, might become anachronistic - data is everywhere, constantly on the move, seemingly always overflowing. Net...
May. 22, 2015 11:00 AM EDT Reads: 4,625