SYS-CON MEDIA Authors: Pat Romanski, Sean Houghton, Glenn Rossman, Ignacio M. Llorente, Xenia von Wedel

News Feed Item

IBM Accelerates Mobile Innovation for Businesses with New MobileFirst Services

Expands Services Portfolio to Help Clients Rapidly Develop and Launch Mobile Solutions

ARMONK, N.Y., April 7, 2014 /PRNewswire/ -- To help organizations accelerate and drive more business value from their mobile initiatives, IBM (NYSE: IBM) today announced the expansion of its IBM MobileFirst portfolio with new and enhanced services focused on mobile strategy and security, application development and device procurement and management.

IBM Corporation logo.

"The expansion of our mobility services portfolio demonstrates our continued investments in building the full breadth of capabilities clients need to radically transform and grow their business through mobile," said Rich Esposito, general manager, Mobility Services, IBM Global Technology Services. "In 2014, we will further leverage our software acquisitions and growing capabilities in the cloud to provide clients with more flexibility and choices, including 'mobility as-a-service' solutions."

A recent IBM study reports that 90 percent of global organizations across eight major industries are planning to sustain or increase their investments in mobile technologies over the next 12 to 18 months.  According to the report, the top three mobile challenges facing organizations are:

  • Integrating mobile applications with existing systems (54 percent)
  • Implementing secure end-to-end mobile solutions for devices and applications (53 percent)
  • Reacting to changes in technology and mobile devices in a reasonable period of time (51 percent)

Today mobile is helping drive business transactions and revenue while delivering valuable information that teams can tap into to identify and capture new business opportunities. As a result, mobile leaders are doing more to integrate this channel into the fabric of their business, helping clients address their key challenges and fully integrate mobile across their entire business.

In order to further drive this transformation, IBM is rolling out new and enhanced services as a part of the IBM MobileFirst portfolio including:

  • Infrastructure consulting services – Helps enterprises evaluate their existing mobile infrastructure environment, identify gaps and build a comprehensive mobile strategy and roadmap that meets their business and technical needs. Using industry-specific points of view, IBM guides the journey, focuses clients on approaches that are specific to their business and recommends solutions that achieve the client's service management, cloud and workplace objectives.
  • Application platform management services – With apps emerging as a key growth area for their business, enterprises are creating their own developer communities. With these new services IBM will help clients build, configure and fully manage their developer community's app dev environment, supported by both software and a skilled team of experts.
  • Device procurement and deployment services – Allows clients to simplify the selection and ordering of devices and install the client's tailored platforms, apps and service components. Devices can be shipped directly to employees and include services for ongoing secure management, customer service and predefined refresh cycles with disposal or repurposing.
  • Managed mobility services – Provides enterprises with scalable, secure, reliable and flexible management of their mobile infrastructure and wireless endpoints. With these services IBM helps clients reduce the risk, complexity and cost of managing their bring your own device (BYOD) and corporate device programs while freeing up the client's IT resources to focus on core business needs. This service features MaaS360 from IBM's acquisition of Fiberlink, along with an ecosystem of IBM business partners to deliver cloud-based solutions.
  • Mobile network services – Provides customers with a deep understanding of resources required to deploy a secure, scalable and reliable network infrastructure to support the unique demands of their mobile business. As a result, clients can identify the new unique components and design considerations that must be taken into account to establish a secure mobile enterprise. For example, customers can pinpoint what type of mobile security is required to sustain the increased network traffic volume generated by mobile apps and data.
  • Mobile collaboration services – Provides a suite of productivity solutions including email, instant messaging, voice and video that enable mobile employees to exchange information, locate experts and become more productive. Clients can benefit from design, implementation and managed services to help them stay connected and perform business transactions from any mobile device, anywhere. As a result, employees become more collaborative, creative and effective, driving growth, customer loyalty, cost reductions and higher employee satisfaction.
  • Mobile virtualization services – Enables clients to leverage virtualization technology to design, implement and manage distributed end users. Using this service, end users can access platform independent, hosted applications and full client images. This comprehensive offering includes assessment, design and implementation and managed services delivered on premises. Devices included in this service include laptops, workstations, tablets and thin clients.
  • IBM Smart and Embedded Device Security – Helps enterprises secure their emerging mobile applications and enables device manufacturers to address concerns around safety, stability, service cost and intellectual property protection of smart and embedded devices. IBM uses threat modeling, source code analysis and penetration testing of device and application, including firmware and kernel module security, to identify and fix vulnerabilities. This enables the client to prevent hackers from gaining root access to their devices and increases the integrity and availability of their security services.

In addition to these new services, IBM also announced today that IDC has named it a leader in the new MarketScape Worldwide Mobile Application Development, Testing, Management, and Infrastructure (mADTMI) Services 2014 Vendor Assessment.

In 2013, IBM launched IBM MobileFirst, a significant mobile strategy that enables clients to radically streamline and accelerate mobile adoption. IBM assembled the people, technology and R&D to build the most comprehensive mobile portfolio in the industry. IBM MobileFirst combines deep industry expertise with mobile, Big Data and analytics, cloud and social technologies to help organizations capture new markets and reach more people.

About IBM
For more information about IBM, visit: http://ibm.com/mobilefirst

Contact information
Doug Fraim
IBM Global Media Relations
1-781-269-5031  
[email protected] 

Logo - http://photos.prnewswire.com/prnh/20090416/IBMLOGO

SOURCE IBM

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
The cloud is becoming the de-facto way for enterprises to leverage common infrastructure while innovating and one of the biggest obstacles facing public cloud computing is security. In his session at 15th Cloud Expo, Jeff Aliber, a global marketing executive at Verizon, discussed how the best place for web security is in the cloud. Benefits include: Functions as the first layer of defense Easy operation –CNAME change Implement an integrated solution Best architecture for addressing network-l...
SYS-CON Events announced today Isomorphic Software, the global leader in high-end, web-based business applications, will exhibit at SYS-CON's DevOps Summit 2015 New York, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Isomorphic Software is the global leader in high-end, web-based business applications. We develop, market, and support the SmartClient & Smart GWT HTML5/Ajax platform, combining the productivity and performance of traditional desktop software ...
The BPM world is going through some evolution or changes where traditional business process management solutions really have nowhere to go in terms of development of the road map. In this demo at 15th Cloud Expo, Kyle Hansen, Director of Professional Services at AgilePoint, shows AgilePoint’s unique approach to dealing with this market circumstance by developing a rapid application composition or development framework.
“We help people build clusters, in the classical sense of the cluster. We help people put a full stack on top of every single one of those machines. We do the full bare metal install," explained Greg Bruno, Vice President of Engineering and co-founder of StackIQ, in this SYS-CON.tv interview at 15th Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
AppZero has announced that its award-winning application migration software is now fully qualified within the Microsoft Azure Certified program. AppZero has undergone extensive technical evaluation with Microsoft Corp., earning its designation as Microsoft Azure Certified. As a result of AppZero's work with Microsoft, customers are able to easily find, purchase and deploy AppZero from the Azure Marketplace. With just a few clicks, users have an Azure-based solution for moving applications to the...
“In the past year we've seen a lot of stabilization of WebRTC. You can now use it in production with a far greater degree of certainty. A lot of the real developments in the past year have been in things like the data channel, which will enable a whole new type of application," explained Peter Dunkley, Technical Director at Acision, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
The major cloud platforms defy a simple, side-by-side analysis. Each of the major IaaS public-cloud platforms offers their own unique strengths and functionality. Options for on-site private cloud are diverse as well, and must be designed and deployed while taking existing legacy architecture and infrastructure into account. Then the reality is that most enterprises are embarking on a hybrid cloud strategy and programs. In this Power Panel at 15th Cloud Expo (http://www.CloudComputingExpo.com...
"BSQUARE is in the business of selling software solutions for smart connected devices. It's obvious that IoT has moved from being a technology to being a fundamental part of business, and in the last 18 months people have said let's figure out how to do it and let's put some focus on it, " explained Dave Wagstaff, VP & Chief Architect, at BSQUARE Corporation, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
The move in recent years to cloud computing services and architectures has added significant pace to the application development and deployment environment. When enterprise IT can spin up large computing instances in just minutes, developers can also design and deploy in small time frames that were unimaginable a few years ago. The consequent move toward lean, agile, and fast development leads to the need for the development and operations sides to work very closely together. Thus, DevOps become...
SYS-CON Media announced today that Aruna Ravichandran, VP of Marketing, Application Performance Management and DevOps at CA Technologies, has joined DevOps Journal’s authors. DevOps Journal is focused on this critical enterprise IT topic in the world of cloud computing. DevOps Journal brings valuable information to DevOps professionals who are transforming the way enterprise IT is done. Aruna's inaugural article "Four Essential Cultural Hacks for DevOps Newbies" discusses how to demonstrate the...
"Our premise is Docker is not enough. That's not a bad thing - we actually love Docker. At ActiveState all our products are based on open source technology and Docker is an up-and-coming piece of open source technology," explained Bart Copeland, President & CEO of ActiveState Software, in this SYS-CON.tv interview at DevOps Summit at Cloud Expo®, held Nov 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Verizon Enterprise Solutions is simplifying the cloud-purchasing experience for its clients, with the launch of Verizon Cloud Marketplace, a key foundational component of the company's robust ecosystem of enterprise-class technologies. The online storefront will initially feature pre-built cloud-based services from AppDynamics, Hitachi Data Systems, Juniper Networks, PfSense and Tervela. Available globally to enterprises using Verizon Cloud, Verizon Cloud Marketplace provides a one-stop shop fo...
SYS-CON Events announced today that Windstream, a leading provider of advanced network and cloud communications, has been named “Silver Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York, NY. Windstream (Nasdaq: WIN), a FORTUNE 500 and S&P 500 company, is a leading provider of advanced network communications, including cloud computing and managed services, to businesses nationwide. The company also offers broadband, p...
The Internet of Things is not new. Historically, smart businesses have used its basic concept of leveraging data to drive better decision making and have capitalized on those insights to realize additional revenue opportunities. So, what has changed to make the Internet of Things one of the hottest topics in tech? In his session at @ThingsExpo, Chris Gray, Director, Embedded and Internet of Things, discussed the underlying factors that are driving the economics of intelligent systems. Discover ...

ARMONK, N.Y., Nov. 20, 2014 /PRNewswire/ --  IBM (NYSE: IBM) today announced that it is bringing a greater level of control, security and flexibility to cloud-based application development and delivery with a single-tenant version of Bluemix, IBM's