SYS-CON MEDIA Authors: Pat Romanski, Nikita Ivanov, Yeshim Deniz, Elizabeth White, Sean Houghton

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Fi Vietnam 2014 Offers Opportunity for new Business in a hot, Emerging Food Ingredients Market

AMSTERDAM, April 15, 2014 /PRNewswire/ --



Food ingredients (Fi) Vietnam is the latest event from the Fi Global brand and will take place on 21-23 May 2014 in Ho Chi Minh City, Vietnam. It is the only food industry exhibition in this region.

     (Logo: http://photos.prnewswire.com/prnh/20130723/629764-a )

More than 150 leading Vietnamese, regional and international suppliers of food ingredients will exhibit at the show, including leading companies such as Brenntag, GNT, Behn Mayer, Golden Frog and G.S. Dunn.

Free registration to attend the event is now live at http://www.fi-vietnam.net. Over 2,500 industry professionals from 15+ countries are expected to attend over the 3 days, representing a wide range of industry sectors and industry stakeholders. Combined with a high-level conference on May 22nd in association with VaFoST, Fi Vietnam will also provide opportunities for visitors to learn of industry developments, food safety and key market trends.

Event organisers UBM Asia's (Thailand) Business Director, Rungphech (Rose) Chitanuwat highlights the exclusive nature and importance of Fi Vietnam, commenting:  "Fi Vietnam is targeting visitors not only from Vietnam, but throughout the Mekong River Delta Region - Thailand, Cambodia, Laos and Myanmar.  The key distinction of the Fi portfolio is that our events are dedicated solely to food ingredients - not finished foods.  This allows us to offer a one-stop show for food ingredients with a more focussed approach so we can better meet our client's specific needs and offer them the right ingredients for their success.  Customers come to Fi Vietnam looking to do business - they can see, touch, taste and smell food ingredients, experience the latest technologies, and find solutions to formulate products that meet consumer demands.  Fi Vietnam is the only route for the food ingredient industry to enter the lucrative Vietnamese market efficiently."

Interest in the Vietnam region is at an all time high and its food and beverage market is growing rapidly. This strong growth, coupled with foreign and local investments, continuing urbanisation, busier lifestyles and a young population has led to a steady projected advancement of 9% forecasted for Vietnamese food consumption over the next 5 years. According to BMI's Q1 2013 Vietnam Food & Drink Report, per capita food consumption is forecast to grow at 8.4% annually up until 2017, with soft drinks and alcoholic drinks growing by 13.7% and 12.3% respectively during the same period. Fi Vietnam provides the only platform for organisations wishing to capitalise on these upward market trends in the unique, emerging destination, Vietnam.

UBM Asia's (Thailand) Business Director, Rungphech (Rose) Chitanuwat further commented, "You will be amazed at what the show can offer, including an unrivalled mix of food ingredient products from leading suppliers.  The onsite conference and seminar program titled Enhancing Food Safety in Product Development with Food Ingredients will keep you up to date about industry issues and macro trends and the market outlook for the food ingredients industry.  To help you better understand consumers and identify growth opportunities, there will be a session on consumer insights and innovation that will impact marketing strategies, influence consumers' emotions and thus their purchasing decisions."

With just over a month until Fi Vietnam opens its doors, make sure you mark your calendar for 21 - 23 May 2014 for this key industry event in the emerging destination of Vietnam. Further information and registration details can be found on http://www.fi-vietnam.net.

About Food ingredients Global - the trusted route to market since 1986 

Food ingredients was launched in Utrecht, The Netherlands, in 1986. Its portfolio of live events, publications, extensive data, digital solutions and high-level conferences, are now established throughout the world and provide regional and global platforms for all stakeholders, in the food ingredients industry. Over 500,000 people have attended our shows over the years with billions of Euros worth of business created, as a result. With over 25 years of excellence, our events, digital solutions and supporting products, deliver a proven route to market, with a truly global audience. For more information about the Food ingredients Portfolio please visit: http://www.foodingredientsglobal.com/europe

About the Organiser 

UBM Live connects people, and creates opportunities for companies across five continents to develop new business, meet customers, launch new products, promote their brands and expand their markets. Through premiere brands such as Fi, NuW, MD&M, CPhI, IFSEC, TFM&A, Cruise Shipping Miami, the Concrete Show and many others, UBM Live exhibitions, conferences, awards programs, publications, websites, training and certification programs are an integral part of the marketing plans of companies across more than 20 industry sectors. UBM Live is a division of United Business Media (LSE: UBM.L, http://www.ubm.com), a leading global B2B media provider with 6,500 staff in 40 countries. Incorporated in 1918 as United Newspapers Limited, we live by the motto: "We explore, we exceed, you excel."

For more information about UBM Live, please visit: http://www.ubm.com.

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