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SYS-CON MEDIA Authors: Liz McMillan, Esmeralda Swartz, Hovhannes Avoyan, Elizabeth White, Adrian Bridgwater

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E-tailing Market in China

DUBLIN, April 16, 2014 /PRNewswire/ --

Dublin - Research and Markets (http://www.researchandmarkets.com/research/n9bcxj/etailing_market) has announced the addition of the "E-tailing Market in China" report to their offering.

     (Logo: http://photos.prnewswire.com/prnh/20130307/600769 )


The analysts forecast the E-tailing market in China to grow at a CAGR of 23.14 percent over the period 2012-2016. One of the key factors contributing to this market growth is the increasing penetration of the internet. The E-tailing market in China has also been witnessing the increasing use of business-to-customer platform.. However, logistic issues could pose a challenge to the growth of this market.

The report, the E-tailing Market in China, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the E-tailing market landscape in China and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.

The changing market dynamics in China is forcing vendors to provide different platforms to attract more and more customers. At present, the C2C platform is mostly used by consumers, who constitute 80 percent of the market in China. Customer demands are expected to increase, which will force vendors to shift to the B2C model.

The consumers searching for high-quality products and services generally utilize B2C business models. Most of the vendors which have established their business in the C2C platform utilize B2C platform-based websites such as Taobao.com. Taobao.com was divided into three separate sites, which include Taobao MarketPlace, a C2C-based business model, and Tmall, a B2C business model.

It has been forecast that the B2C platform will intensify the e-commerce experience. Some of the B2C platforms in China are Amazon.com, Walmart, Dell, Suning.com, 360buy Ltd., and Dangdang.com Inc.

According to the report, one of the major drivers is increased penetration of internet technologies such as broadband and 3G and 4G connections, which have helped e-tailing vendors improve the online deployment of their products and services. This in turn has provided customers with the ease of making purchases without being bound by geographical or time-related constraints.

Further, the report states that the issues with logistics are one of the major challenges faced by the market. Shipping costs affect the total cost, especially when it comes to international deliveries. This increase in the shipping cost increases the retailers' expenses and inventory costs.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.


Key Topics Covered:

01. Executive Summary

02. Scope of the Report

03. Market Research Methodology

04. List of Abbreviations

05. Introduction

06. Market Landscape

07. Market by Product Segmentation

08. Buying Criteria

09. Market Growth Drivers

10. Drivers and their Impact

11. Market Challenges

12. Impact of Drivers and Challenges

13. Market Trends

14. Trends and their Impact

15. Vendor Landscape

16. Key Vendor Analysis

17. Other Reports in this Series


Companies Mentioned:

  • Amazon.com
  • Suning.com
  • Taobao.com
  • 360buy Ltd.
  • Dangdang.com
  • Newegg.com
  • Vancl.com.

For more information visit http://www.researchandmarkets.com/research/n9bcxj/etailing_market


Media Contact: Laura Wood , +353-1-481-1716, [email protected]

SOURCE Research and Markets

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