SYS-CON MEDIA Authors: Pat Romanski, Elizabeth White, Yeshim Deniz, Nikita Ivanov, Sean Houghton

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Airopack's Air-Powered Room Fresheners to Join Target's New Sustainable Range

WAALWIJK, The Netherlands, April 17, 2014 /PRNewswire/ --

Target has selected a home fragrance collection containing Airopack's unique continuous spray dispensing system to join its new range of ecologically sustainable and organic products. The 5 new air fresheners - powered by air - will be marketed under the Method label.  

     (Logo: http://photos.prnewswire.com/prnh/20140417/681173 )

Airopack meets the Target challenge 

Target, North America's second-largest discount retailer, recently hand-selected 17 leading brands - including Method - that already sell to its stores, and challenged them to come up with new natural, organic or sustainable products or product twists.  Method's new air fresheners containing the unique Airopack dispensing system will be hitting Target store shelves this summer, as part of this special collection.

Innovative, sustainable and unique 

Airopack's revolutionary, worldwide patented technology offers a fully transparent, all-plastic pressurised dispenser that is both effective and environmentally friendly. Unlike other pressurised dispensers that use  harmful chemical propellants, Airopack uses just normal compressed air which dispenses the formulation inside at a constant pressure from start to finish. There are no hydrocarbon emissions and there is no inhalation risks, Airopack therefore represents a clean, safe, attractive alternative to conventional aerosols.

A good alternative at a good price 

"We are proud to be partners with both Method and Target, and that they recognize all the great benefits of our air-powered continuous spray technology," says Quint Kelders, Airopack's CEO.  "The market is ready for products that offer healthier alternatives to the consumer and the environment, and Target's initiative pushes brands to deliver this innovation to the marketplace at an affordable price."

Airopack: achieving sustainable growth in North America and Europe 

Airopack's partnership with Method represents  its largest-scale entry into the North American market so far. Airopack develops, produces and markets a range of highly innovative and sustainable dispensing solutions for consumer applications (including shaving products, toothpaste, hair and skin care products, and OTC products). Its clients include Method, P&G, Elizabeth Arden, and European  fragrance and toiletries brands such as Amando, Therme, Vogue and many others.

BACKGROUND INFORMATION

Powered by air 

Airopack uses just normal compressed air that dispenses the contents at a constant pressure

Links: 

http://www.target.com/

http://methodhome.com

SOURCE Airopack

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