SYS-CON MEDIA Authors: Xenia von Wedel, Peter Silva, Glenn Rossman, Ava Smith, Elizabeth White

News Feed Item

New OxiClean™ Products -- Laundry Detergent, Extreme Power Crystals™ Dishwasher Detergent and White Revive™ Laundry Stain Remover -- Bring the Stain Fighting Expertise of OxiClean™ to Even More Places in the Home

EWING, N.J., April 17, 2014 /PRNewswire/ -- The maker of OxiClean™, America's number one versatile stain remover, is supercharging its portfolio of products in time for the spring cleaning season. Now, get the trusted stain removal power of OxiClean™ in a new laundry detergent, dishwasher detergent and whitening laundry additive.  OxiClean™ offers a new laundry detergent with a powerful, thick, rich formula that lifts out tough, dried-on stains. The latest innovations from OxiClean™ also include a dishwasher detergent with a unique 4X concentrated oxygen cleaning formula that eliminates even the toughest stuck-on food, and a laundry-only stain remover that is safe on colors and brightens whites better than bleach.

NEW OxiClean Laundry Detergent

"We understand that stains are a frustrating part of consumers' everyday lives that end up costing consumers extra time and money to solve the problem," said Ed Kline, Director of the OxiClean™ brand at Church & Dwight Co., Inc. "We're proud to address their unmet needs by bringing our stain-removal expertise to new territories in the cleaning aisle and continuing to offer amazing performance and great value that they know and trust to get the tough stains out."

A Variety of Products to Meet Your Stain-Removal Needs:

OxiClean™ Laundry Detergent: Lifts out even tough, dried-on stains! Powered by three color-safe OxiClean™ stain-fighters, its thick, rich formula deep cleans for brilliant whites and vivid brights. OxiClean™ Liquid Laundry Detergent is available in Fresh Scent and Free (Perfume & Dye Free) formulas. Also available in single-dose detergent paks and powder detergent.

OxiClean™ Extreme Power Crystals™ Dishwasher Detergent: A dishwasher detergent so powerful its 4X concentrated* oxygen cleaning formula tackles even the toughest messes to eliminate baked-on stains and stuck-on foods, and prevent cloudy film and odors for sparkling clean dishes. OxiClean™ Extreme Power Crystals™ comes in an easy-to-pour, easy-to-store bottle or convenient paks. Available in Lemon Clean and Fresh Clean scents.

OxiClean™ White Revive™ Laundry Stain Remover: A unique formula with WOW-White Technology™ to revive dingy whites and maintain brilliant bright laundry without chlorine, harsh smells, yellowing or color damage.

OxiClean™ Laundry Detergent, OxiClean™ Extreme Power Crystals™ Dishwasher Detergent and OxiClean™ White Revive™ Laundry Stain Remover are available in food, drug and mass retailers. For more information, visit www.oxiclean.com and www.facebook.com/oxiclean.

About OxiClean™
More than 15 years ago scientists came up with a way to harness the power of oxygen to clean better than detergent alone. That breakthrough was OxiClean™ Versatile Stain Remover, a cleaning sensation that virtually revolutionized the industry. Today, there are several OxiClean™ products to fit your needs that all have one thing in common – tough stain removal! While the OxiClean™ brand family has grown to include laundry boosters, laundry pretreaters, dishwasher detergent and dishwashing booster, the original Versatile Stain Remover powder is strong as ever and still tackles many different stains in and around the home! For more information, visit www.oxiclean.com.  

About Church & Dwight Co., Inc.
Church & Dwight Co., Inc., headquartered in Ewing, NJ, manufactures and markets a wide range of personal care, household, and specialty products under the ARM & HAMMER™ brand name and other well-known trademarks like OxiClean™.

*Uses less than the leading powder or gel

Contact:
Jennifer Borland/Edelman PR
[email protected]
212-642-7726

NEW OxiClean White Revive Laundry Stain Remover

 

NEW OxiClean Extreme Power Crystals Dishwasher Detergent

Photo - http://photos.prnewswire.com/prnh/20140416/NY07460-a
Photo - http://photos.prnewswire.com/prnh/20140416/NY07460-b
Photo - http://photos.prnewswire.com/prnh/20140416/NY07460-c

SOURCE Church & Dwight Co., Inc.

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
Cultural, regulatory, environmental, political and economic (CREPE) conditions over the past decade are creating cross-industry solution spaces that require processes and technologies from both the Internet of Things (IoT), and Data Management and Analytics (DMA). These solution spaces are evolving into Sensor Analytics Ecosystems (SAE) that represent significant new opportunities for organizations of all types. Public Utilities throughout the world, providing electricity, natural gas and water,...
One of the biggest challenges when developing connected devices is identifying user value and delivering it through successful user experiences. In his session at Internet of @ThingsExpo, Mike Kuniavsky, Principal Scientist, Innovation Services at PARC, described an IoT-specific approach to user experience design that combines approaches from interaction design, industrial design and service design to create experiences that go beyond simple connected gadgets to create lasting, multi-device exp...
"Matrix is an ambitious open standard and implementation that's set up to break down the fragmentation problems that exist in IP messaging and VoIP communication," explained John Woolf, Technical Evangelist at Matrix, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
The Internet of Things will put IT to its ultimate test by creating infinite new opportunities to digitize products and services, generate and analyze new data to improve customer satisfaction, and discover new ways to gain a competitive advantage across nearly every industry. In order to help corporate business units to capitalize on the rapidly evolving IoT opportunities, IT must stand up to a new set of challenges. In his session at @ThingsExpo, Jeff Kaplan, Managing Director of THINKstrateg...
The Internet of Things will greatly expand the opportunities for data collection and new business models driven off of that data. In her session at @ThingsExpo, Esmeralda Swartz, CMO of MetraTech, discussed how for this to be effective you not only need to have infrastructure and operational models capable of utilizing this new phenomenon, but increasingly service providers will need to convince a skeptical public to participate. Get ready to show them the money!
We are reaching the end of the beginning with WebRTC, and real systems using this technology have begun to appear. One challenge that faces every WebRTC deployment (in some form or another) is identity management. For example, if you have an existing service – possibly built on a variety of different PaaS/SaaS offerings – and you want to add real-time communications you are faced with a challenge relating to user management, authentication, authorization, and validation. Service providers will w...
High-performing enterprise Software Quality Assurance (SQA) teams validate systems that are ready for use - getting most actively involved as components integrate and form complete systems. These teams catch and report on defects, making sure the customer gets the best software possible. SQA teams have leveraged automation and virtualization to execute more thorough testing in less time - bringing Dev and Ops together, ensuring production readiness. Does the emergence of DevOps mean the end of E...
Scott Jenson leads a project called The Physical Web within the Chrome team at Google. Project members are working to take the scalability and openness of the web and use it to talk to the exponentially exploding range of smart devices. Nearly every company today working on the IoT comes up with the same basic solution: use my server and you'll be fine. But if we really believe there will be trillions of these devices, that just can't scale. We need a system that is open a scalable and by using ...
The Internet of Things is tied together with a thin strand that is known as time. Coincidentally, at the core of nearly all data analytics is a timestamp. When working with time series data there are a few core principles that everyone should consider, especially across datasets where time is the common boundary. In his session at Internet of @ThingsExpo, Jim Scott, Director of Enterprise Strategy & Architecture at MapR Technologies, discussed single-value, geo-spatial, and log time series dat...
"Verizon offers public cloud, virtual private cloud as well as private cloud on-premises - many different alternatives. Verizon's deep knowledge in applications and the fact that we are responsible for applications that make call outs to other systems. Those systems and those resources may not be in Verizon Cloud, we understand at the end of the day it's going to be federated," explained Anne Plese, Senior Consultant, Cloud Product Marketing at Verizon Enterprise, in this SYS-CON.tv interview at...
"For the past 4 years we have been working mainly to export. For the last 3 or 4 years the main market was Russia. In the past year we have been working to expand our footprint in Europe and the United States," explained Andris Gailitis, CEO of DEAC, in this SYS-CON.tv interview at Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
P2P RTC will impact the landscape of communications, shifting from traditional telephony style communications models to OTT (Over-The-Top) cloud assisted & PaaS (Platform as a Service) communication services. The P2P shift will impact many areas of our lives, from mobile communication, human interactive web services, RTC and telephony infrastructure, user federation, security and privacy implications, business costs, and scalability. In his session at @ThingsExpo, Robin Raymond, Chief Architect...
The Domain Name Service (DNS) is one of the most important components in networking infrastructure, enabling users and services to access applications by translating URLs (names) into IP addresses (numbers). Because every icon and URL and all embedded content on a website requires a DNS lookup loading complex sites necessitates hundreds of DNS queries. In addition, as more internet-enabled ‘Things' get connected, people will rely on DNS to name and find their fridges, toasters and toilets. Acco...
The term culture has had a polarizing effect among DevOps supporters. Some propose that culture change is critical for success with DevOps, but are remiss to define culture. Some talk about a DevOps culture but then reference activities that could lead to culture change and there are those that talk about culture change as a set of behaviors that need to be adopted by those in IT. There is no question that businesses successful in adopting a DevOps mindset have seen departmental culture change, ...
"Cloud consumption is something we envision at Solgenia. That is trying to let the cloud spread to the user as a consumption, as utility computing. We want to allow the people to just pay for what they use, not a subscription model," explained Ermanno Bonifazi, CEO & Founder of Solgenia, in this SYS-CON.tv interview at Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.