SYS-CON MEDIA Authors: Pat Romanski, Gilad Parann-Nissany, Xenia von Wedel, Peter Silva, Glenn Rossman

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TomTom Rider official navigation device now available for EagleRider Motorcycle Rentals and Tours

TomTom (TOM2) has entered into a partnership with EagleRider to rent TomTom Rider devices with all motorcycle or scooter rentals in the U.S.

EagleRider customers now have the ability to rent TomTom Rider, a device built for bikes and packed with motorcycle-friendly features. Bikers will be able to choose the type of route they want to ride; from the fastest; to the most scenic; to their own personalized route while on vacation. TomTom Rider provides customers access to the most up-to-date maps and a Winding Roads feature, which allows bikers to select routes with the most bends for a more memorable and exciting ride.

“As navigation experts, we know that the single most important decision a biker makes is where to ride” said Jocelyn Vigreux, President of TomTom, Inc. “TomTom is pleased to be the official rental and retail navigation device provider for the world’s largest motorcycle rental and tour company, marrying TomTom Rider with motorcycle rentals and tours in the United States.”

“Whether our customers are looking to tour the Tail of the Dragon in North Carolina, a scenic road off the beaten path, or simply have peace of mind that they’re getting to their destination, TomTom Rider navigation devices will give them the added confidence and excitement they need to complete their motorcycle tour,” said Shawn Fechter, Vice President of Business Development at EagleRider. “We are pleased to be working officially with TomTom to help our customers make smart decisions and enhance their ride.”

The TomTom Rider navigation devices are available in all EagleRider motorcycle rentals, Self-Drive tours, or Guided Tours for an additional $15/day. To make a reservation, please visit the EagleRider website at www.eaglerider.com.

TomTom Rider navigation devices are also available for separate purchase for $399 at specialty motorcycle dealers across the U.S. Further information regarding can be viewed via www.tomtom.com/tomtom-rider

TomTom Rider Key Features:

Winding Roads

TomTom’s Windings Roads feature allows bikers to select routes with the most bends for a more exciting ride.

Upload Routes and Go

TomTom’s Upload Routes and Go feature enables bikers to upload preferred routes captured online to the TomTom Rider device. These routes can be shared with other riders via Bluetooth®.

PC Route Management via Tyre Pro®

Users can download Tyre Pro® interactive software to search, create and edit routes on a PC before uploading them to the TomTom Rider device. These can then be shared with friends.

All-Weather Device

TomTom Rider has a glove-friendly screen that responds instantly to touch. It is designed for any weather conditions, including bright direct sunlight.

Free Lifetime Maps

TomTom Rider includes free Lifetime Maps. For the life of the product, users can download four or more full updates of the map on the device every year, which includes all updates to the road network, addresses and Points of Interest.

Map Share

Users benefit from free Daily Map Changes from the TomTom Map Share community, which includes dynamic changes such as new speed limits and blocked roads. Map Share helps overcome the more frequent road changes and so avoid delays or detours.

Points of Interest

Via TomTom Rider, users can access the Points of Interest feature to find interesting places to stop en-route, such as restaurants, motels and fuel stations. Personalized Points of Interest can also be added, for future reference.

IQ Routes

TomTom’s IQ Routes uses real travel times for each and every road shared by millions of bikers, therefore providing the optimum route and arrival time.

Accessories

A range of optional accessories are available for the TomTom Rider personal navigation device, including a car mounting kit; charging bike dock; and a unique anti-theft solution.

About EagleRider:

EagleRider pioneered the motorcycle rental concept in 1992 and today operates the world's largest motorcycle rental and powersport rental fleet from premier manufacturers such as Harley-Davidson®, Honda®, BMW®, Victory®, and Vespa®. EagleRider's expansion of its franchise rental facilities targets global tourist destinations and currently offers adventure tours and motorcycle travel enthusiasts the opportunity to experience their dream vacation from rental facilities in the USA, United Kingdom, Austria, Australia, Spain, France, Ireland, Mexico, Costa Rica, and New Zealand. Website http://www.eaglerider.com

About TomTom

TomTom (TOM2) empowers movement. Every day millions of people around the world depend on TomTom to make smarter decisions. We design and develop innovative products that make it easy for people to keep moving towards their goals. Best known for being a global leader in navigation and mapping products, TomTom also creates GPS Sport Watches, as well as state-of-the-art fleet management solutions and industry leading location based products.

Our business consists of four customer facing business units: Consumer, Automotive, Licensing and Telematics. Founded in 1991 and headquartered in Amsterdam, we have 3,600 employees worldwide and sell our products in over 35 countries.

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