|By Marketwired .||
|April 22, 2014 12:00 PM EDT||
MONTREAL, QUEBEC -- (Marketwired) -- 04/22/14 -- Once again, Le Journal de Montreal has won the prestigious distinction of being the most widely read daily in Greater Montreal with increases in readership on weekdays as well as on Saturday and Sunday. That is the main finding of the 2013 NADbank survey, which measured the readership levels of the main daily newspapers in major metropolitan centres.
The 2013 NADbank survey has confirmed that Le Journal de Montreal is - thanks to its 1,157,100 readers - the leading daily in Montreal, 7 days a week, for the 28th year in a row! The results show that Le Journal de Montreal attracts 314,000 more readers than La Presse, a solid 37% lead.
Even more readers on weekdays
On weekdays, 559,400 readers choose Le Journal de Montreal, which is 39,700 more readers than last year (+8%). Meanwhile, La Presse has seen its weekday readership drop by 18,900. According to these results, Le Journal de Montreal attracts 137,900 more readers than La Presse on weekdays, a 33% lead that shows, once again, that it is Greater Montreal's most widely read daily newspaper.
Even more readers on Saturday and Sunday
Le Journal de Montreal is and remains the leading daily on Saturday with 573,900 readers, which is 67,600 more than in 2012 (+13%). As a result, Le Journal de Montreal has 70,300 more readers than La Presse on Saturday, a 14% lead. As for the Sunday edition, it attracts 380,700 readers, an increase of 21,400 readers over the 2012 NADbank results (+6%).
Major gains in target segments
Le Journal de Montreal has made major gains in the 25-34 age bracket. On weekdays, Le Journal de Montreal attracts 101,100 readers in this target segment, which is 36,000 more readers than in 2012 - an impressive 55% surge! Le Journal de Montreal also attracts more readers aged 25 to 34 on Saturday (+24%) and Sunday (+27%). Meanwhile, La Presse has seen its readership in the 25-34 age bracket drop by a whopping 37% on weekdays and 52% on Saturday.
Le Journal de Montreal has also made major gains in the 35-49 age bracket on weekdays, with 13,200 more readers than in 2012 (+9%), for a total of 157,400 readers in this segment. The Sunday edition of Le Journal de Montreal now attracts 12% more readers in the 35-49 age bracket than it did last year.
Even more university graduates read Le Journal de Montreal, with increases of 2% on weekdays, 25% on Saturday, and 42% on Sunday. Meanwhile, La Presse has lost 17% of its readers in this segment on weekdays and 6% on Saturday.
As compared with the 2012 NADbank results, Le Journal de Montreal now attracts 13% more weekday readers, 36% more Saturday edition readers, and 52% more Sunday edition readers who have a household income of $100,000 or more. In this same segment, La Presse has seen its readership drop by 13% on weekdays and 8% on Saturday.
Le Journal de Montreal has also recorded increases in readership among the white collar, executive, and professional segment: up 20% on weekdays, 17% on Saturday, and 39% on Sunday. Conversely, La Presse's readership in this segment has declined by 11% on weekdays and 6% on Saturday.
In addition, Le Journal de Montreal has achieved major gains in readership among homeowners: up 23% on weekdays, 27% on Saturday, and 26% on Sunday. Thanks to these solid results, Le Journal de Montreal attracts more readers who are homeowners than does La Presse.
Even more visitors online
Le Journal de Montreal's web site now attracts nearly 1.2 million unique visitors per month - a 51% increase since last October. In the same period, the number of visitors at lapresse.ca dropped by 6%.(i)
Le Journal de Montreal underwent a major overhaul in autumn 2013, unveiling a new look. Le Journal de Montreal took this opportunity to introduce a number of new features for its readers, including new columnists and bloggers reflecting a wide range of views, upgraded content, new bylines, a new daily supplement ("JM"), and a new daily section ("MONDE") focusing on international news and events.
"We're extremely proud of these results, which show how very successful Le Journal de Montreal has been. These outstanding results are a fitting reward for a team that has worked hard to make Le Journal de Montreal even more appealing across all platforms while upholding the newspaper's status as a leading resource in the world of news, sports, and entertainment," says Lyne Robitaille, President and Publisher of Le Journal de Montreal.
Le Journal de Montreal takes this opportunity to extend its warmest thanks to its many readers and advertisers, who have enabled it to consolidate its leadership position in Greater Montreal and remain the leading daily 7 days a week!
Source: 2013 NADbank, Montreal CMA, adults 18 +.
Source ((i)): comScore, Canada, March 2014 versus October 2013.
About Sun Media Corporation
Sun Media Corporation, a subsidiary of Quebecor Media Inc., is Canada's largest newspaper publisher, based on paid and free circulation, publishing over 15.1 million copies each week. With 36 paid-circulation daily newspapers and 3 free dailies in 9 of the 10 largest urban markets in Canada, each with its own dedicated website, and almost 200 community newspapers, shopping guides and other specialty publications, Sun Media Corporation's English and French language newspapers and websites make it a leading provider of local news and information. Sun Media Corporation includes the activities of Osprey Media and Canoe.ca, an integrated enterprise offering e-commerce, information and communication services that operates a network of Internet portals that attracts over 10.5 million unique visitors per month in Canada, including 5.7 million in Quebec. Sun Media Corporation also provides a range of commercial printing and related services as well as distribution services for newspapers, flyers and magazines.
Vice President, Public Affairs
Quebecor Media Inc.
The speed of product development has increased massively in the past 10 years. At the same time our formal secure development and SDL methodologies have fallen behind. This forces product developers to choose between rapid release times and security. In his session at DevOps Summit, Michael Murray, Director of Cyber Security Consulting and Assessment at GE Healthcare, examined the problems and presented some solutions for moving security into the DevOps lifecycle to ensure that we get fast AND ...
Mar. 4, 2015 06:00 AM EST Reads: 2,723
One of the biggest impacts of the Internet of Things is and will continue to be on data; specifically data volume, management and usage. Companies are scrambling to adapt to this new and unpredictable data reality with legacy infrastructure that cannot handle the speed and volume of data. In his session at @ThingsExpo, Don DeLoach, CEO and president of Infobright, will discuss how companies need to rethink their data infrastructure to participate in the IoT, including: Data storage: Understand...
Mar. 4, 2015 05:00 AM EST Reads: 2,650
The Workspace-as-a-Service (WaaS) market will grow to $6.4B by 2018. In his session at 16th Cloud Expo, Seth Bostock, CEO of IndependenceIT, will begin by walking the audience through the evolution of Workspace as-a-Service, where it is now vs. where it going. To look beyond the desktop we must understand exactly what WaaS is, who the users are, and where it is going in the future. IT departments, ISVs and service providers must look to workflow and automation capabilities to adapt to growing ...
Mar. 4, 2015 04:00 AM EST Reads: 1,086
Docker is becoming very popular--we are seeing every major private and public cloud vendor racing to adopt it. It promises portability and interoperability, and is quickly becoming the currency of the Cloud. In his session at DevOps Summit, Bart Copeland, CEO of ActiveState, discussed why Docker is so important to the future of the cloud, but will also take a step back and show that Docker is actually only one piece of the puzzle. Copeland will outline the bigger picture of where Docker fits a...
Mar. 4, 2015 04:00 AM EST Reads: 3,134
Sensor-enabled things are becoming more commonplace, precursors to a larger and more complex framework that most consider the ultimate promise of the IoT: things connecting, interacting, sharing, storing, and over time perhaps learning and predicting based on habits, behaviors, location, preferences, purchases and more. In his session at @ThingsExpo, Tom Wesselman, Director of Communications Ecosystem Architecture at Plantronics, will examine the still nascent IoT as it is coalescing, includin...
Mar. 4, 2015 03:30 AM EST Reads: 2,729
The Internet of Things (IoT) promises to evolve the way the world does business; however, understanding how to apply it to your company can be a mystery. Most people struggle with understanding the potential business uses or tend to get caught up in the technology, resulting in solutions that fail to meet even minimum business goals. In his session at @ThingsExpo, Jesse Shiah, CEO / President / Co-Founder of AgilePoint Inc., showed what is needed to leverage the IoT to transform your business. ...
Mar. 4, 2015 02:45 AM EST Reads: 3,816
Hadoop as a Service (as offered by handful of niche vendors now) is a cloud computing solution that makes medium and large-scale data processing accessible, easy, fast and inexpensive. In his session at Big Data Expo, Kumar Ramamurthy, Vice President and Chief Technologist, EIM & Big Data, at Virtusa, will discuss how this is achieved by eliminating the operational challenges of running Hadoop, so one can focus on business growth. The fragmented Hadoop distribution world and various PaaS soluti...
Mar. 4, 2015 02:30 AM EST Reads: 1,177
The true value of the Internet of Things (IoT) lies not just in the data, but through the services that protect the data, perform the analysis and present findings in a usable way. With many IoT elements rooted in traditional IT components, Big Data and IoT isn’t just a play for enterprise. In fact, the IoT presents SMBs with the prospect of launching entirely new activities and exploring innovative areas. CompTIA research identifies several areas where IoT is expected to have the greatest impac...
Mar. 4, 2015 02:00 AM EST Reads: 3,125
Advanced Persistent Threats (APTs) are increasing at an unprecedented rate. The threat landscape of today is drastically different than just a few years ago. Attacks are much more organized and sophisticated. They are harder to detect and even harder to anticipate. In the foreseeable future it's going to get a whole lot harder. Everything you know today will change. Keeping up with this changing landscape is already a daunting task. Your organization needs to use the latest tools, methods and ex...
Mar. 4, 2015 01:30 AM EST Reads: 3,521
In his session at DevOps Summit, Tapabrata Pal, Director of Enterprise Architecture at Capital One, will tell a story about how Capital One has embraced Agile and DevOps Security practices across the Enterprise – driven by Enterprise Architecture; bringing in Development, Operations and Information Security organizations together. Capital Ones DevOpsSec practice is based upon three "pillars" – Shift-Left, Automate Everything, Dashboard Everything. Within about three years, from 100% waterfall, C...
Mar. 4, 2015 01:00 AM EST Reads: 4,406
Disruptive macro trends in technology are impacting and dramatically changing the "art of the possible" relative to supply chain management practices through the innovative use of IoT, cloud, machine learning and Big Data to enable connected ecosystems of engagement. Enterprise informatics can now move beyond point solutions that merely monitor the past and implement integrated enterprise fabrics that enable end-to-end supply chain visibility to improve customer service delivery and optimize sup...
Mar. 4, 2015 12:30 AM EST Reads: 3,546
Wearable devices have come of age. The primary applications of wearables so far have been "the Quantified Self" or the tracking of one's fitness and health status. We propose the evolution of wearables into social and emotional communication devices. Our BE(tm) sensor uses light to visualize the skin conductance response. Our sensors are very inexpensive and can be massively distributed to audiences or groups of any size, in order to gauge reactions to performances, video, or any kind of present...
Mar. 4, 2015 12:00 AM EST Reads: 3,089
Even as cloud and managed services grow increasingly central to business strategy and performance, challenges remain. The biggest sticking point for companies seeking to capitalize on the cloud is data security. Keeping data safe is an issue in any computing environment, and it has been a focus since the earliest days of the cloud revolution. Understandably so: a lot can go wrong when you allow valuable information to live outside the firewall. Recent revelations about government snooping, along...
Mar. 3, 2015 11:15 PM EST Reads: 752
SYS-CON Events announced today that Dyn, the worldwide leader in Internet Performance, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Dyn is a cloud-based Internet Performance company. Dyn helps companies monitor, control, and optimize online infrastructure for an exceptional end-user experience. Through a world-class network and unrivaled, objective intelligence into Internet conditions, Dyn ensures...
Mar. 3, 2015 09:15 PM EST Reads: 884
Business and IT leaders today need better application delivery capabilities to support critical new innovation. But how often do you hear objections to improving application delivery like, “I can harden it against attack, but not on this timeline”; “I can make it better, but it will cost more”; “I can deliver faster, but not with these specs”; or “I can stay strong on cost control, but quality will suffer”? In the new application economy, these tradeoffs are no longer acceptable. Customers will ...
Mar. 3, 2015 07:30 PM EST Reads: 958