SYS-CON MEDIA Authors: AppDynamics Blog, Greg Ness, Sean Houghton, Glenn Rossman, Ignacio M. Llorente

News Feed Item

Kia's Road to Rio

- Kia to feature in new 'Road to Rio' TV series from 5 May

LONDON, UNITED KINGDOM -- (Marketwired) -- 04/23/14 -- As football fans across the world look forward to this summer's FIFA World Cup™ in Brazil, Kia Motors UK is set to feature in a new TV series on Dave from 5 May that charts an epic 3,000 mile football road trip across South America in order to discover the secrets of the continent's passion for the beautiful game of football.

'Road to Rio' is a six-part TV series that will see comedians and football fans Mark Watson and Henning Wehn at the wheel of their compact Kia Soul, as well as other Kia cars along the way, travelling to six football-rich countries and discovering how, as an education for children and a religion for parents, football is a way of life in South America.

The football-obsessed duo take their trusty Kia Soul car from Uruguay to Brazil and en route they laugh with football-crazy locals, face roadside dramas with llamas, sample the local cuisine and meet a host of footballing legends - a line-up that reads like the ultimate South American fantasy football team.

Six episodes: Six Footballing Nations

The intrepid explorers start their journey in Montevideo, the capital of Uruguay and host city of the very first football World Cup, where they attempt to track down Alcides Ghiggia, the only surviving player from the 1950 World Cup final. They pitch their wits against Paolo Montero and attempt to get the inside track on Luis Suarez from his mother.

Next in Argentina, Henning and Mark uncover the secrets behind the country's footballing success with the help of Alberto Tarantini and try to beat goalkeeping hero Sergio Goycochea in a penalty shoot-out on his live TV show. Off the pitch, they play tennis with Ricky Villa and Henning and Mark turn detective tracking down the elusive Diego Maradona.

After crossing the Andes into Chile, the boys visit ex-West Ham defender Javier Margas' extraordinary motel, go for a spot of wine tasting with Elias Figueroa and bake a birthday cake for Chilean goal-machine Ivan Zamorano. Heading up the Caribbean coast to Colombia, Mark then spends a night on the town with Faustino Asprilla and they hear about the dark side of Colombian football, before Henning spends a day as a referee.

On reaching Sao Paolo, the boys undergo some Brazilian male grooming before tracking down 70s legend Rivellino, meeting the future Pele (Pele's own son) and after various thwarted efforts finally tracking down World Cup winner and Middlesbrough legend Juninho.

After five roller-coaster weeks Henning and Mark eventually arrive in Rio. Mark takes to the air in a hang-glider to investigate how World Cup preparations are shaping up and the boys visit what will soon be the most famous stadium on the planet, Estadio do Maracana. They also meet the Captain of Brazil's legendary 1970 World Cup winning team, Carlos Alberto, and revive a 1970s Brazilian craze, Autobal - football played by cars.

In between all this, Henning and Mark learn to be gauchos, worship at the Church of Maradona and take a tour of Pablo Escobar's house with his brother. They also meet Falcao's father at a local football match and feast on kilo after kilo of South American steak!

Kia: Passionate about football

As an Official Partner of this summer's 2014 FIFA World Cup Brazil™ it made sense that the 'Road to Rio' journey happen in a Kia car. During their adventure Mark and Henning drive the latest funky Kia Soul urban crossover, the Kia Sportage crossover and the Kia Sorento SUV.

Artur Martins, Vice President of Marketing, Kia Motors Europe, commented: "As a brand that is passionate about football, and with the World Cup just around the corner, we were happy to put the wheels under Mark and Henning's footballing road trip with some of our latest car models. The All-New Kia Soul city car, that features in the show, has just been launched across Europe so 'Road to Rio' is a great opportunity for thousands of football fans to see our stylish Kia Soul urban crossover in action."

Kia has been an Official Automotive Partner of FIFA since 2007, including the 2010 FIFA World Cup South Africa™ and UEFA EURO 2012™, and has recently strengthened their involvement in the game with an unprecedented long-term commitment of extending their partnership with FIFA until 2022.

The All-New Kia Soul

The second generation of Kia's dynamic urban car is now on sale in the UK. Designed to offer even more dramatic styling, enhanced driving dynamics, improved quality and space the B-segment crossover is available with 1.6-litre petrol and diesel engines and a choice of manual or automatic gearboxes. Five trim levels cater for all desires and Kia's pioneering seven year warranty provides owners with peace of mind. The all-new Kia Soul car is on sale in the UK now priced from just GBP 12,600.

'Road to Rio' will air on 40 television networks around the world and be shown in 150 countries.

Notes to Editors:

Footballer Guests


Episode One - Uruguay
Alcides Ghiggia
Paolo Montero
Victor Hugo Morales, commentator

Episode Two - Argentina
Sergio Goycochea
Alberto Tarantini
Ricky Villa
Antonio Rattin

Episode Three - Chile
Ivan Zamorano
Elias Figueroa
Javier Margas

Episode Four - Colombia / Ecuador
Faustino Asprilla
Luis 'Chonto' Herrera
Ulises de la Cruz

Episode Five - Brazil, Sao Paolo
Rivelino
Juninho Paulista
Joshua Nascimento (Pele's youngest son)

Episode Six - Brazil, Rio de Janeiro
Carlos Alberto
Zico

About Dave

(Sky 111/232, Virgin 128, HD: 129, Freeview 12)

(www.joindave.co.uk / @join_dave)

Dave proudly presents a plethora of original commissions; Crackanory, Ross Noble Freewheeling, Dave Gorman's Modern Life is Goodish, and Dara O'Briain: School of Hard Sums, all laden with the biggest names in British comedy. Not to mention a brand spanking new series with QI favourite Alan Davies in Alan Davies As Yet Untitled. If that wasn't enough to whet your appetite we also have a stack of national treasures like QI, Red Dwarf X, Mock the Week and Have I Got News For You, not to mention the Red Bull trilogy of Cliff Diving, X-Fighters and the Soap Box races. And of course, we still have Top Gear. Obviously we have to add, Dave is the UK's most watched non-PSB channel broadcasting to over 27 million people per month, featuring hit US shows including the sharp-witted and sharp-suited Suits, the ludicrously addictive Lizard Lick Towing and the wonder that is Storage Hunters, the gift that keeps on giving.

For further information on Kia please visit www.kiapressoffice.com.

Follow Kia at www.facebook.com/kiamotorsuk

Watch Kia at www.youtube.com/kiamotorsuk

Contacts:
Kia Motors UK
Stephen Kitson
Director of Corporate Communications
- 01932 832075
- 07795 011936
[email protected]

Kia Motors UK
Matthew Bendall
Senior Press Officer
- 01932 832073
- 07747 149149
[email protected]

Kia Motors UK
Sara Drummond-Bell
Senior Press Officer
- 01932 832072
- 07919 482332
[email protected]

Kia Motors UK
Carly Escritt
Press Officer (Press Fleet)
- 01932 832071
- 07557 262252
[email protected]

Kia Motors UK
Rosie Puxley
Press Office Assistant
- 01932 832079
- 07795 011475
[email protected]

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
ScriptRock makes GuardRail, a DevOps-ready platform for configuration monitoring. Realizing we were spending way too much time digging up, cataloguing, and tracking machine configurations, we began writing our own scripts and tools to handle what is normally an enormous chore. Then we took the concept a step further, giving it a beautiful interface and making it simple enough for our bosses to understand. We named it GuardRail after its function - to allow businesses to move fast and stay sa...
SYS-CON Media announced today that Sematext launched a popular blog feed on DevOps Journal with over 6,000 story reads over the weekend. DevOps Journal is focused on this critical enterprise IT topic in the world of cloud computing. DevOps Journal brings valuable information to DevOps professionals who are transforming the way enterprise IT is done. Sematext is a globally distributed organization that builds innovative Cloud and On Premises solutions for performance monitoring, alerting an...
SYS-CON Events announced today Isomorphic Software, the global leader in high-end, web-based business applications, will exhibit at SYS-CON's DevOps Summit 2015 New York, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Isomorphic Software is the global leader in high-end, web-based business applications. We develop, market, and support the SmartClient & Smart GWT HTML5/Ajax platform, combining the productivity and performance of traditional desktop software ...
In high-production environments where release cycles are measured in hours or minutes — not days or weeks — there's little room for mistakes and no room for confusion. Everyone has to understand what's happening, in real time, and have the means to do whatever is necessary to keep applications up and running optimally. DevOps is a high-stakes world, but done well, it delivers the agility and performance to significantly impact business competitiveness.
"Our premise is Docker is not enough. That's not a bad thing - we actually love Docker. At ActiveState all our products are based on open source technology and Docker is an up-and-coming piece of open source technology," explained Bart Copeland, President & CEO of ActiveState Software, in this SYS-CON.tv interview at DevOps Summit at Cloud Expo®, held Nov 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
The Internet of Things is not new. Historically, smart businesses have used its basic concept of leveraging data to drive better decision making and have capitalized on those insights to realize additional revenue opportunities. So, what has changed to make the Internet of Things one of the hottest topics in tech? In his session at @ThingsExpo, Chris Gray, Director, Embedded and Internet of Things, discussed the underlying factors that are driving the economics of intelligent systems. Discover ...
"BSQUARE is in the business of selling software solutions for smart connected devices. It's obvious that IoT has moved from being a technology to being a fundamental part of business, and in the last 18 months people have said let's figure out how to do it and let's put some focus on it, " explained Dave Wagstaff, VP & Chief Architect, at BSQUARE Corporation, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
The major cloud platforms defy a simple, side-by-side analysis. Each of the major IaaS public-cloud platforms offers their own unique strengths and functionality. Options for on-site private cloud are diverse as well, and must be designed and deployed while taking existing legacy architecture and infrastructure into account. Then the reality is that most enterprises are embarking on a hybrid cloud strategy and programs. In this Power Panel at 15th Cloud Expo (http://www.CloudComputingExpo.com...
Verizon Enterprise Solutions is simplifying the cloud-purchasing experience for its clients, with the launch of Verizon Cloud Marketplace, a key foundational component of the company's robust ecosystem of enterprise-class technologies. The online storefront will initially feature pre-built cloud-based services from AppDynamics, Hitachi Data Systems, Juniper Networks, PfSense and Tervela. Available globally to enterprises using Verizon Cloud, Verizon Cloud Marketplace provides a one-stop shop fo...
Leysin American School is an exclusive, private boarding school located in Leysin, Switzerland. Leysin selected an OpenStack-powered, private cloud as a service to manage multiple applications and provide development environments for students across the institution. Seeking to meet rigid data sovereignty and data integrity requirements while offering flexible, on-demand cloud resources to users, Leysin identified OpenStack as the clear choice to round out the school's cloud strategy. Additional...
SYS-CON Events announced today that IDenticard will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. IDenticard™ is the security division of Brady Corp (NYSE: BRC), a $1.5 billion manufacturer of identification products. We have small-company values with the strength and stability of a major corporation. IDenticard offers local sales, support and service to our customers across the United States and Canada...
SYS-CON Media announced today that Aruna Ravichandran, VP of Marketing, Application Performance Management and DevOps at CA Technologies, has joined DevOps Journal’s authors. DevOps Journal is focused on this critical enterprise IT topic in the world of cloud computing. DevOps Journal brings valuable information to DevOps professionals who are transforming the way enterprise IT is done. Aruna's inaugural article "Four Essential Cultural Hacks for DevOps Newbies" discusses how to demonstrate the...
The move in recent years to cloud computing services and architectures has added significant pace to the application development and deployment environment. When enterprise IT can spin up large computing instances in just minutes, developers can also design and deploy in small time frames that were unimaginable a few years ago. The consequent move toward lean, agile, and fast development leads to the need for the development and operations sides to work very closely together. Thus, DevOps become...
SYS-CON Events announced today that Windstream, a leading provider of advanced network and cloud communications, has been named “Silver Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York, NY. Windstream (Nasdaq: WIN), a FORTUNE 500 and S&P 500 company, is a leading provider of advanced network communications, including cloud computing and managed services, to businesses nationwide. The company also offers broadband, p...
SYS-CON Events announced today that AIC, a leading provider of OEM/ODM server and storage solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. AIC is a leading provider of both standard OTS, off-the-shelf, and OEM/ODM server and storage solutions. With expert in-house design capabilities, validation, manufacturing and production, AIC's broad selection of products are highly flexible and are conf...