SYS-CON MEDIA Authors: Pat Romanski, Sean Houghton, Glenn Rossman, Ignacio M. Llorente, Xenia von Wedel

News Feed Item

Melissa Data and Scribe Software Partner to Enhance Data Migration With Data Quality Services

Partnership Extends the Value of Intelligent Customer Data, Delivering Cost-Effective and Easy Integration Across the Enterprise

RANCHO SANTA MARGARITA, CA -- (Marketwired) -- 04/30/14 -- Melissa Data, a leading provider of contact data quality and data integration solutions, today announced its strategic relationship with Scribe Software to deliver better access to business-critical data and power a 360-degree view of the customer. Melissa Data's sophisticated, native data quality functions are now available in Scribe's web-based integration platforms, supporting business users with more intelligent use of customer contact data for significantly better segmentation, targeting, fraud detection and identity verification. Melissa Data and Scribe's partnership uniquely enables data quality during integration processes -- cleansing, validating and enhancing customer information in a single integration as data moves between CRM, ERP and marketing automation applications. The relationship between Scribe and Melissa Data expands Melissa Data's market dramatically, while powering smart, streamlined data quality operations for Scribe customers moving information across an organization.

"Together, Scribe and Melissa Data are supporting users closest to the data, particularly important as data quality and integration continues its move out of the realm of IT and shifts directly into lines of business. It is the business user who really understands and prioritizes the need for validated, enriched data that can improve marketing campaigns, modernize operations and strengthen customer relationships," said Gary Van Roekel, COO, Melissa Data. "We're bringing real value to this user through Scribe's integration and data migration platforms -- tapping more than 30 years expertise in providing data quality developer tools to now streamline data cleansing and enrichment as part of data integration."

Melissa Data's cloud-based data quality services align well with Scribe's web services business model. Connection to Melissa Data's data quality tools and services is available through Scribe Online, Scribe's cloud-based gateway offering a single access point to an ecosystem of integration points for CRM, marketing automation and ERP users. Melissa Data's global perspective on data quality also mirrors Scribe's focus on the worldwide business user; during integration, users can simultaneously validate, cleanse and augment multi-national customer contact information across countries, languages and character sets -- including verification of emails and international phone numbers, and geocoding street addresses by adding precise latitude and longitude coordinates.

Scribe, an established global provider of solutions that easily bring customer data anywhere it is needed, delivers an end-to-end view of the customer across the enterprise. Customers can easily integrate business applications -- such as marketing automation, ERP, eCommerce and field service -- with CRM systems (Microsoft Dynamics®, Salesforce®, etc.) without needing to write code or create custom integrations. Scribe empowers companies to leverage the holistic value of customer data, improving customer service, increasing conversion rates and driving bottom-line results.

Lou Antonucci, Vice President of Sales for Scribe Software, noted, "Our partnership with Melissa Data allows us to offer superior solutions with a proven and seamless data quality advantage. Data quality is essential to maximize business value of customer data, and this partnership means that Melissa Data can offer a way for businesses to glean insights from a 360-view of customer data that is fast, easy-to-access and cost-effective -- driving the insights that inspire better business operations fueled by smarter customer data."

About Melissa Data
Since 1985, Melissa Data has specialized in contact data quality and address management tools. The company's products help organizations accurately capture and maintain customer contact data at the point of entry, ensuring accurate customer information across the enterprise. Melissa Data provides data validation software and services to more than 5,000 clients worldwide in retail, education, healthcare, insurance, finance, government, and other sectors. The company has offices in the US, Europe and India. For more information or free product trials, visit www.MelissaData.com or call 1-800-MELISSA (635-4772). Follow Melissa Data on Twitter, Facebook, LinkedIn and YouTube.

About Scribe Software
Scribe is an established global provider of solutions that easily bring customer data anywhere it is needed -- regardless of IT infrastructure. Scribe's award-winning products help 12,000 customers and 1,200 partners use customer data -- cloud-based, on-premise or a mix -- to increase revenue, provide superior service, and create business value faster. Its easy-to-use, enterprise-ready solutions are backed by extensive support options and training, and service customers across a wide array of industries including financial services, life sciences, manufacturing, and media and entertainment companies. Follow Scribe on Twitter, Facebook, LinkedIn, and YouTube.

Add to Digg Bookmark with del.icio.us Add to Newsvine

Contacts for Melissa Data:
Greg Brown
Vice President, Marketing
(800) 635-4772 x130
Email Contact

Jackie Zerbst
MPowered Public Relations
(714) 998-3448
Email Contact

Contact for Scribe Software:
Dan MacLeod
Scratch Marketing + Media for Scribe
240-603-2887
Email Contact

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
“We help people build clusters, in the classical sense of the cluster. We help people put a full stack on top of every single one of those machines. We do the full bare metal install," explained Greg Bruno, Vice President of Engineering and co-founder of StackIQ, in this SYS-CON.tv interview at 15th Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
AppZero has announced that its award-winning application migration software is now fully qualified within the Microsoft Azure Certified program. AppZero has undergone extensive technical evaluation with Microsoft Corp., earning its designation as Microsoft Azure Certified. As a result of AppZero's work with Microsoft, customers are able to easily find, purchase and deploy AppZero from the Azure Marketplace. With just a few clicks, users have an Azure-based solution for moving applications to the...
The cloud is becoming the de-facto way for enterprises to leverage common infrastructure while innovating and one of the biggest obstacles facing public cloud computing is security. In his session at 15th Cloud Expo, Jeff Aliber, a global marketing executive at Verizon, discussed how the best place for web security is in the cloud. Benefits include: Functions as the first layer of defense Easy operation –CNAME change Implement an integrated solution Best architecture for addressing network-l...
SYS-CON Events announced today Isomorphic Software, the global leader in high-end, web-based business applications, will exhibit at SYS-CON's DevOps Summit 2015 New York, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Isomorphic Software is the global leader in high-end, web-based business applications. We develop, market, and support the SmartClient & Smart GWT HTML5/Ajax platform, combining the productivity and performance of traditional desktop software ...
“In the past year we've seen a lot of stabilization of WebRTC. You can now use it in production with a far greater degree of certainty. A lot of the real developments in the past year have been in things like the data channel, which will enable a whole new type of application," explained Peter Dunkley, Technical Director at Acision, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
The BPM world is going through some evolution or changes where traditional business process management solutions really have nowhere to go in terms of development of the road map. In this demo at 15th Cloud Expo, Kyle Hansen, Director of Professional Services at AgilePoint, shows AgilePoint’s unique approach to dealing with this market circumstance by developing a rapid application composition or development framework.
The major cloud platforms defy a simple, side-by-side analysis. Each of the major IaaS public-cloud platforms offers their own unique strengths and functionality. Options for on-site private cloud are diverse as well, and must be designed and deployed while taking existing legacy architecture and infrastructure into account. Then the reality is that most enterprises are embarking on a hybrid cloud strategy and programs. In this Power Panel at 15th Cloud Expo (http://www.CloudComputingExpo.com...
"BSQUARE is in the business of selling software solutions for smart connected devices. It's obvious that IoT has moved from being a technology to being a fundamental part of business, and in the last 18 months people have said let's figure out how to do it and let's put some focus on it, " explained Dave Wagstaff, VP & Chief Architect, at BSQUARE Corporation, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Media announced today that Aruna Ravichandran, VP of Marketing, Application Performance Management and DevOps at CA Technologies, has joined DevOps Journal’s authors. DevOps Journal is focused on this critical enterprise IT topic in the world of cloud computing. DevOps Journal brings valuable information to DevOps professionals who are transforming the way enterprise IT is done. Aruna's inaugural article "Four Essential Cultural Hacks for DevOps Newbies" discusses how to demonstrate the...
The move in recent years to cloud computing services and architectures has added significant pace to the application development and deployment environment. When enterprise IT can spin up large computing instances in just minutes, developers can also design and deploy in small time frames that were unimaginable a few years ago. The consequent move toward lean, agile, and fast development leads to the need for the development and operations sides to work very closely together. Thus, DevOps become...
"Our premise is Docker is not enough. That's not a bad thing - we actually love Docker. At ActiveState all our products are based on open source technology and Docker is an up-and-coming piece of open source technology," explained Bart Copeland, President & CEO of ActiveState Software, in this SYS-CON.tv interview at DevOps Summit at Cloud Expo®, held Nov 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Verizon Enterprise Solutions is simplifying the cloud-purchasing experience for its clients, with the launch of Verizon Cloud Marketplace, a key foundational component of the company's robust ecosystem of enterprise-class technologies. The online storefront will initially feature pre-built cloud-based services from AppDynamics, Hitachi Data Systems, Juniper Networks, PfSense and Tervela. Available globally to enterprises using Verizon Cloud, Verizon Cloud Marketplace provides a one-stop shop fo...
SYS-CON Events announced today that Windstream, a leading provider of advanced network and cloud communications, has been named “Silver Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York, NY. Windstream (Nasdaq: WIN), a FORTUNE 500 and S&P 500 company, is a leading provider of advanced network communications, including cloud computing and managed services, to businesses nationwide. The company also offers broadband, p...
The Internet of Things is not new. Historically, smart businesses have used its basic concept of leveraging data to drive better decision making and have capitalized on those insights to realize additional revenue opportunities. So, what has changed to make the Internet of Things one of the hottest topics in tech? In his session at @ThingsExpo, Chris Gray, Director, Embedded and Internet of Things, discussed the underlying factors that are driving the economics of intelligent systems. Discover ...

ARMONK, N.Y., Nov. 20, 2014 /PRNewswire/ --  IBM (NYSE: IBM) today announced that it is bringing a greater level of control, security and flexibility to cloud-based application development and delivery with a single-tenant version of Bluemix, IBM's