SYS-CON MEDIA Authors: Trevor Parsons, Sean Houghton, Glenn Rossman, Ignacio M. Llorente, Xenia von Wedel

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Kaenon Adds to Growing Optical Frame Collection

Unique Color, Along With Technical Innovations Drive Latest Product Introductions

NEWPORT BEACH, CA -- (Marketwired) -- 05/05/14 -- Innovative California-based eyewear brand, Kaenon, is pleased to announce the addition of two new spectacle frames (407 and 604) to its growing optical collection. Designed in California and produced in Italy, Kaenon's optical collection emphasizes comfort and lifestyle through design, engineering and materials. These two new additions are extremely lightweight and play off color trends that are both fresh and unique in application, along with a continued focus on technical innovation with the addition of an invisible dual-action spring hinge component. The multi-color patterns and beautiful fades for women, and smooth matte finishes for men, are a result of Kaenon's progressive development efforts in partnership with its Italian craftsmen, who hand-paint these special treatments so that each frame looks as good as it feels.

Kaenon's 407 is a small- to mid-size thin frame for women with a slight cat-eye flair. The 407 frame comes in a range of finishes from a chic matte black to two-tone color fade treatments in eggplant, chocolate blues and passion tea -- each with beautiful, subtle color depths that shift with various light, angles and reflections.

The 604 frame offers a laid-back, yet modernized Kaenon approach towards a classic retro style. Medium in size with subtle, sculpted corners and an old-school key-hole nose bridge that harkens back to decades past, 604 fits a wide range of face shapes skewed to the male customer. Silky smooth matte finishes in a palette of sophisticated shades of steel gray, black and brown olive complete this comfortable and modernized spectacle frame.

Each new frame is discreetly equipped with Kaenon's latest innovation, an invisible dual-action spring-loaded hinge that provides a durable, comfortable fit for any face shape. All Kaenon optical frames are sold with a micro fiber cleaning/storage bag and protective hard case. Both the Kaenon 407 and 604 frames are available now through Kaenon's authorized optical frame retail network.

To find a retailer near you or to see more of Kaenon's high performance eyewear, visit www.kaenon.com.

ABOUT KAENON: Founded in Newport Beach in 2001 by brothers Steve and Darren Rosenberg, Kaenon is an independent, California-based eyewear brand that designs, produces and distributes high-performance sunglasses, prescription sunglasses, and ophthalmic products. Filling a void in the marketplace for a superior polarized lens combined with performance frames, Kaenon revolutionized the industry when it set the bar with its uncompromising proprietary SR-91® lens material, which combines the visual clarity of glass with shatter resistance and high-mass impact protection, along with purpose-built lens tints and light transmission levels--all in an extremely lightweight lens. Designed in California and hand-painted in Italy, Kaenon frames feature distinctive details that further distinguish it from the competition. Awarded "Gear of the Year" by Outside Magazine, Kaenon is worn by men and women, professional athletes, Olympians, and sports and active lifestyle enthusiasts searching for premium quality, attention to detail and unmatched protection, performance and vision--all finished with unique styling. Built on the motto, "never compromise" -- innovation in design, engineering and technology continue to be at the core of the brand. Kaenon is sold online and at specialty retailers throughout North America and select locations around the world. For more information about Kaenon, please visit www.kaenon.com.

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