SYS-CON MEDIA Authors: Srinivasan Sundara Rajan, Pat Romanski, Elizabeth White, Yeshim Deniz, Andreas Grabner

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KEEPING IT CLEAN: New EasyPark Service Offers Waterless Car Washes

VANCOUVER, BRITISH COLUMBIA -- (Marketwired) -- 05/05/14 -- Busy lives can mean some things get a lower priority than they should - like keeping your car clean. EasyPark has a sustainable and convenient answer for motorists coming into downtown Vancouver: a premium car wash service at its Pacific Centre underground lot.

For an additional $25, customers can have their car washed while they go about their errands, with the "waterless" car wash system developed by Vancouver-based Eco-Service. This latest EasyPark offering, which launched May 1st, is a direct result of EasyPark's participation in the City of Vancouver's Climate Smart program, which it joined in fall of 2013.

According to the commercial car wash industry, an average car wash - whether in a commercial facility or on your own - can consume as much as 120 litres of water(1). Eco-Service's system conserves this precious resource by using a proprietary mixture of biodegradable solutions to emulsify all dirt and grime, which are then lifted off with a soft microfibre cloth. The process takes about 20 minutes (depending on the size of the car) and leaves the car virtually spotless, bumper-to-bumper, from roof rack to tire rims. The Eco-Service process also significantly reduces another harmful effect of conventional car-washing: water polluted with grime and detergent re-entering the environment.

"With the FlexPass, which we introduced in December, and the parking app for Apple and Android devices we brought in in 2011, this is one more way that we make parking easier," says EasyPark CEO Nigel Bullers, noting that plans are in the works to offer the service at more EasyPark facilities. "When people have to drive downtown, they need a convenient place to park, and they also don't want to waste energy, fuel and time driving someplace else to get their car cleaned. This new partnership with Eco-Service solves that problem and we look forward to offering it at more of our facilities."

"It takes innovative and forward-thinking companies like EasyPark to make our Vision a reality," adds William Tang, President of Eco-Service. "Our partnership allows us to spread the word on the importance of conserving water by offering a convenient and smart alternative to traditional car wash systems."

"Cadillac Fairview, which owns and manages Pacific Centre, is thrilled that their customers are able to take advantage of this new green car washing service while they shop," says Ultan Kampff, General Manager, Pacific Centre and HSBC Building. "This exciting initiative is in line with our own corporate GREEN AT WORK™ sustainability strategy."

About EasyPark

Founded in 1947, EasyPark has one mission: "make parking easy". Our mandate is to provide safe, convenient and affordable parking.

EasyPark currently operates 59 parking facilities in Vancouver and British Columbia under the EasyPark brand. In 2013, EasyPark launched the FlexPass, a stored-value card (also available as a smartphone app), that allows the user to park for a discount on the regular rate; EasyPark also launched the first parking app for Apple and Android markets. Search for it under "easypark parking" in app stores online, or visit www.easypark.ca/easypark-lots/mobile-parking-app.aspx.

About Eco-Service

Vancouver-based Eco-Service was founded in 2010 and is now Canada's leader in mobile waterless car wash techology. Through the end of 2013, Eco-Service has saved over 2.2 million litres of water that would otherwise have not only been used, but contaminated with dirt and detergent before returning to the environment. Local business clients include Zipcar, Pacific Blue Cross and now EasyPark, and Eco-Service continues to grow throughout the Pacific Northwest. For more information, please visit www.eco-service.ca.

(1) Source: "Water Use in the Professional Car Wash Industry," 2002, published on California Urban Water Conservation Council website.

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