|By Marketwired .||
|May 6, 2014 12:00 AM EDT||
SAN JOSE, CA -- (Marketwired) -- 05/06/14 -- Fourandsix Technologies, Inc. today has launched izitru.com, a free image hosting site that applies advanced image forensics to prove that hosted photos have not been modified with Photoshop or other tools. Addressing a growing distrust of manipulated images, the new website and its companion iPhone app provide an easy way for consumers to share photos with credibility assured. In addition, a developer API offers the opportunity to integrate photo authentication into any website, or to support enterprise workflows that demand reliable photo evidence.
Restoring Trust in Photography
Due to the wide availability of image editing software, it is becoming rare to see photos that haven't been modified in some way from the time they were first captured. Viewers are unsure of what to trust, whether they're looking at a selfie on Facebook, an item for sale on eBay, or a dramatic storm cloud photo on Twitter. Notable photo hoaxes, sometimes even fooling legitimate news outlets, have heightened the sense of distrust to the point that even real photos are often questioned and picked apart online.
"While there's value in creative manipulation of photos, there remains a critical role for photos to play in documenting reality," said Fourandsix co-founder and CEO Kevin Connor. "Our goal with izitru is to provide the anchor for that reality, so that the most trustworthy photos can easily stand out from the chatter of manipulated imagery."
Izitru integrates more than a decade's worth of image forensics research that can distinguish an original JPEG file captured with a digital camera from subsequent derivations of that file that may have been changed in some way. As soon as an image has been uploaded to izitru, it is subjected to a series of six different forensic tests. Images that pass all six of these tests get the highest trust rating.
Share Trusted Images in Seconds
First-time visitors to izitru.com can generate an authenticated image link in seconds. Just tap the Upload button, and choose to upload any unmodified JPEG file from a digital camera. There's no need to create a user ID, though users who want to track and maintain multiple image links can sign in with an existing social media ID. The iPhone app further simplifies the process by including a built-in camera for capturing images.
Every image uploaded to izitru is hosted on a dedicated page with a prominent trust rating. A short URL and convenient sharing buttons make it easy to share the result on social media or via email.
Expert Forensic Analysis When Needed
The automated forensic techniques used by izitru are sufficient for most images, but there may occasionally be more challenging images that would benefit from a trained eye and more specialized analysis. For this reason, every image page on izitru features a Challenge button that visitors can tap to indicate they disagree with the forensic analysis. Images that receive a high number of challenges will get a closer look from izitru experts who will run more advanced tests. If appropriate, the trust rating will then be updated. This community feedback will also contribute to a continual refinement of izitru's automated testing routines.
API for Integration with Websites and Business Processes
Though the izitru app and website are immediately useful on their own, the greatest potential of this new service lies with an API that will permit third-party websites and businesses to bypass izitru.com and send images directly to the izitru servers for analysis. Using this API, a social media site could automatically rate the trustworthiness of photos as they are shared, or an insurance company could flag suspicious accident claim photos as they are submitted from a smartphone app.
The izitru website is available immediately, and the izitru app will be made available today in the Apple App Store. Both are free. Direct use of the API for integrating izitru with other websites or services is fee-based, and interested parties should contact izitru directly at [email protected].
About Fourandsix Technologies, Inc.
Fourandsix Technologies, Inc. serves the mission of developing practical solutions that separate truth from deception in photos. It was co-founded in 2011 by two established imaging experts: Kevin Connor, a former leader of the Adobe Photoshop product line, and Dartmouth College's Dr. Hany Farid, whose pioneering research in image forensics established the technical foundation of the company.
©2014 Fourandsix Technologies, Inc. Fourandsix and izitru are trademarks of Fourandsix Technologies, Inc. Adobe and Photoshop are registered trademarks of Adobe Systems Incorporated. Other company and organization names may be trademarks of their respective owners.
Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=2583244
Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=2583247
Video-Link Available: http://www2.marketwire.com/mw/frame_mw?attachid=2583255
Fourandsix Technologies, Inc.
How do you securely enable access to your applications in AWS without exposing any attack surfaces? The answer is usually very complicated because application environments morph over time in response to growing requirements from your employee base, your partners and your customers. In his session at 16th Cloud Expo, Haseeb Budhani, CEO and Co-founder of Soha, will share five common approaches that DevOps teams follow to secure access to applications deployed in AWS, Azure, etc., and the frict...
Apr. 19, 2015 11:30 AM EDT Reads: 1,415
SYS-CON Media announced today that John Treadway’s blog has exceeded 475,000 page views. John Treadway, Vice President at Cloud Technology Partners, has surpassed 475,000 page views on the SYS-CON family of online magazines, which includes Cloud Computing Journal, Internet of Things Journal, Big Data Journal, Microservices Journal, and several others. His blog home page at SYS-CON can be found at JohnTreadway.SYS-CON.com.
Apr. 19, 2015 10:15 AM EDT Reads: 1,399
SYS-CON Events announced today that Column Technologies, a global technology solutions company, will exhibit at SYS-CON's DevOps Summit 2015 New York, which will take place June 9-11, 2015, at the Javits Center in New York City, NY. Established in 1998, Column Technologies is a leader in application performance and infrastructure management for commercial and federal markets. The company is headquartered in the United States, with a diverse and talented team of more than 350 employees around th...
Apr. 19, 2015 10:00 AM EDT Reads: 1,581
ProfitBricks has launched its new DevOps Central and REST API, along with support for three multi-cloud libraries and a Python SDK. This, combined with its already existing SOAP API and its new RESTful API, moves ProfitBricks into a position to better serve the DevOps community and provide the ability to automate cloud infrastructure in a multi-cloud world. Following this momentum, ProfitBricks has also introduced several libraries that enable developers to use their favorite language to code ...
Apr. 19, 2015 10:00 AM EDT Reads: 1,358
SYS-CON Events announced today that Blue Box has been named “Bronze Sponsor” of SYS-CON's DevOps Summit New York, which will take place June 9-11, 2015, at the Javits Center in New York City, NY. Blue Box delivers Private Cloud as a Service (PCaaS) to a worldwide customer base. Built on a technology platform leveraging decades of operational expertise in cloud and distributed systems, Blue Box Cloud is a managed private cloud product available in both hosted and on-prem versions. Each Blue Box ...
Apr. 19, 2015 09:45 AM EDT Reads: 638
SYS-CON Events announced today Sematext Group, Inc., a Brooklyn-based Performance Monitoring and Log Management solution provider, will exhibit at SYS-CON's DevOps Summit 2015 New York, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Sematext is a globally distributed organization that builds innovative Cloud and On Premises solutions for performance monitoring, alerting and anomaly detection (SPM), log management and analytics (Logsene), search analytics (S...
Apr. 19, 2015 09:30 AM EDT Reads: 3,587
SYS-CON Events announced today Isomorphic Software, the global leader in high-end, web-based business applications, will exhibit at SYS-CON's DevOps Summit 2015 New York, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Isomorphic Software is the global leader in high-end, web-based business applications. We develop, market, and support the SmartClient & Smart GWT HTML5/Ajax platform, combining the productivity and performance of traditional desktop software ...
Apr. 19, 2015 09:15 AM EDT Reads: 4,445
SYS-CON Events announced today Arista Networks will exhibit at SYS-CON's DevOps Summit 2015 New York, which will take place June 9-11, 2015, at the Javits Center in New York City, NY. Arista Networks was founded to deliver software-driven cloud networking solutions for large data center and computing environments. Arista’s award-winning 10/40/100GbE switches redefine scalability, robustness, and price-performance, with over 3,000 customers and more than three million cloud networking ports depl...
Apr. 19, 2015 09:00 AM EDT Reads: 2,656
SYS-CON Events announced today that SoftLayer, an IBM company, has been named “Gold Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place June 9-11, 2015 at the Javits Center in New York City, NY, and the 17th International Cloud Expo®, which will take place November 3–5, 2015 at the Santa Clara Convention Center in Santa Clara, CA. SoftLayer operates a global cloud infrastructure platform built for Internet scale. With a global footprint of data centers and network points...
Apr. 19, 2015 08:45 AM EDT Reads: 2,400
SYS-CON Events announced today that Cisco, the worldwide leader in IT that transforms how people connect, communicate and collaborate, has been named “Gold Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Cisco makes amazing things happen by connecting the unconnected. Cisco has shaped the future of the Internet by becoming the worldwide leader in transforming how people connect, communicate and collaborat...
Apr. 19, 2015 08:30 AM EDT Reads: 5,618
SYS-CON Events announced today that Liaison Technologies, a leading provider of data management and integration cloud services and solutions, has been named "Silver Sponsor" of SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York, NY. Liaison Technologies is a recognized market leader in providing cloud-enabled data integration and data management solutions to break down complex information barriers, enabling enterprises to make sm...
Apr. 19, 2015 08:15 AM EDT Reads: 3,702
SYS-CON Media announced today that Blue Box as launched a popular blog feed on Cloud Computing Journal. Cloud Computing Journal aims to help open the eyes of Enterprise IT professionals to the economics and strategies that utility/cloud computing provides. Blue Box Cloud gives you unequaled agility, without the burden of designing, deploying and managing your own infrastructure. It’s the right choice when public cloud just won’t do. Blue Box Cloud is a managed Private Cloud as a Service (...
Apr. 19, 2015 08:00 AM EDT Reads: 1,322
SYS-CON Events announced today that Ciqada will exhibit at SYS-CON's @ThingsExpo, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Ciqada™ makes it easy to connect your products to the Internet. By integrating key components - hardware, servers, dashboards, and mobile apps - into an easy-to-use, configurable system, your products can quickly and securely join the internet of things. With remote monitoring, control, and alert messaging capability, you will mee...
Apr. 19, 2015 08:00 AM EDT Reads: 1,616
SYS-CON Events announced today that Windstream, a leading provider of advanced network and cloud communications, has been named “Silver Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York, NY. Windstream (Nasdaq: WIN), a FORTUNE 500 and S&P 500 company, is a leading provider of advanced network communications, including cloud computing and managed services, to businesses nationwide. The company also offers broadband, p...
Apr. 19, 2015 08:00 AM EDT Reads: 4,877
SYS-CON Events announced today that Stratoscale, the new data center operating system, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Based in Herzeliya, Israel, Stratoscale is redefining the data center, developing a hardware-agnostic, software platform hyper-converging compute, storage and networking across the rack or data center. The self-optimizing platform automatically distributes all physical...
Apr. 19, 2015 07:45 AM EDT Reads: 1,590