SYS-CON MEDIA Authors: Roberto Medrano, Dmitriy Stepanov, Gilad Parann-Nissany, Srinivasan Sundara Rajan, Sean Houghton

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Advent Named Leading Margin Management Provider at The Hedge Fund Journal Awards 2014

SAN FRANCISCO, CA and LONDON, UNITED KINGDOM -- (Marketwired) -- 05/06/14 -- Advent Software, Inc. (NASDAQ: ADVS), a leading provider of software and services for the global investment management industry, today announced that Syncova®, Advent's Margin and Financing platform, was named "Leading Margin Management Provider" at The Hedge Fund Journal Awards 2014. Now in their sixth year, the Hedge Fund Journal Awards recognize the leading service providers to the European hedge fund industry.

For prime brokers and hedge funds, managing the costs associated with margin, stock borrowing, and financing is a major challenge. With the flexibility that Syncova® offers, funds can reduce their costs, while prime brokers can offer a more competitive service.

"Advent has a longstanding reputation for bringing innovative solutions to the market and Syncova® is yet another great example," commented Rod Sparks, publisher of The Hedge Fund Journal. "In times when firms are looking to achieve more transparency on their operational costs, solutions like Syncova®, which help firms to manage the costs associated with margin, stock borrowing, and financing, are welcomed by the industry."

"We are delighted to receive this recognition from The Hedge Fund Journal, which serves as a confirmation of our commitment to innovation in the alternatives industry, where we have a range of award-winning solutions across portfolio management, fund accounting, and research management," said Hakan Valberg, President of Advent Software EMEA. "We have seen a lot of change in the industry over the last few years. On the sell side, firms are demanding more flexibility when it comes to balancing and managing counterparty risk whilst still providing a flexible and competitive service to their clients, and on the buy side, firms are requesting more transparency around the costs associated with their main counterparties. At Advent, we're constantly evolving our solutions to help address these new dynamics."

Advent adds this award to a long list of accolades over the last 12 months that include: Best Fund Accounting and Reporting System 2014, Hedgeweek; Best Fund Accounting and Reporting Software Provider and Best Portfolio Management Software Provider from MENA Fund Manager Fund Services Awards 2014; Best Technology Platform 2014, Private Asset Management Magazine; Best Fund Accounting Platform from Global Custodian; Best Portfolio Management and Accounting Systems, Markets Media Choice Awards; Best Research Management Tool, Systems in the City Awards; and Technology Vendor of the Year, Citywealth Magazine.

About Advent
Over the last 30 years of industry change, our core mission to help our clients focus on their unique strategies and deliver exceptional investor service has never wavered. With unparalleled precision and ahead-of-the-curve solutions, we've helped over 4,300 firms in more than 50 countries -- from established global institutions to small start-up practices -- to grow their business and thrive. Advent technology helps firms minimize risk, work together seamlessly, and discover new opportunities in a constantly evolving world. Together with our clients, we are shaping the future of investment management. For more information on Advent products visit http://www.advent.com.

Advent, Advent Software, the Advent and logo composite, and Syncova are registered trademarks of Advent Software, Inc. Any other company names or marks mentioned herein are those of their respective owners.

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